Tanveer M. Malik Email & Phone Number

🦍 - We're here to transform every product into an iconic brand, revolutionizing your everyday shopping experience!In my new role, I've had the honor of Spearheading our Advertising division, charting new territories, and pushing the boundaries of what's possible.Founded in 2014 with a singular brand and product, but our vision extended far beyond those initial offerings. Our mission was clear: to revolutionize the consumer packaged goods (CPG) industry through innovation. By embracing a DTC model and leveraging data-driven insights, we set out to bridge the gap between consumer needs. Today, our lineup spans everything from home essentials to pet products, all designed to meet and exceed the needs of modern consumers.

United States

The Ambr Group was formerly known as Suma and D1 Brands.Our mission from Day 1 has been to build a platform that elevates marketplace product offerings, extends their reach into new channels, and puts our incredible products into homes all over the globe.

United States

Advertising Aficionado!!Our vision is to become the largest marketplace seller on Earth, and we’re engaging that path by acquiring exceptional brands and maximizing their potential with diligent, industry leading practices.

D1 Brands is an Amazon-native team of private label FBA sellers turned aggregators who buy, build, and grow world-class ecommerce brands. Headquartered in New York City with employees around the world.

Karāchi, Sindh, Pakistan

After surpassing management's expectations on so many levels, they decided to enrich my job role and revised my designation to Product Marketing Manager - Terry Towels.- Managing the entire product portfolio from production to selling across all markets (US/CAN/UK/EU)- Managing the product lifecycle while optimizing every stage of product development.- Developing and analyzing sales strategies for the assigned category to fulfil the targets- Managing the team on carrying out marketing plans and PPC campaigns to maintain optimal advertising cost.- Working directly with the top management for planning and implementation of new business strategies.- Monitoring and analyzing daily sales for effective planning and improving the profitability.- Demand Planning, inventory planning, maintaining stock levels and assortment of existing products for smooth flow and timely management of inventory.- Market research for new and potential products. Major Tasks include; searching for competitors, product quality, and customer needs (through reviews) and pricing strategies for new markets. - End to end management of product portfolio to achieve targets/goals.

Achievements & Honours:• Lead a team of 7 associates for Digital Marketing - Utopia Deals across all marketplaces (U.S, UK, CA, EU5) • Cultivate and develop marketing department in line with company’s objectives (New Initiative)• Reduced company’s overall ACoS by 37% YoY in FY 20 vs 19' - ensuring all profit margins intact.• Re-organised company’s marketing rules & guidelines and set new policies. • Awarded by Employee of the Month for the month of September 2019• Maintained revenue growth of 21% for B2B BOX initiativeDuties and Responsibilities: -• Manage $6million+ in Amazon Ad Spend annually for Utopia Deals.• Devising AMS and Seller central marketing strategies to drive online traffic to Amazon product listings.• Implementing & managing marketing campaigns to raise sales and visibility of company’s products.• Enhancing brand awareness by driving traffic to the store pages on Amazon and acquiring new customers.• Tracking ad conversion and sales while optimizing PPC marketing budgets and bids.• Identifying and evaluating new digital trends and tools to better optimize marketing campaigns, display and search advertising.• Measuring & reporting on the performance of all digital marketing campaigns across all marketplaces and assessment against ROI, CR, CPC, ACoS/TACoS and ROAS. • Overseeing the overall Amazon marketing budget as well as the campaign level budget across all marketplaces for Utopia Deals.• Increase in revenue by controlling company’s overall marketing spending, ensuring ACoS in desired range.• Brainstorm new and creative growth strategies as well as conducting research on the new advertising trends.• Maintaining effective internal communications to ensure that all product management teams are kept informed of marketing policies.• Manage the implementation of digital initiatives to enhance PPC campaigns for Utopia Deals.

Karachi, Pakistan

- Managing about 250+ BOX SKUs of USA market for Utopia Deals.- Working directly with the top management for planning and implementation of new business strategies for B2B BOX SKUs- Monitoring and analyzing daily sales for effective planning and improving the profitability.- Managing price, marketing, and storage cost of BOX SKUs on daily/weekly basis.- Managing marketing and visibility of the products through Amazon Advertising and Search Engine Optimization.- Forecasting inventory on quarterly basis and ensuring smooth movement of products within warehouses of China, Pakistan and USA.

Karachi

Working as a Freelancer for local manufacturing company and Actively seeking new opportunities after voluntarily leaving my last stint at Technado Pvt Ltd with some good record of success as Assistant Manager - Team Lead/Operational Manager.

