Tara Winters Email and Phone Number

Co-Coordinator, 2016-PresentLed Non-Profit Organization in fund-raising, recruitment, strategic leadership, event planning, community outreach and program development. Participate in fund-raising through solicitations from business and individual, event planning and execution, and organizational requests. Advise, lead and provide guidance to a leadership team of 17 to effectively accomplish organizational mission and goals. Plan, develop and manage annual budget and operating plan to ensure that needs of members are met while supporting organizational objectives. Prepare marketing materials for events, programs and fund-raising activities. Develop, document and enforce organizational policies and procedures. Coordinate and develop community outreach and support programs and monitor progress to project completion. Develop relationships with other Non-Profit Organizations to coordinate services and information for members. Promote organizational shared vision and mission with members.

Drove results in a multi-faceted role with a diverse set of functions to market products, increase business exposure and client grow portfolio. Used segmented marketing to potential clients through email, direct mail and telecommunications. Performed office management duties including: working directly with various underwriters to resolve issues and answer questions during the underwriting process, contract review and policy delivery. Grew client portfolio by prospecting through cold calling, referrals and networking. Analyzed client budgets and needs, policy coverage and features and prepared informational presentations. Provided customer service to client base, presented needs based reviews to educate clients regarding insurance options. Developed professional relationships to expand business knowledge, industry regulation change impact awareness and understanding.

Managed sales force of over 700 to drive sales and meet recruitment goals. Prospected, recruited, trained and developed independent sales representatives. Mentored high potential representatives to develop leadership. Coordinated and executed monthly meetings, training events and recruiting drives. developed, planned and executed annual budget and operating plan. Analyzed campaign, quarterly and annual results to identify opportunities to increase sales and identify high potential representatives. Executed corporate strategies and initiatives while promoting organizational buy-in. Developed sales strategies and oversaw sales promotions and activities. Provided customer service and order issue assistance and resolution. Participated in corporate sales management, human resources, and compliance training.

Managed and maximized gross margin and ensured customer satisfaction in existing and new On Premise accounts, including bottle/can/premix/LMP postmix customers, within a specific territory. Identified and executed against priorities, including but not limited to:• New business opportunities focusing on competitive accounts and top opportunities• Package and brand availability• Management of equipment placements and removals• Marketing and merchandising activation• Management of pricing and full service commissions, contract fulfillment, accounts down and 12 week no buys and issue resolutionResponsibilities:• Managed and maximized gross margin from the sales of bottle/can/premix/LMP postmix, and ancillary products by managing existing customer base• Targeted and developed selling strategies for prospective accounts, both dry and competitive• Maximized profitable new account development by selling in proper packages/brands, assigning proper pricing/commissions and ancillary product sell in to new accounts• Ensured new accounts meet CCBCC gross margin standards and takes the appropriate actions when an account falls below the required level• Was able to achieve the CCBCC "Look of Success" in assigned accounts• Managed over 100 customers per territory• Planed territory management on a daily, weekly, and monthly basis to ensure effective time management and customer follow-up• Developed relationships with and educate internal customers on the goals and objectives of On Premise by providing specific communication on strategies, opportunities and business results• Demonstrated leadership skills and sought self-development through continuous learning