1. Site hunting for Shwapno outlet, as per business plan.2. Conduct survey, analyze and compare new site rent.3. Ensure the feasibility of outlets profitability before selection of outlets by involving marketing, sales unit and Operations.4. Days to acquire the site from requisition date to hand over date to Project Development department.5. Develop local guidelines for Infra business need.6. Budget planning for retail rollout.

1. Retail Strategy Planning•Develop Merchandising / Trade Marketing guidelines as per HQ (Korean) standard.•Develop new Infra, POSM and POP items & create market branding opportunities.•Field force management - Managing Samsung Visual Merchandising Team #83 field employees & #8 Back Office employees.•Develop local guidelines for Infra & Trade Marketing as per business need.•Understand the mid- and long-term retail strategy by understanding the market flow, retailer and competitor trends.2. Cooperative retail methodology development•Follow the cooperative retail methodology depending on each retailer store’s operation standards and support related business organizations on the methodology.3. Manage ND operation - Retail & Merchandising (Fair Distribution LTD & Excel Telecom).4. Develop retail audit guidelines and run it nationally.•Collect periodical retail data from source and manage report/data•Manage & guide suggested way forward.5. Actively monitor & report retail market intelligence and make recommendations to management for optimum retail operations.6. Vendor Management•Closely monitor & work with vendors.•Vendors work distribution & follow up.•Develop work guidelines for vendors.7. Campaign Planning•Work with marketing team and help them to design different types of merchandising materials for any kind of campaign.Important Projects Accomplished at Samsung:1.Launched two premium flagship stores (whole new design) of Samsung first time in Bangladesh.2.Defined and executed by far the most attractive infra & POP item for in store & out store visibility.3.Developed merchandising training materials for Samsung.

Key member of planning and execution team for below the line activities.⊙ Nationwide below the line activity planning and execution.⊙ Trade marketing and relationship building at 2,500+ (Branded and non-branded retails) retails.⊙ Consumer communication through national/regional events, activations, roadshow and fairs.⊙ Key member of rebranding project from Samsung Experience Store.

1. Establish an internal communications strategy in conjunction with senior managers.2. Making corporate branding plans and manage the campaigns.3. Plan, edit and write content for a variety of internal communications mediums, such as a staff intranet, monthly magazine or regular email bulletin.4. Storyboard or translate ideas to the creative team of art directors and designers.5. Vendors and agencies management.6. Use social media to communicate with staff internally.7. Respond to feedback from staff and adjust communications content accordingly.

1. Develop and drive proactive branding plan and campaigns around company values, goals and corporate mission.2. Increase brand awareness, relevant differentiation, value, accessibility and emotional connection.3. Develop brand plan and manage the brand architecture.4. Devising strategies to drive online traffic to the company website.5. Developing and managing digital marketing campaigns.6. Managing online brand and product campaigns to raise brand awareness.7. Managing the redesign of the company website and social media pages.8. Lead graphic designer.9. Vendors and agencies management.Important Projects Accomplished at OPPO:1. Successful establishment of social media pages of OPPO Bangladesh. 2. Rollout of OPPO’s exclusive counter in root level areas.3. Established OPPO branding in top malls of Bangladesh. 4. Designing, developing and executing Promotion and Advertising strategies to promote brand image all over Bangladesh.

1. Meeting clients or account managers to discuss the business objectives and requirements of the job2. Interpreting the client's business needs and developing a concept to suit their purpose3. Working on layouts and art working pages ready for print4. Working with a wide range of media, including photography5. Keeping abreast of emerging technologies in new media, particularly design programs such as InDesign, Illustrator, Photoshop, Dreamweaver6. Developing interactive design

1. Converting PSD files to HTML & CSS.2. Creating web site templet (PSD).3. Design banners, logos, business cards, flyers.4. Maintaining different e-commerce web sites.5. Technologies used: HTML, CSS, Wordpress, PHP, JS, JQuery, Illustrator, Photoshop