Tanja M. Email & Phone Number

San Francisco Bay Area

Larkspur, California, United States

Copenhagen, Capital Region, Denmark

Assessed potential expansion of Danish subscription box to US market. Evaluated product line, distribution methods, and marketing needs.

Marin County

Guided homebuyers through the process from start to close of escrow. Coordinated and scheduled property showings and open house events. Walked sellers through renovations, staging, and listing process. Prepared comparative market research analysis to establish a realistic asking price. Drafted and prepared offers, contracts, and closing statements. Communicated with appraisers, escrow companies, lenders, and home inspectors.▪ Sold luxury homes ranging from $750k to $10+M▪ Identified property’s top-selling points for the neighborhood and pinpointed the best improvements to make to ensure a wise investment▪ Orchestrated staging to make properties appealing to buyers▪ Gained attention of prospective buyers by advertising real estate properties

San Francisco Bay Area

Facilitated sales and marketing operations process by managing and streamlining business systems. Leveraged ROI to improve the performance of marketing campaigns. Managed business systems and all aspects of the sales process. Prepared properties to be marketed and sold, scheduled open houses, and coordinated showing appointments. Posted properties online and verified all sites were consistent. Created property websites and email marketing campaigns to promote client homes. Wrote marketing copy for all home marketing activities. ▪ Equipped clients with the information needed to make effective property purchase or sale decisions ▪ Maintained brand presence for agent and ensured all social media sites were consistent and current

Marin County

Promoted a consistent brand and marketing presence for an established agent. Prepared marketing materials, wrote newsletters, and ensured all online sites (website, Zillow, Twitter, FB, etc.) were current, consistent, attractive, and compelling. Implemented and managed social media campaigns on Facebook, LinkedIn, Twitter, Instagram, and others. Coordinated listing and showing appointments with clients.▪ Identified relevant topics and current real estate events and trends as fodder for marketing campaigns▪ Became a resident expert on MailChimp by being self-taught.

Belvedere, Ca

Launched a successful real estate business from ideation to expansion by learning the market, networking with cross-functional industry leaders including agents, lenders, title companies, and brokerage firms. Developed strategic business plan, advertising, and marketing campaigns. Recruited and networked with buyer and seller prospects. Led buyers and sellers in the process of buying and selling million dollar+ single-family homes. Consulted clients on market conditions, prices, mortgages, and legal requirements. Used CRM to track sales funnel and performance against goals.▪ Facilitated $30M in property sales▪ Developed and implemented sales strategy by targeting high net worth buyers through aggressive prospecting, lead nurturing, and closing▪ Built brand recognition in Marin through one-on-one networking with agents, buyers, sellers and creating a social media presence▪ Self-taught in the areas of contracts and administrative systems to support the business

Marin County, California, United States

Developed strong community partnerships in Marin County as an active and visible leader in the community.▪ Raised millions of dollars as Vice President for the Foundation for Reed Schools (2009 – 2018)▪ Campaign Chair, Campaign to renew the Reed Union School District Parcel Tax. Achieved 78% YES vote to renew tax (12/2013 – 5/2014)▪ PTA Secretary, Reed Union School District, Reed School (2009 – 2010)▪ Board of Directors/Secretary, Belvedere Hawthorne Nursery School (2006 – 2008)

San Bruno, Ca

- Drove annual Sales of $2+ M, which supported company IPO on July 17th, 1998- Managed high-value partnerships with leading Enterprise Applications Software Companies.- Achieved $3.5M in revenue in 1999, accounting for 35% of the company's total revenue.Maximized company sales growth and profitability by evaluating new business opportunities and developing strategies to recruit and develop strategic relationships with target technology companies. Oversaw negotiations, business, and marketing strategy and directed a sales and technical support team to cultivate these strategic partnerships to ensure sustained revenue growth. Performed face-to-face sales presentations to discuss contracting opportunities, establish relationships, identify customer problems, and present solutions. Collaborated with consulting services in supporting strategic partners.

San Mateo

- Increased profits by identifying and building strategic relationships.Recruited and hired to sell business intelligence reporting services and products to enterprise application and systems application companies. Devised strategies that strengthened channel partner relationships and helped implement revenue-generating business plans.

San Mateo, Ca

- Boosted revenue by negotiating multi-year manufacturing contracts with leading software applications companies in Silicon Valley.- Recognized by managers as an instrumental role in establishing Business Objects as a leading Business Intelligence company.Identified, recruited, and fostered strategic partnerships with enterprise application vendors to maximize product sales and build new revenue opportunities. Coordinated and managed daily activity with partners to identify key sales opportunities to generate and achieve revenue goals. Collaborated with engineering, finance, legal, product marketing, and sales teams to maximize product sales and build new revenue opportunities through channels.

Alameda

- Led all sales activities on highly-profitable Hewlett Packard account, valued at approximately $2.5 million. -Developed and mentored technical sales in prospecting, qualifying, needs assessment, data gathering, and presentation delivery to close deals and generate revenue.-Resolved client and sales management issues, working in collaboration with engineering executives and product marketing.Earned three promotions based on strong performance in sales management and account development. Hired to be the software development representative for the U.S. Southwest territory to support six field representatives. Skilled in lead qualification, forecasting, and customer service. Selected to manage large corporate U.S. and international accounts. Drove sales and market share growth by cultivating new relationships and expanding existing accounts.

Heidelberg Area, Germany

Provided applications product training and managed client implementations of the SAP sales automation applications (R2).

Bachelor'S Degree, Psychology, Sociology, And Anthropology, 3.5

Additional Coursework: Statistics, Accounting, Consumer Behavior, Strategic Marketing, Sales and Sales Management

Master Of Business Administration - Mba, Sustainability Management

Activities and Societies: Key Courses Completed: Principles of Sustainability Management, Managerial Economics, Leadership for Sustainable.