Tara Guthrie Email and Phone Number
I am a graduate of Towson University with a Bachelor of Science in Mass Communication, focused on Public Relations and Advertising, and Political Science. I seek to bring my outgoing, eager to learn, and creative personality to any position I take on. Throughout my college years I gained valuable real world experience in and out of the classroom, surrounding myself with professionals throughout the industry and immersing myself in the communications field. My communication skills continue to grow, as does my creativity and drive to be apart of this fast paced industry.I am a hardworking and creative individual who will go above and beyond to succeed. I wish to contribute my skills to strong companies who share my love of communications and innovation.
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Senior Director Of Demand GenerationTeampayWashington, Dc, Us
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Senior Director Of Demand GenerationTeampay Feb 2024 - PresentNew York, Ny, Us -
Fractional Director Of Demand GenerationTeampay Sep 2023 - Mar 2024New York, Ny, Us-Operationalize and manage all top of funnel digital marketing campaigns acrossowned and paid channels- Led ABM program using 6sense intent data to drive conversions with in-market accounts- Create and execute quarterly tactics plan to meet opportunity, revenue, andbudget goals for marketing channels- Manage Teampay’s owned website including SEO efforts, content distribution,and web development needs- Facilitate and support handoff of leads to sales team
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Director Of Demand GenerationTeampay Oct 2021 - Jul 2023New York, Ny, UsResponsible for leading the demand generation team for Teampay’s go-to-market function. Drove pipeline efficiency by lowering CAC by 90% in one fiscal year with a 7x increase in qualified pipeline.Led the strategy of Teampay's tactical demand generation plan. Managed field, digital and content marketing to generate top of funnel pipeline that consistently exceeded quarterly goals. Partnered closely with executive leadership on revenue plans, including marketing share, budget, and acquisition metrics.
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Senior Manager, Demand GenerationUpside Business Travel May 2021 - Aug 2021Washington, District Of Columbia, Us -
Manager, Demand GenerationUpside Business Travel Oct 2020 - May 2021Washington, District Of Columbia, Us
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Senior Digital Marketing AssociateUpside Business Travel Aug 2019 - Oct 2020Washington, District Of Columbia, Us
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Email Marketing SpecialistUpside Business Travel Jan 2019 - Aug 2019Washington, District Of Columbia, Us
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Email Marketing Assistant - ContractorUpside Business Travel Jan 2018 - Dec 2018Washington, District Of Columbia, Us
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OwnerTara Marie Designs Mar 2015 - Aug 2019
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Senior Account ManagerAltavista Strategic Partners Sep 2016 - May 2017Baltimore, Md, Us -
Marketing Account ManagerAltavista Strategic Partners Sep 2015 - Sep 2016Baltimore, Md, Us
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Business Operations AssociateTeksystems Sep 2014 - Oct 2014Hanover, Md, UsHad to resign due to Medical Illness. -
Shift ManagerLedo Pizza May 2009 - Jul 2014Annapolis, Md, Us -
Marketing InternGirls' Life Magazine Sep 2012 - Jul 2013UsResponsible for the creative ideation and placement of social media posts on a variety of online platforms. Work collaboratively with marketing editor to complete time sensitive online promotional projects for paid clients. Create engaging and on-brand content to appeal to target audience.
Tara Guthrie Skills
Tara Guthrie Education Details
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Towson UniversityPolitical Science -
Arundel Senior High School
Frequently Asked Questions about Tara Guthrie
What company does Tara Guthrie work for?
Tara Guthrie works for Teampay
What is Tara Guthrie's role at the current company?
Tara Guthrie's current role is Senior Director of Demand Generation.
What schools did Tara Guthrie attend?
Tara Guthrie attended Towson University, Arundel Senior High School.
What skills is Tara Guthrie known for?
Tara Guthrie has skills like Leadership, Powerpoint, Social Media, Press Releases, Event Planning, Blogging, Advertising, Creative Writing, Facebook, Microsoft Office, Microsoft Word, Internal Communications.
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