Vice President Marketing
Leading the strategic and operational marketing components of an exciting BNPL Fintech.
Apr 2022 - Jul 2022
AeroLeads people directory · profile
Laura Tanner Email & Phone Number
Strategic and transformational marketing & digital media executive in both start-up and corporate environments. Focused on growth, brand awareness and team development.
1 work email found
@gotoloans.com
3 phones found area 416 and 800
LinkedIn matched
✓ Verified Jun 2026
4 data sources
Profile completeness 86%
Role
Strategic and transformational marketing & digital media executive in both start-up and corporate environments. Focused on growth, brand awareness and team development.
Location
Toronto, Ontario, Canada
Who is Laura Tanner? Overview
A concise factual answer block for searchers comparing this professional profile.
Quick answer
Laura Tanner is listed as Strategic and transformational marketing & digital media executive in both start-up and corporate environments. Focused on growth, brand awareness and team development. based in Toronto, Ontario, Canada. AeroLeads shows a work email signal at gotoloans.com, phone signal with area code 416, 800, and a matched LinkedIn profile for Laura Tanner.
Laura Tanner previously worked as Vice President Marketing at Wippy and Head of Marketing (Fractional Consultant) at Senso.Ai. Laura Tanner holds Hon. Bsc., Environmental Science from University Of Toronto.
Company email context
Email format at gotoloans.com
This section adds company-level context without repeating Laura Tanner's masked contact details.
{first}@gotoloans.com
86% confidence
AeroLeads found 1 current-domain work email signal for Laura Tanner. Compare company email patterns before reaching out.
Profile bio
About Laura Tanner
MARKETING EXECUTIVE WITH OVER TWENTY YEARS OF COMBINED EXPERIENCE IN BROADCASTING/MEDIA, BANKING, INSURANCE AND START UPS WITH KEY COMPETENCIES IN THE FOLLOWING AREAS:MARKETING | customer growth, retention and monetization; brand and product management; market and customer research; advertising and promotions; collateral; direct marketing.ONLINE & DIGITAL MEDIA | traffic and engagement growth; e-commerce; content development; corporate websites (enhancements, usability/design); social media; mobile; SEO/SEM; email; product development; market intelligence/metrics; innovation and augmentation of “traditional businesses” through digital media/online offerings.GENERAL MANAGEMENT | P&L management; business strategies/cases/SWOT analyses; executive reporting.OPERATIONS | project management; resource optimization; integration/cost reduction strategies; vendor assessment and management (RFPs, SLAs, negotiations); process mapping and development.BUSINESS DEVELOPMENT | partnerships and strategic alliances (advertisers, content syndication); stakeholder collaboration.CHANGE MANAGEMENT | post-acquisition integration (strategy, structure, financials, staff, operations); consensus building; communications (internal and external).LEADERSHIP | staff recruitment and performance management; organizational structure mapping; job description and compensation development; mentoring, training and growth; visionary direction.
Listed skills include Digital Media, E Commerce, Strategy, Digital Strategy, and 24 others.
10 roles · 22 years
Laura Tanner work experience
A career timeline built from the work history available for this profile.
Head Of Marketing (Fractional Consultant)
Consultation on product positioning, channel strategy and go to market plan for exciting new start up in the FinTech space.
Nov 2018 - Apr 2022
Avp, Marketing Effectiveness, Global Marketing
Leading strategy and delivery to enhance marketing effectiveness. Vendor management, distribution strategy, cost management, resourcing, and leveraging efforts to augment quality and efficiencies for Marketing globally.
May 2017 - May 2018
Avp, Marketing, Retail Markets
Lead Retail Markets Marketing organization. Elevate marketing emphasis on strategic, sustainable marketing, aimed at maintaining top-of-mind presence with intermediaries and key consumer segments.
May 2016 - May 2017
Senior Consultant
For Scotia iTrade, Total Insurance Payments, Peripheral Data Inc.: Consultation on client-specific assignments as well as overall business, marketing, digital and product development strategy. Concentration on augmenting digital media efforts and inherent drivers including database structure, usability, design and content.
Mar 2013 - Apr 2016
Head, Employee Online Strategy
Strategic and operational direction for Royal Bank Financial Group internal online properties. Oversight of several enterprise intranet enhancements with the objective of growing engagement and maximizing productivity. Implemented measurement tools. Sat on enterprise steering committees for new CMS (content management system) and social media for employees.
Mar 2011 - Jan 2013
Senior Vice President
Online CME in the pharmaceutical, medical and healthcare industry.
May 2010 - Feb 2011
Senior Vice President, Digital Media
Head of Digital Media division of Canwest Media, with overall strategic direction and operational management of the unit. Mandate is to extend traditional media (broadcast television) content and original content to alternate platforms (websites, mobile, etc.) thereby extending viewers and users content viewing experience and relationship with CW Media.
2007 - Nov 2008
Vice President, Lnteractive
- Provided overall strategic direction, management and leadership to a team of content producers, product specialists and ad operations for 13 websites and Corporate Intranet. Operated, led and implemented strategy.
- Expanded content including show clips/information, social media (blogs/forums), interactive applications (games, menu planner) and e-newsletters resulting in a year over year traffic lift of 170 percent.
- Developed and implemented product strategy including product specs, pricing and release schedule. Launched sponsored/integrated campaigns with Sales (e.g. Project Runway). Sellable inventory increased by 130 percent.
- Launched online video offerings (devised strategy, vendor RFP/selection, design) and implemented across key websites, resulting in increased engagement of over 11 million user video plays in one year.
- Mentored and directed staff resulting in a high performance team with a near zero churn rate.
- Developed a new content development and management strategy and process, thereby increasing “time to site” of fresh and innovative content, with more efficiency. Restructured team so that brand-specific content could.
2004 - 2007
~3 yrs
Vice President, Marketing & Product Management
. Established and directed strategic business development and marketing plans for two corporate entities including cyber/traditional branding, advertising and promotions, list building, online traffic generation and website design/functionality including database strategy.. Responsible for internal and outsourced marketing, product development, and.
Aug 2000 - Apr 2003
2 education records
Laura Tanner education
Hon. Bsc., Environmental Science
Continuing Education: Marketing
FAQ
Frequently asked questions about Laura Tanner
Quick answers generated from the profile data available on this page.
What is Laura Tanner's role at their current company?
Laura Tanner is listed as Strategic and transformational marketing & digital media executive in both start-up and corporate environments. Focused on growth, brand awareness and team development..
What is Laura Tanner's email address?
AeroLeads has found 1 work email signal at @gotoloans.com for Laura Tanner.
What is Laura Tanner's phone number?
AeroLeads has found 3 phone signal(s) with area code 416, 800 for Laura Tanner.
Where is Laura Tanner based?
Laura Tanner is based in Toronto, Ontario, Canada.
What companies has Laura Tanner worked for?
Laura Tanner has worked for Wippy, Senso.Ai, Manulife, Scotiabank, and Rbc.
How can I contact Laura Tanner?
You can use AeroLeads to view verified contact signals for Laura Tanner, including work email, phone, and LinkedIn data when available.
What schools did Laura Tanner attend?
Laura Tanner holds Hon. Bsc., Environmental Science from University Of Toronto.
What skills is Laura Tanner known for?
Laura Tanner is listed with skills including Digital Media, E Commerce, Strategy, Digital Strategy, Leadership, Digital Marketing, Online Marketing, and Content Strategy.
Find 750M verified contacts
Search by job title, company, industry, location, and seniority. Export verified B2B contact data when you need it.
Start free trialPeople with similar names
Check these profiles if this is not the Laura Tanner you were looking for.
View similar profiles
