Sales & Marketing Manager
Expedition Colombia
Medellín, Antioquia, Colombia
- Co-founded Expedition Colombia, an adventure tourism company with a passion for river conservation- Secured funding from a non-profit foundation to recruit experienced Canadian and American business consultants, sales veterans, and content creators - Designed eLearning instructional manuals for tourism guides operating in Colombia to ensure a high-quality and consistent guest-service experience for English, Spanish, and French-speaking customers- Wrote effective copy, instructional text, audio scripts, and video scripts for the company website and marketing materials in English and Spanishhttps://expeditioncolombia.com/- Launched a partnership between Expedition Colombia and kimkim.com, an online travel sales platform- Optimized the guest experience, increasing the company's website sales by 25%, and effectively communicating the company’s brand- Developed the Adventure Academy of Language & Learning: https://academyadventura.weebly.com- Within a year, our sales team received a certificate of excellence from Trip Advisor in 2017 for the quality of our guest reviews - In 2017, the Colombian government awarded Expedition Colombia as the #1 ecotourism company in the department of Antioquia, home to Colombia's second most visited city of Medellin