Tarah Mcmaster (She/Her) Email & Phone Number

Canada

3rd party event manager, who manages conferences and multi-day meetings that range from 2- 7 days in length. - Since Covid-19 we have pivoted to designing and managing a wide range of virtual events. • I work on all aspects of services from site selection to event creation to onsite management for multi day meetings and conferences. I manage the fine details while in continuous contact with the client. • Design budgets based on clients financial objectives, monitor expenses during event execution, and reconcile post event• Manage sponsor and speaker logistics to ensure a positive experience, act as liaison with all key stakeholders and suppliers• Communicate all function specifications with hotel/venue and work on detailed function resume, monitor room block, ensure all contract obligations are met/received • Setup and manage registration (pre event and during event), answer questions and provide support

Agile Alliance is a client of Elastic Communications & Events. As part of my role with Elastic I manage the recruitment and retention of Agile Alliance membership

Managed the production of the 14th Global Conference on Ageing August 8-10, 2018 in Toronto, ON, which attracted 1500 people from 73 countries Responsibilities include:•Recruited and manage a team of 150 volunteers•Managed event coordinator to ensure all timelines and items on critical path were being met•Sourced and secure sponsorship and exhibitors; created contracts, ensured sponsorship and exhibitor deliverable were met•created and managed an aggressive budget to ensure all financial goals were met and expense stayed on track•Drove marketing campaigns to sell tickets, brainstorm exciting and new social media campaigns •Processed invoices, and follow up with outstanding payments•Managed vendors and suppliers; including all logistics and event run sheet•Assisted with development of program and content• Liaise with communications to develop all program material and ensure key messages are delivered to delegates• Developed floor plans, run sheets, information packages, volunteer manuals•Monitored budget to ensure all targets are met and expenses stay on trackOther Responsibilities include:•Work to source and secure venues for expert meetings held around the globe; manage guest list, purchase flights, liaise with selected venue

Hired as a coordinator and within 4 months was promoted to Manager and managed junior staff.

• Responsible for reporting to the Executive Director while solely planning and executing a minimum of 6 country wide events• Managed an aggressive budget set by the Executive Director for all events; provide post event budget analysis • Designed 2016 Sponsorship package and managed an aggressive sponsorship campaign to secure funding for the organization• Managed relationships with suppliers and corporate sponsors, as well as maintain communication with volunteer board and attend monthly board meetings• Managed social media channels for the company, act as a liaison between departments to deliver key messaging online, ensure all sponsorship deliverables are being met via social media, and continue to steadily grow online footprint

• Responsible for reporting to the Director of Sponsorship and Events. Solely responsible for the planning and logistics of 10 country wide events including, but not limited to Aboriginal Business Luncheons, Gala/Award Dinners, Aboriginal Business Hot topic series and Annual Conference• Responsible for the complete re-design of event marketing collateral, which helped attract higher number of attendees to events• Managed a budget set by the Director and ensure all events meet the predetermined budget and attendance goals• Designed the new sponsorship package which incorporated feedback from past sponsors, and offered packaged sponsorship to help better increase sponsor exposure at events• Designed all signage used at events, and responsible for the re branding of events• Introduced very successful social media elements into the events, which help attract higher number of attendees to events• Managed social media channels for the company, act as a liaison between departments to deliver key messaging online, ensure all sponsorship deliverables are being met via social media increasing the follower count by 69%

• Assisted with the planning and execution of the 18th Annual Starlight Children's Foundation Gala• Acted as main contact for many large in-kind donations• Handled cold calls for sponsorship and in-kind donations• Kept positive donor relations• Assisted with volunteer management, both before and during Gala• Acted as database co-ordinator with Raiser's Edge

Hospitality Diploma, Special Event Planning

Education record

Graduated An Ontario Scholar

Activities and Societies: Head of the White Ribbon committee Part of the Prom Committee Part of the Debate Club Took part in Model UN, two.

Cmp