Tanya Giles

Tanya Giles Email and Phone Number

Content Strategy Consultant, Arts and Culture and News @ The WNET Group
New York, NY, US
Tanya Giles's Location
New York, New York, United States, United States
About Tanya Giles

Known as "the biggest fan of the fans", Tanya Giles is a widely respected executive across the entertainment industry and has a proven track record of applying research-driven insights to make high-impact programming decisions. As Chief Programming Officer for Paramount Streaming, Giles oversees and executes a holistic programming strategy for the global content offering across the company’s streaming services Paramount+ and PlutoTV, maximizing mix, prioritization, timing, and impact, driving audience acquisition and engagement.Prior to joining Paramount Streaming. Giles served as General Manager for the ViacomCBS MTV Entertainment Group where she led content strategy, programming, and research insights for leading entertainment brands such as MTV, Comedy Central, Paramount Network, VH1, TV Land, and others. Previous to this role, Giles was General Manager for Comedy Central, Paramount Network, and TV Land where she was responsible for the day-to-day strategy and operations of all three brands, with direct oversight of Brand Strategy, Marketing, Programming, and Digital/Social Strategy. Under her leadership, Giles oversaw the premiere of critically-acclaimed shows including Yellowstone, currently the most-watched show on television, and RuPaul’s Drag Race, which remains one of the Television Academy's most-awarded reality competition shows in history. Giles ascended the ranks at Viacom/Paramount through the Research department, where she rose to Executive Vice President, Strategic Insights and Research for Viacom Media Networks, Music and Entertainment Group and BET Networks.Giles received her BA from Syracuse University and her MA from the Annenberg School for Communication at the University of Pennsylvania. She serves as Chair of the Board of FUTURE NOW Media Foundation. Giles lives in New York City with her husband David and sons Oscar and Malcolm, who was born in the back seat of a cab in Manhattan.

Tanya Giles's Current Company Details
The WNET Group

The Wnet Group

View
Content Strategy Consultant, Arts and Culture and News
New York, NY, US
Website:
wnet.org
Employees:
353
Tanya Giles Work Experience Details
  • The Wnet Group
    Content Strategy Consultant, Arts And Culture And News
    The Wnet Group
    New York, Ny, Us
  • Paramount
    Chief Programming Officer, Global Streaming (Paramount+ And Pluto Tv)
    Paramount Jul 2021 - Present
    New York, Us
    Building, managing, and delivering a comprehensive and scalable strategy resulting in sustained delivery of record setting viewership and consistent subscription growth with key targets in all genres.
  • Viacomcbs
    Chief Programming Officer, Streaming
    Viacomcbs Jul 2021 - Present
    New York, New York , Us
    Leading a holistic strategy for our global content offering across both Paramount+ and Pluto TV, maximizing the mix, timing and impact of our resources, franchises and brands to drive sustained audience acquisition and engagement.
  • Paramount+
    Chief Programming Officer
    Paramount+ Jun 2021 - Present
    Los Angeles , Us
  • Viacom
    General Manager, Viacomcbs Mtv Entertainment Group
    Viacom Jan 2020 - Aug 2021
    New York, Ny, Us
    Led programming, research, and insights strategy for nine cable brands: MTV, VH1, Comedy Central, Paramount Network, TV Land, CMT, Pop, Logo, Smithsonian, and MTV2. Owned strategic oversight of research and planning for all multi-platform business units affiliated with portfolio of brands. Managed 300+ staff across several departments.
  • Viacom
    General Manager, Viacom Entertainment Group (Comedy Central, Paramount Network, Tv Land)
    Viacom Oct 2018 - Jan 2020
    New York, Ny, Us
  • Comedy Central
    General Manager
    Comedy Central Mar 2017 - Oct 2018
    New York, Us
    Defined and managed day-to-day strategy and operations for Comedy Central with direct oversight of brand strategy, marketing, programming, and digital/social strategy.
  • Viacom
    Evp, Strategic Insights And Research, Music And Entertainment Group
    Viacom Mar 2015 - Feb 2017
    New York, Ny, Us
    Served as chief research advisor to the senior management teams, delivering comprehensive, strategic, and integrated marketing research plans to the portfolio of brands.
  • Viacom
    Evp, Strategic Insights And Research, Entertainment Group
    Viacom Jan 2011 - Mar 2015
    New York, Ny, Us
  • Viacom
    Svp Research
    Viacom Jan 2007 - Dec 2010
    New York, Ny, Us
    Responsible for the strategic oversight of research and planning for all multi-platform business units affiliated with the Group which includes the COMEDY CENTRAL, Spike TV and TV Land cable channels as well as internet sites AtomFilms, AtomUploads, GameTrailers.com and Xfire.Charged with leading research for each of the above stated brands and oversees all related research and planning teams. Additionally, serves as chief research advisor to the MTV Networks Entertainment Group’s senior management and is specifically responsible for delivering comprehensive, strategic and integrated marketing research plans for the division, which caters primarily to Men 18-49 and Baby Boomers.
  • Tv Land
    Svp, Research
    Tv Land 2005 - 2007
    Us
  • Tv Land
    Vp, Research
    Tv Land 2002 - 2005
    Us
  • Nickelodeon
    Director, Research
    Nickelodeon 1999 - 2002
    Los Angeles, Ca, Us
  • Nickelodeon
    Manager, Research
    Nickelodeon 1998 - 1999
    Los Angeles, Ca, Us
  • Nickelodeon
    Sr. Analyst, Research
    Nickelodeon 1997 - 1998
    Los Angeles, Ca, Us
  • Cbs News
    Analyst, Research
    Cbs News 1995 - 1997
    New York, Us

Tanya Giles Education Details

  • University Of Pennsylvania
    University Of Pennsylvania
    Communications
  • Syracuse University
    Syracuse University
    English

Frequently Asked Questions about Tanya Giles

What company does Tanya Giles work for?

Tanya Giles works for The Wnet Group

What is Tanya Giles's role at the current company?

Tanya Giles's current role is Content Strategy Consultant, Arts and Culture and News.

What schools did Tanya Giles attend?

Tanya Giles attended University Of Pennsylvania, Syracuse University.

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