Experienced Product Manager, knowledgable in consumer marketing research, data analysis, inventory management and increasing business to business sales revenue. Accomplished professional with over 20 years total experience, 10 in Product Development.
Freespirit Fabrics
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Product ManagerFreespirit Fabrics Apr 2018 - Present- Develop and manage all pre-cut bundles and kits from concept to sell through.- Track sales velocity and assist in inventory management and buying recommendations.- Encourage and facilitate cross-departmental collaboration regarding new products and other revenue stream ideas to gain market share- Pre-cut, kitted product sales increased YOY from 2017-18 by 63%, 2018-19 by 59%, 2020-21 by 104%- Work directly with key account contacts to develop unique custom cut products and to reduce SLOBS with promo offers- Utilize dynamic inspiration pieces/patterns and pair those designs with the best fabric choices coming up with more and more compelling products
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Product ManagerWestminster Lifestyle Fabrics Oct 2015 - Apr 2018- Develop and manage all quarterly pre-cut and custom key account products from concept to sell through.- Achieved in 2017 a 540% YOY increase by spearheading a new initiative to reduce SLOBS.- Create prototypes for chain line reviews. Increased Coats fabric brand placement in Joann Stores to $160,812 in 2017 up from $3,114 in 2016. YTD sales 2018 $38,600.- Helped deliver an increase of 25% in total pre-cut sales YOY.- Achieve product and sales plans through analytical processes including / collaborating with logistics, sales and marketing teams.- Act as pre-cut product expert to ensure implementation across all platforms: web, newsletter, catalog and sales kits.- Manage and launch product for trade shows and special event involvement.- Delivered $100,000+ of additional pre-cut sales by implementing a trend setting trade show Pop-Up Shop.
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Marketing Product CoordinatorWestminster Lifestyle Fabrics Oct 2013 - Oct 2015- Developed and managed all marketing and sales tools including quarterly sales kits, capsets, swatched cards, brochures, newsletters, look books and bi-annual catalogs while maintaining budget.- Managed image platform for internal and external customers.- Spearheaded the re-branding of all marketing sales tools: including catalog, fabric swatched cards, folders, brochures and newsletter. - Managed promotions, sales and marketing materials for trade shows and special events.
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Technical AdministratorCoats North America Jan 2007 - Oct 2013- Presented Thread & Seams training seminars to global brand customers and technical schools.- Prepared training materials for Thread & Seams, Embroidery, Embellishment and Denim Techniques.- Established expert of Coats thread types, tex sizes, construction, recommended uses and color offers.- Provided thread usage and costing reports using Coats Seamworks program for Global Brand customers. - Collaborated with 20 member sales team to effectively roll out Salesforce.com CRM platform.- Created in-house marketing tools and maintained samples, purchasing and invoicing needs.
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Account Manager360 Training Ltd Jun 2005 - Dec 2006Dunmow, Essex, Gb- Sold Industrial Skills, OSHA and NERC training solutions to industrial corporations and technical schools by converting leads to customers and growing already existing relationships.- Diagnosed customer needs and presented a mixture of traditional media or online based programs.- Educated re sellers on positioning personalized learning management platforms to reach potential learners.- Engaged potential content partners, growing our content library. -
Account ManagerCoastal Training Technologies (Now Dupont Sustainable Solutions) Oct 2003 - Jun 2005- Earned distinction of "Top Salesperson" and "Team Player" for SKills Division in 2004 by selling industrial skills training solutions to community colleges and industrial corporations to achieve sales. - Nurtured relationships with educators of technical schools and colleges, building their libraries.- Collaborated across departments, creating HR, Healthcare, Safety and and Skills packages.- Provided sales support for distributor accounts overseas.
Tara Bergeron Skills
Tara Bergeron Education Details
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West Virginia UniversityAdvertising
Frequently Asked Questions about Tara Bergeron
What company does Tara Bergeron work for?
Tara Bergeron works for Freespirit Fabrics
What is Tara Bergeron's role at the current company?
Tara Bergeron's current role is Product Manager at FreeSpirit Fabrics.
What schools did Tara Bergeron attend?
Tara Bergeron attended West Virginia University.
What skills is Tara Bergeron known for?
Tara Bergeron has skills like Marketing, Apparel, Customer Service, Threads, Product Development, Textiles, Marketing Strategy, Microsoft Excel, Microsoft Office, Project Management.
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