12+ years with a rapidly growing business. Extended roles include(d): Accounting, Business Development, Buyer Relations, Customer Service, HR, Fulfillment, Merchandising, Operations, Office Manager, and Project Manager. While wearing many "hats," my main focus is managing: the demo team, field sales, marketing/branding strategies, product, guerrilla tactics, social media team and influencer initiatives. Counterpart to VP Sales; proactively monitor and project sales targets, execute sales strategies and manage accounts. Director of Sales and Marketing (2 Years) Marketing Director (5 Years) 2011 – Present• From 5 employees to currently 45, closely work with founders to grow gross sales from $500K to over $5 MM.• Directing and managing 8 PT Brand Ambassadors, Social Media team, as well as 2 FT Field Reps/Merchandisers. • Monitoring marketplace for insights, trends, opportunities and threats and reporting to founders with strategies.• Managing channels that include: Events, Social Media, Website, PR, Community Outreach & Newsletters. • Supporting sales with Merchandising, Demo support, TPRs, Point of Sale Signage, Handouts & Branded Items• Improved operation processes, resulting weekly case sales growing from 400 cases a week to over 2700 (600% increase)• Launched multiple brand/label refreshes, new flavors, a seasonal program, on tap program, botanicals, and our newly Canned Sparkling Water Kefir. My passion is helping our culture lead a more healthy lifestyle. I enjoy spending my days creating and executing marketing strategies that begin with yearly marketing plans. Kombucha is in an exciting time right now and these strategies are as alive and fluid as our kombucha. My goal is for people of our community to be aware of Buddha’s Brew and know the brand stands for delicious and alive Kombucha. As of this writing Buddha’s Brew has refreshed the brand identity, that includes a new logo, new labels, new collateral and soon a new website. Awaken your Energy!

For Buddha’s Brew Kombucha I manage and execute social media, public relations and strategic marketing initiatives that include P.O.P. materials, refreshed label/logo rollout, new flavor launch and planning new website. I also actively manage a Twitter feed as well as a Facebook fan page that has earned over 1000% increase in “likes”For DealStork I provided email marketing/sales copy and consulted creative direction for the local online daily deal site

On my second term, I am serving on the Executive Ad2ATX Board. Ad2 is an affiliate of the Austin Ad Fed and the American Advertising Federation (AAF), AD2ATX is a community of advertising professionals, students, and enthusiasts ages 32 and under looking to progress their careers, share their knowledge, and have a damn good time.

I serve on the Ad2ATX Board. Ad2 is an affiliate of the Austin Ad Fed and the American Advertising Federation (AAF), AD2ATX is a community of advertising professionals, students, and enthusiasts ages 32 and under looking to progress their careers, share their knowledge, and have a damn good time.

• Managed talent affairs for over 200 commercials in an organized, error-free manner. For each spot, I tracked/paid residuals/fees, compiled complex estimates, negotiated contracts and verified SAG/AFTRA compliance. • Brands I worked with include Burger King, Famous Footwear, General Mills, Hartford, Hefty, Syngenta, Supervalu and Toro.

• Hired from Freelance to work on National City and gained additional responsibility of Burger King and UW • Organized a successful system to manage ad production and daily trafficking of ads to multiple newspapers in over 35 markets • Produced/trafficked over 250 mechanicals for $1 million campaign launch in two markets including event, guerrilla and print • Managed multiple projects in fast-paced, high volume, deadline-driven environment where attention to detail was crucial

• Managed bids, projected timelines and produced and released mechanicals for H&R Block’s direct mail campaign • Routing over 500 mechanicals through agency and keeping projects on schedule• Contributed to a direct mail campaign consisting of 17.3 million personalized pieces, delivering over 70,000 new clients.

• Produced premiums through research and procurement on items ranging from t-shirts, mugs and pens to intricate custom items such as barn brochure holders and custom artwork• Quickly and efficiently solved production problems resulting in satisfied clients and recurring sales • Coordinated case study projects by initially interviewing photographers and then writing corresponding copy

• Produced banner ads for MN Lottery and internal videos and online creative presentations for Taubman Malls • Analyzed and then developed quarterly client sales trends ROI presentations and ongoing competitive analyses• Drafted campaign assessments, recaps and creative briefs as well as assisted with messaging and positioning

• Planned, purchased and produced print and online media and built social media presence for Magnetic Poetry• Researched and managed content and launched an online newsletter for food enthusiasts called Belly du jour• Performed strategic marketing and agency duties, in a small setting, across media, creative, product development and public relations

• Sold ad space for a summer after attending a five day sales seminar focused on sales and the directory• Increased revenue by 50 percent while saving sales by resolving conflicts with four clients

• Collaborated with senior executives on new business and existing client relations• Assisted in production and management of ads with a 1.7 million potential reach

• Managed and ensured fluid communication between ad agency, production company, and Select Comfort• Viewed the production of an infomercial and met Lindsay Wagner, the Bionic Woman