Tara Birchfield personal email
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More than 20 years combined sales & marketing and product management experience gained in intensely competitive industries and markets. Strengths: •Marketing Management •Competitor Analysis•Product Management •Marketing Program Development•Project Management •Product Design and Pricing•Profit and Loss Management •New Product Launches•Corporate and Client Training •Internet and Telephonic TrainingSpecialties: Over 10 years in developing, launching and managing start-up programs and small businesses. Strong relationship development and consulting skills.
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Real Estate AgentIad GroupFlorida, United States -
President/Principal AgentHome Solution Title Mar 2019 - PresentLakeland, Florida AreaProvide exceptional service for our real estate partners as we expand throughout Central Florida. Our goal is to build a team together that will be able to offer a full suite of options for our clients. -
Account Executive/AgentSingle Source Insurance, Inc Nov 2018 - Mar 2019Clearwater, FlWorking with an amazing agency and management team as they transition a book of business from an agency acquisition. Many more amazing ventures ahead! Looking forward to what these new opportunity holds. -
Agent Intern/Agency Owner Training ProgramState Farm Jan 2014 - Aug 2014Indianapolis, Indiana Area -
National Account ManagerAllstate Feb 2013 - Jan 2014Northbrook, IlResponsible for the development and deployment strategy for all existing and new National Account relationships. • Increased production for all lines by 60%.• Increased the account relationships by 10% and growing. -
Product OperationsAllstate Mar 2012 - Feb 2013Northbrook, IlResponsible for the countrywide auto underwriting rules development and implementation. Monitor the quality of the auto business and execute action plans to maintain a profitable book of business. Project lead for all countrywide auto risk management strategies and initiatives.• Developed a monthly scoreboard for use by Encompass senior management that provides a high level summary of auto and property growth and profit performance.• Reviewed and revised restricted vehicle rules.• Researched and recommended improvements to correct class processes including preparation of cost benefit analyses.• Researched options for a usage based insurance programs and made recommendations to the senior management.
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Insurance ProfessionalState Farm Nov 2011 - Mar 2012Skokie, IlResponsible for all agency marketing activities which included developing and implementing marketing strategies and overseeing the internet leads. Produced new business in all lines of personal, commercial, life and health. Served as the agency’s commercial lines specialist.
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Sales DirectorSiuprem Finance Nov 2008 - Jul 2009Alpharetta, GaResponsible for the P&L and growth of the Premium Finance products. Products include financing for both personal lines and commercial lines. Identified, prepared and negotiated proposals for large associations and exclusive partnerships. Managed a team of 3 sales representatives and 2 account executives. Personally managed national accounts. • Met sales goals despite economic downturn.• Exceeded profit targets for all internal premium finance business.
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Principal-OwnerMarketing Innovations May 2006 - Nov 2008Cumming, GaConsulted with small businesses to establish financial models and determine new market opportunities. Supported pharmaceutical development program. Developed strategic and tactical marketing plans, reviewed market intelligence, and created collateral. Facilitated connections between legal and insurance staff.
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Business Development ManagerAig Nov 2005 - May 2006Responsible for the management of 20 large commercial broker accounts in the Southeast Territory with premium generation in excess of $65 million annually. • Improved account retention 20% over prior quarter by working the renewal book.• Increased production from developmental brokers by 35% over prior quarter.• Developed individual broker strategies to increase production and retention for 2006.• Improved broker relationships by facilitating meetings between brokers and underwriters. -
Marketing ManagerAig Agency Auto Jan 2005 - Nov 2005Managed the planning and execution of all marketing strategies for the Commercial Auto, Recreation Vehicle, Motorcycle and Flood programs. Supervised a team of Inside Sales Representatives in support of these programs. • Oversaw development of creative for marketing materials, web content, e-mail and direct mail campaigns, web hosted surveys and promotional giveaways.• Managed and trained Agency service team that increased production by 200%.• Created and managed execution of the Motorcycle Harley Davidson Promotion which increased application submissions by 20%.• Developed training program and trained sales staff on the use of all specialty programs. -
Product ManagerAig Apr 2003 - Jan 2005Managed the planning and execution of all marketing strategies for the Commercial Auto, Recreation Vehicle, Motorcycle and Flood programs. Supervised a team of Inside Sales Representatives in support of these programs. • Oversaw development of creative for marketing materials, web content, e-mail and direct mail campaigns, web hosted surveys and promotional giveaways.• Managed and trained Agency service team that increased production by 200%.• Created and managed execution of the Motorcycle Harley Davidson Promotion which increased application submissions by 20%.• Developed training program and trained sales staff on the use of all specialty programs.
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Sales Support ManagerWorldspan 2001 - 2003Responsible for the pricing, analytics and sales support for the booking engine and related products.• Developed presentations and training materials for the global Sales Team.• Managed the marketing and pricing programs for large national accounts.• Instrumental in the development of the process/procedure handbook for the Sales Team. -
Game Development RepresentativeScientific Games International 1999 - 2001Alpharetta, GaResponsible for the pricing, design and development of lottery products in eight states.• Led over 75 game projects from concept through ticket production.• Coordinated all marketing programs with the advertising agencies supporting the lotteries.• Developed sales forecasts, participated in focus groups and conducted planning for each state.
Tara Birchfield Skills
Tara Birchfield Education Details
Frequently Asked Questions about Tara Birchfield
What company does Tara Birchfield work for?
Tara Birchfield works for Iad Group
What is Tara Birchfield's role at the current company?
Tara Birchfield's current role is Real Estate Agent.
What is Tara Birchfield's email address?
Tara Birchfield's email address is ta****@****hoo.com
What schools did Tara Birchfield attend?
Tara Birchfield attended Harvard Business School Executive Education, Kennesaw State University - Southern Polytechnic College Of Engineering And Engineering Technology, Kennesaw State University - Southern Polytechnic College Of Engineering And Engineering Technology.
What are some of Tara Birchfield's interests?
Tara Birchfield has interest in Children.
What skills is Tara Birchfield known for?
Tara Birchfield has skills like Competitive Analysis, Property And Casualty Insurance, Product Management, Insurance, Marketing, Management, Business Development, New Business Development, Marketing Strategy, Process Improvement, Sales, Sales Management.
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Tara Birchfield
United States
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