Tara Moore Email and Phone Number
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Versatile and highly motivated, I offer skills in brand positioning and strategic communications planning for owned and operated platforms including newsrooms and social and community platforms. Over the course of more than 15 years, my teams have delivered innovative marketing initiatives for world-renowned products and brands. My passion for storytelling has led me to embrace new approaches at each step of the way.Colleagues know me as a personable and engaging leader, one who builds consensus on critical initiatives. I strive to apply the full range of my abilities in all that I do.Currently, I am a director of integrated communications at Electronic Arts (EA), where I manage the community, social, PR and influencer strategies for The Sims and skate., two of the most popular and influential gaming franchises in the world. My core competencies include cross-functional and partner collaboration, executive visibility, media relations, message development, and product and campaign launches. I am passionate about connecting with consumers through authentic and relevant narratives that showcase the value and impact of gaming and sports in culture and society.
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Director, Global Integrated CommunicationsElectronic Arts (Ea) Jun 2021 - PresentRedwood City, Ca, Us -
Communications & Marketing ExecutiveMs.Tmoore Consultancy Sep 2020 - Present
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Head Of Global Brand CommunicationsUnder Armour Feb 2016 - Sep 2020Baltimore, Maryland, Us◆ Orchestrated global brand storytelling with the objective of sharing the right story to the right audience at the right time. ◆ Developed strategic plans and drove implementation across business units in addition to day-to-day communications support of the brand across regions worldwide. ◆ Navigated COVID-19 crisis for the brand, leading positive storytelling efforts including PPE efforts and reinvention of the face mask for athletes to wear while training.◆ Drove consistent messaging around the brand, its leaders and product through lens of innovation, performance and style, team training and cultural relevance via the UA Newsroom. ◆ Led reactive and proactive messaging and responses during incident planning, interviews, and engagement opportunities. ◆ Coached and mentored staff to build organizational capacity. -
Account Director, Brand CommunicationsRogers & Cowan Jul 2015 - Jan 2016Los Angeles, Ca, Us*My employment during this timeframe was at PMK*BNC, which was a sister agency of Rogers & Cowan. The agencies have since merged.◆ Led bi-coastal team of nine staffers specializing in entertainment media strategy, events and influencer engagement on behalf of Diageo's Ketel One Vodka with ongoing development of FY16 PR planning and budgeting.◆ Drove repositioning strategy and storytelling with lifestyle and business media targets to support the COACH 75th anniversary campaign, including interviews with CEO surrounding New York Fashion Week. -
Group Manager | DirectorRogers & Cowan Sep 2010 - Jul 2015Los Angeles, Ca, Us◆ Managed multiple client programs with day-to-day services including strategic counsel, planning, budgeting and media relations in addition to materials and message development, event support and crisis communications.◆Oversaw workloads and professional development of more than five junior staffers while tracking time sheets with budgets.Clients: Target, PGA TOUR, General Mills, NASCAR, Fox Consumer Products, Sony Pictures Home Entertainment, NBC Sports, The Coca-Cola Company, MAC Presents, Skinnygirl Cocktails, and more.
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Account Executive - Senior Account ExecutiveEdelman Jul 2007 - Aug 2010New York, Ny, Us◆ Led PR program development and implementation for 24 Hour Fitness as client day-to-day strategist; proactively pitched in support of athlete partners, in-club events and team members at more than 400 clubs nationwide; promoted partnerships with the Summer and Winter Olympic and Paralympic Games, “The Biggest Loser” and Team 24 athletes; expedited crisis management and media response plans; staffed deskside tours, executive interviews and club filmings.◆ Collaborated with Edelman executives on new business proposals and oversaw team-generated research projects on potential clients. Proposed creative program ideas for clients and pitched social media programs during presentations.Clients: Starbucks, Tiffany & Co., Sotheby’s, Samsung, and more. -
Assistant Account ExecutiveEdelman May 2005 - Jul 2007New York, Ny, UsClients: REI, Brooks, Microsoft, and more.
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Trainee | InternEdelman Jan 2005 - May 2005New York, Ny, Us
Tara Moore Skills
Tara Moore Education Details
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University Of California, BerkeleyMass Communication/Media Studies
Frequently Asked Questions about Tara Moore
What company does Tara Moore work for?
Tara Moore works for Electronic Arts (Ea)
What is Tara Moore's role at the current company?
Tara Moore's current role is Director @ EA, skate. & The Sims | Strategic Brand Communications | Ex-Under Armour, Edelman, R&CPMK.
What is Tara Moore's email address?
Tara Moore's email address is ta****@****ail.com
What is Tara Moore's direct phone number?
Tara Moore's direct phone number is +141549*****
What schools did Tara Moore attend?
Tara Moore attended University Of California, Berkeley.
What skills is Tara Moore known for?
Tara Moore has skills like Media Relations, Public Relations, Corporate Communications, Crisis Communications, Event Planning, Social Media, Integrated Marketing, Brand Management, Message Development, Press Releases, Marketing Communications, Marketing.
Who are Tara Moore's colleagues?
Tara Moore's colleagues are Returnpath User, Eneko Bilbao, Ahmad Alhaji Umar, David Brady, Fanny Galand, Anil Mansure, Romain Bieri.
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