Tara Connolly Email & Phone Number

Austin, Texas, United States

Austin, Texas Area

Lead impactful affirmative marketing communications campaigns. These campaigns required interdepartmental collaboration, working with program staff, and effective project management. Developed data-driven strategies, contracts, and budgets in alignment withclient, leadership, council, commission, and/or program goals.Responsible for drafting Interlocal.

• In this role, I collaboratively designed and develop marketing efforts with program leads in Cultural Arts, Global Business, Heritage Tourism, Music & Entertainment, and Redevelopment. Each division has a unique, and.
• In a compressed timeline, helped to launch the City of Austin’s first economic recovery program for small businesses impacted by the pandemic. Copywriter for internal, external and council communications on this net.
• Helped amend contracts to include robust, and specific marketing plans. Designed a marketing campaign that produces the best ROI, and reduces project management time on both sides. Worked collaboratively with team.
• Initiated new ways to connect with the community. First to design and implement the department’s new CRM system so that emails, event demographics and survey data are readily accessible.
• Leveraged data analytics (Google Analytics, Social Media Engagement, Email Campaign Open Rates/Click-Throughs). Pulling relevant reports, I am able to see where messaging is hitting and where there are areas for.
• Successfully launched new Heritage Tourism Division, from policy to reality in under 6 weeks. Designed clear & cohesive marketing communications for prospects, commissions, and reviewers. Nimbly adjusted marketing to.

• T3 is a leading marketing firm that serves Fortune 500 clients. I started as a production designer brought in to help seamlessly transition client work into a new design and management system. I was soon on creative.
• Art Directed winning pitch for the Mobile Marketing Association’s Annual Pitch Competition.
• Led the training of agency staff on branding and presentation techniques.
• Responsible for scoping and managing budgets, deliverables and team level of effort.

Greater New York City Area

As Marketing Manager, I developed the communications and marketing strategy that drove Solco’s expansion in the competitive NYC marketplace in a down economy. Partnering with the executive team, we implemented a targeted marketing strategy that was successful at differentiating and lifting Solco’s reputation across multiple audiences. Budget Management.

Bachelor Of Arts (B.A.), Communication And Media Studies

Graphic Design

Fashion/Apparel Design