SI 582 - Introduction to Interaction Design

Reimagined user flows and visuals, eliminated 60% of UX inconsistencies by creating extensive style guides/design systemsIncreased average on-page time by 40%, got content and user flows to be succinct and useful through user-centered methodsConducted journey mapping, user interviews, prototyping, wireframing, competitive analysis, card sorting and usability tests

Reimagined the project setup processes, increasing task success rate by 36%, decreasing time for task completion by 34%Conducted user interviews, competitive analysis, heuristic evaluation, journey mapping, usability testing and A/B testing

Orchestrated Strategic Alignment: Defined shared vision, mission, and values along with a business plan for the business mergerInfluenced Organizational Structure: Developed a unified organizational frameworkLed Resource Assessment: Identifying gaps, redundancies and potential opportunitiesAnalyzed and BetteredOperational Workflow: Mapped out operational workflows for the merged businessArranged Timeline and Milestones: Created a detailed timeline with key milestones for the implementation of the collaboration.

Increased task success rates by 70-74%, decreased error rates by 76-80%, decreased time for task completion by 32-36%Led across 27+ projects that included user research, user testing, content design, UI design, UX writing, information architecture, user-journey mapping, prototyping, wireframing, user personas and designing mobile-first responsive designsDesigned intuitive, accessible, user-centric experiences with 75-85% conversion rates in fields of medtech, edtech, fintechSpearheaded independent user research for user interviews, usability testing, A/B testing, guerrilla testing, card sorting, etc.Orchestrated design collaboration and communication practices with stakeholders like managers, developers and clients

Crafted a transfer learning based convolutional neural network with 86% success rate, trained to predict cancer in cervixesConducted extensive research using several convolutional neural network models for transfer learning

Led a free-lancing team of 3 to develop professional websites in HTML, CSS, Bootstrap and Javascript for local businessesComposed a strong online presence with a professional and aesthetic website and other marketing collaterals