Tara Mccarthy Email & Phone Number

Remote

-Executed full redesign on the brand, including developing a new logo, incorporating new fonts, new treatments and styles for layouts, and more-Conceptualize, assign and art direct all of HOME's photoshoots, including lifestyle, interiors and product-Design entire book of HOME, route and prepare files for shipping-Manage art budget and invoices

Greater Atlanta Area

-Design all marketing materials including 3 emails a week, banners for case-mate.com and social media platforms, collateral for sales team and outside vendors including Amazon, Verizon, T-Mobile, AT&T and Best Buy-Develop campaigns for product launches and design landing pages, including partnerships with Refinery29 and Allure-Manage staff photographers and art direct all shoots, perform quality control for 500+ images on the company website-Assist with development of social media… Show more -Design all marketing materials including 3 emails a week, banners for case-mate.com and social media platforms, collateral for sales team and outside vendors including Amazon, Verizon, T-Mobile, AT&T and Best Buy-Develop campaigns for product launches and design landing pages, including partnerships with Refinery29 and Allure-Manage staff photographers and art direct all shoots, perform quality control for 500+ images on the company website-Assist with development of social media strategies to keep engagement high and gain followers: one promotion gained 2K+ followers in 24 hours Show less

Greater Atlanta Area

-Designed and produced quarterly HOME publication, approximately 70 edit pages-Art directed all HOME shoots, including interiors, exteriors, still life and food/lifestyle-Assigned photographers and managed budget-Conducted home decor market research, requested images and products from PR contacts-Intermittently designed the food and style sections for Atlanta magazine (the monthly title)-Designed marketing collateral for sales team including media kits, sales sheets, house… Show more -Designed and produced quarterly HOME publication, approximately 70 edit pages-Art directed all HOME shoots, including interiors, exteriors, still life and food/lifestyle-Assigned photographers and managed budget-Conducted home decor market research, requested images and products from PR contacts-Intermittently designed the food and style sections for Atlanta magazine (the monthly title)-Designed marketing collateral for sales team including media kits, sales sheets, house ads, e-blasts, invites, and branding assets Show less

Greater New York City Area

-Designed a variety of internal and external client-facing marketing collateral and SIPs-Contributed to the design and rebranding of Visit California, a travel publication for the state of California

Greater New York City Area

-Managed and assigned layouts and projects within the art department, prioritized design schedule-Designed approximately 20 stories a month, including front of book and feature pages, fashion, beauty, food, fitness and health-Contributed significantly to a full redesign on a live issue within a 2 week period-Collaborated with art and photo departments on developing concepts for stories, art directed shoots

Greater New York City Area

-Designed features and front of book pages, including food, beauty, lifestyle and health-Researched and assigned illustrators, contributed to conceptual development-Style checked and color corrected pages, prepared files for shipping including attaching text assignments

Greater New York City Area

-Designed features and front of book pages, including food, health and lifestyle-Designed SIPs and lead the redesign of one SIP