Pakistan

A competitive, growing and learning environment has allowed me to challenge myself and provided with a new opportunity to learn and further improve my skills. As a team lead the responsibilities include managing not only the key accounts of the Company's Business Center but also experience People Management first hand. Achievements & Honours:• Lead a team of 14 associates for client portfolio management.• Maintained at “Above Target” level since joining• 53% Retention Rate of clients and managed portfolio of more than 200 clients at a time worth of more than $170,000.• $115,000USD business provided to clients.Duties and Responsibilities: -• Manage client portfolio of team for revenue generation of clients through B2B export marketing.• Quarterly/Annual retention forecasts and up-selling strategies.• Coordination with cross functional teams in order to ensure highest level of pre-sales & post-sales service delivery - B2B Sales Strategy.• Reviewing Customer feedback and devise respective business development strategy.• Ensure Team KPIs and its targets necessary for the retention of clients.• Motivate, train and lead resources for their growth and maturity in the professional world.• Identify lead sources and business opportunities for clients, and assist them to convert potential leads into regular customers. • Perform multi-channel marketing and multi-level marketing by synchronizing online & offline marketing activities.• Match-make B2B importers with the clients by qualifying those importers from a pool of buyers at hand.

Achievements:- Managed 13 Clients at a time- Working as Assist. Team Lead from May 2016 - Dec 2016, Lead & developed 8 associates and manging team's retention target. - 100% retention rate of VIP Premium Clients- Retained a VIP Premium Clients of Used Construction Machinery for the first time in the history of company- Lead and developed two associates for Client Portfolio Management in the first year of the career.- Got appreciation from Team Lead, Head of Department and Brand Manager for the working.- Got appreciation from CEO on the research work on Used Construction Machinery.- Maintained “Above Target” consecutively for 3 quarters- $30,250 USD Business provided from Client Retention's to Tradekey.com- Average Order value of $35,000 for Clients- Average Order per Lead of $197,880 for ClientsMy Duties and Responsibilities:• Manage client portfolio of TradeKey for Revenue Generation via product positioning, demand generation and targeted sales.• Implement precision marketing strategies for VIP Premium Clients• Perform Offshore Business Development for B2B Clients • Match-make B2B importers/buyers with the clients by qualifying the portfolio of importers/buyers according to the portfolio of client’s products/services.• Perform Revenue Generation of TradeKey through achieving retention target and selling value added services to the clients in the portfolio.• Meet with stake holders at regular intervals to ensure fulfilling client's expectations at the right time.B2B Client Portfolio: 19 Premium Clients including 3 VIP Premium ClientsB2B Client Business Type: Manufacturer / TraderPrimary Product Lines: Fire-fighting Equipment, Used Construction Machinery Secondary Product Lines: Construction (Decorative) Material, Drone Camera, Mobile Accessories

1St Floor, N.I.C Building, Shah-E-Faisal, Karachi, Pakistan.

Company Overview:IBL HealthCare (Pvt) Ltd. is a wholly owned subsidiary of Searle Pakistan Limited. The company is involved in the marketing, sales and distribution of a wide range of healthcare products, constantly striving to provide premium quality healthcare products to serve the Pakistan health care market. IBL HealthCare holds an impressive portfolio divided into three distinct categories, namely Nutritional Products, Plasma Protein Components and Hospital Disposables. Responsibilities:- Marketing perspective on upcoming brands in IBL HC.- Worked on the feasibility of the new product lunch and its launch plan.- Promotional Material Development & Record keeping of the promotional expense.- Monitoring and coordination of BTL activities.- Extracting IMS data and maintaining the sales analysis sheet.- Compilation of Financial documents & made Deposit slips. - Verification of Purchases through Stock Receiving Report (SRR)- Maintained and compilation of Customer profiles.- Worked in different Modules of ERP Oracle system. Like Receivable, Inventory & Order Mngmt Module.

Master Of Business Administration (M.B.A.), Marketing

Activities and Societies: Final Thesis "Impact of Electronic Media on the Economic Development of Pakistan"My Elective/Majors were 1).

Bachelor Of Commerce (B.Com.), Commerce, 2Nd Divison

AL-Hamd Academy

Institute Of Chartered Accountant Of Pakistan (Icap), Ca

Foundation

Intermediate (I.Com), Commerce, B

Gce "O Level", Computer Science