Tanvi ..

Tanvi .. Email and Phone Number

Product Marketing | B2B SaaS | MBA from IIM Indore @ Factors.ai
Tanvi ..'s Location
Bengaluru, Karnataka, India, India
About Tanvi ..

Three years ago, if you’d asked me, “What’s B2B SaaS?” I’d have been clueless.Fast forward to today, I’m absolutely hooked—and still learning something new about it every day.Over these years, I’ve worked at two B2B SaaS startups, each with unique GTMs, stages, and challenges.Hiver: A 1-10 journey where I focused on lead gen and growth marketing.Facets.cloud: A 0-1 journey, diving into technical product and content marketing.These experiences taught me the breadth of GTM strategies and honed my ability to think strategically while staying grounded in execution. I’d describe myself as someone who balances strategy with a “get-things-done” mindset.Now, as a PMM at another early-stage startup, I wear many hats—messaging, positioning, feature launches, and enablement. The learning never stops.Outside of work, I’m a music lover, singer, amateur painter, and someone who wears her anxiety on her sleeve. Always up for a chat on marketing, startups, or music—let’s connect!

Tanvi ..'s Current Company Details
Factors.ai

Factors.Ai

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Product Marketing | B2B SaaS | MBA from IIM Indore
Tanvi .. Work Experience Details
  • Factors.Ai
    Product Marketing Manager
    Factors.Ai Jul 2024 - Present
    Stamford, Connecticut, Us
    Sales Enablement | Partner Enablement | messaging and positioning | Feature Launches | User research | Events
  • Facets.Cloud
    Product Marketing Manager
    Facets.Cloud Jun 2023 - Jul 2024
    United States, Us
    Wearing multiple hats. Product marketing responsibilities include defining positioning and messaging, competitor analysis, feature and product launches, newsletter and sales enablement. Also contributing to technical content writing, and social media management through short form articles.
  • Hiver
    Growth Marketing Lead
    Hiver Feb 2023 - May 2023
    San Jose, California, Us
  • Hiver
    Content Marketing Specialist
    Hiver Nov 2021 - Feb 2023
    San Jose, California, Us
  • Searce Inc
    Product Marketing Consultant
    Searce Inc May 2021 - Oct 2021
    Houston, Texas, Us
  • Revmeup
    Digital Marketing Intern
    Revmeup Aug 2020 - Oct 2020
    Bangalore, Karnātaka, In
    - Built content strategy roadmap for in-app content, blogs, e-mail and social media handles to increase app downloads and reach- Increased organic reach of LinkedIn account by 20% with average engagement rate of 15%; increased Instagram followers by 400%- Assisted in content creation, graphic designing, SEO and used tools like Mailchimp, Canva and WordPress to deliver results
  • Antrepriz
    Strategic Partnerships And New Product Development
    Antrepriz Apr 2020 - Aug 2020
    Pune, Maharashtra, In
    - Conducted a market research study on 40+ competitors in the Saas industry to identify their unique features & positioning - Designed an end-to-end vendor payments platform using Balsamiq (wireframes) having a potential revenue increment of 20 % - Recommended 10+ modifications (3 being implemented) in the UX design to reposition product & incorporate the new module - Designed the architecture for supplier listing platform & identified 100+ potential partnerships to widen the scope of services - Improved sales & partnerships performance by 30% with B2B email marketing, lead generation campaigns & creating sales pitches - Single-handedly on-boarded 3 major product partners in airline & travel industry to aid in the international expansion of services
  • Udyam Sutra
    Strategic Partnerships Intern
    Udyam Sutra Jul 2020 - Jul 2020
    - Designed Supplier Evaluation matrix across 15 verticals & 20 industries to develop MSME partner network- Proposed suitable vendors in each category by evaluating 180+ companies based on the evaluation matrix

Tanvi .. Education Details

  • Indian Institute Of Management, Indore
    Indian Institute Of Management, Indore
    Post Graduate Diploma In Management
  • Maharashtra Institute Of Technology
    Maharashtra Institute Of Technology
    Electronics And Telecommunications Engineering

Frequently Asked Questions about Tanvi ..

What company does Tanvi .. work for?

Tanvi .. works for Factors.ai

What is Tanvi ..'s role at the current company?

Tanvi ..'s current role is Product Marketing | B2B SaaS | MBA from IIM Indore.

What schools did Tanvi .. attend?

Tanvi .. attended Indian Institute Of Management, Indore, Maharashtra Institute Of Technology.

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