Influencer And Social Media Manager
Current- Develop and implement social media and influencer marketing campaigns that align with company goals and objectives- Manage and maintain the company's social media accounts, including creating and scheduling posts, responding to comments and messages, and analyzing metrics- Identify and cultivate relationships with relevant influencers to collaborate on campaigns and content creation- Monitor and analyze social media metrics to track the effectiveness of campaigns and identify areas for improvement- Coordinate with cross-functional teams, including content creation, customer service, and sales, to ensure consistent messaging and alignment with company goals- Stay up-to-date on industry trends and emerging platforms to inform strategy and tactics- Create engaging content for social media platforms, including photography and videography as needed- Use social media management tools such as Planoly to schedule and publish content- Utilize influencer marketing platforms and tools to identify and collaborate with relevant influencers- Apply SEO principles and use Google Analytics to track and optimize the performance of social media and influencer marketing campaigns