Tanner Marvel Email & Phone Number

San Diego, Ca, Us

Burlington, Vermont, United States

The Senior Events Manager reports to the Director of Brand & Marketing and is responsible for strengthening community relationships, growing awareness of 1% for the Planet and mobilizing people to take meaningful action in line with our model and mission through the following key responsibilities:-Event management & production-Partnership, strategic relationship & contract management-Project management-Budget performance-Community engagement-Performance metrics & strategyLeading the following programs:-Global Summit-Sessions (ideation, development, launch and management)-Internal staff gatherings, meetings and retreats-Strategic partnerships and external productions (changeNOW, Blue Earth Summit, See Change Sessions, etc.)-Design, development and production of new event product offerings (WIP)

Burlington, Vermont, United States

The Community Engagement & Events Manager reports to the Senior Brand Manager and is responsible for strengthening community relationships, growing awareness of 1% for the Planet and mobilizing people to take meaningful action in line with our model and mission. Responsible for planning and implementing owned event programs to build strategies that bolster network engagement—especially in key hubs—in an effort to deepen relationships and community relations and to grow awareness of 1% for the Planet. Spearhead a range of events ensuring target audience engagement and effective event marketing. Identify and exhibit best practices for various event types (e.g. virtual, in-person and hybrid events) designed for diverse audiences including the 1% for the Planet network, the general public and key players in the environmental, responsible business, and impact investment spaces. Pursue unique event and engagement opportunities that meet budget and key performance metrics. Manage supplier and contractor relations, from intro and negotiation to agreement and payment. Identify these key metrics to measure success of events and engagement strategies, and report out KPIs to staff. Manage annual budget of $400k+ and annual revenues of +$400k with a prioritization of program profitability. Worked cross-functionally with all teams, including Brand & Marketing, Business Development, and the CEO to support relevant marketing needs across various channels and communications. Developed a new regional event program, Sessions, from ideation and launch to brand development and execution, with the inaugural activation in London, UK October of 2022.

San Diego, California, United States

Manage the regional planning, development and execution of overall marketing strategy, including budget forecasting, execution of brand activation, and market ownership. Execute success through events, brand partnerships, retail activation, 360 programming, and vehicle fleet/storage/asset responsibilities. Partner with sales and analyze data to identify, execute, and validate retail support opportunities with the goal of closing performance gaps and influencing market lift. Recruit and manage a cross-functional team of part-time brand ambassadors. Oversee and coach a full-time, direct report. Sample/engage more than 10,000 consumers monthly and report on trends, impact and ongoing projects. Create and present detailed activation recaps that highlight successes, key learnings and consumer insight data to validate activity spend. The all-in-one experiential marketing ninja to manage and oversee the high-power, San Diego market.

San Diego, California, United States

Independent freelancer specializing in experiential marketing activations and event planning operations, with avid experience in the planning, development and execution of events and projects. I have successfully supported fully baked brand immersions, spearheaded destination management projects, owned event logistics, secured vendor relations and executed regional and national field marketing programs. I am a passionate collaborator with a strong network, trusted partners and equitable references to vouch for my dedicated ability in providing the most memorable, impactful client experience possible. Period.Clients have included: Adventure Architects, Revive Kombucha, At The Work Bench, Converse, Dew Tour, The Enthusiast Network (TEN), Burton, Marmot and others.

Petaluma, California

Liaison in managing cross-functional teams such as sales, production, and logistics in the successful coordination and timely execution of all wholesale orders from receipt through delivery. Build and manage distributor relationships grounded in trust and respect. Effectively managed distributor accounts with annual receipts greater than $7M, across markets of various size and complexity. Maintain a high level of organization, attention to detail, and commitment to follow through on strong communication for all customers. Analyze and report on account inventory and purchasing data trends, to monitor business health and identify opportunities to increase sales and close performance gaps.

Carlsbad, California

The premier network of enthusiast brands, with the world’s largest actions sports media platform, 38 publications, 30 annual events, and more than 20 iconic brands. Work alongside a collaborative team experiencing a fast-paced environment, plan and execute event deliverables with cross-functional partners, involvement in all aspects of event planning, management, and activation (pre, on-site, post/recap, social). Direct experience in an array of event types, from intimate trade show settings to large vendor premiers and live productions. Assist in content development of digital, sales decks and ROI reporting for event partners through analyzing marketing campaigns fostering up to 2 million impressions.

Long Beach, Ca

A full service sales and consulting agency providing an unmatched experience in the marketplace forged with undeniable relationships. Provide an outstanding customer experience as the point of contact for all accounts calling on our dedicated brands in an owned territory. Diligently managed account demand and cultivated strong, trusted relationships for over 60 active and prospective retailers in an owned territory covering Southern California and Arizona. An autonomous self-starter, leading organized daily, weekly, and monthly territorial routes. Creatively merchandise POP projects for represented brands, including asset distribution and reporting. Collaborate with vendors and partners to coordinate and execute on-site events, strongly communicating with all levels of the organization. Gained valuable direct experience in the dynamic environment of trade shows and B2B activations.

San Diego, Ca

I gained essential customer service and communication skills as a team leader in a highly respected retailer and staple in the action sports industry. Was promoted to management within four months and soon after took on all event, social media, and promotional opportunities for the San Diego location. Partnered with executive marketing and retail for local event planning, merchandising strategy, and social tactics. The foundation for my early footsteps into an industry of passion for community and customer experience.

San Diego, Ca

Founded and managed an apparel-oriented lifestyle business, dedicated to donating 15% of profits to local homeless shelters and non-profits. As the brand manager, I developed our brand and maintained company image to our partners and customers. Within my three years learning and adapting as a young entrepreneur, I landed new-buy retail accounts, fostered industry partnerships, and held the following responsibilities: production and manufacturing schedules, communication and planning with partners, management of creative direction staff, sales representation and merchandising, marketing and budget management, trade shows, e-commerce and shipping, full demand creation and strategy.

Bachelor Of Science - (B.S.), Marketing

Activities and Societies: President, Surfrider Foundation Club

Associate Of Science (A.S.), Marketing