Tara Perre Email & Phone Number

Brillion, Wisconsin, United States

Appleton, Wisconsin, United States

Appleton, Wisconsin

Led a team of six marketing and communication professionals. Team responsibilities included employee and member communications, public relations, advertising, financial education, events, brand, video, photography, community outreach and sponsorships. I also provided marketing and communications leadership for the Community First Fox Cities Marathon.

Appleton, WI

• Guided communications team of ten and managed budget of $1.3M to support enterprise communication strategy, seven publications, two intranets, enterprise town halls, conferences and leadership meetings.
• Led communications team to reach enterprise-wide audiences including Thrivent sales staff and leaders, employees, corporate leaders, Community Engagement Teams (CET) and member leaders by consulting with corporate.
• Consulted Thrivent's executive leadership team to use communications as a powerful business tool to share the Thrivent story, grow membership, increase sales, and increase workforce engagement and commitment.
• Primary consultant to Mission Advancement senior vice president responsible for sales, community engagement and member activation and Chief Marketing Officer responsible for products, sales support and marketing. Our.
• Directed Event Planning for sales recognition conferences and large training and motivational meetings ranging from 200 to 2,500 attendees. Events consistently rated high for meeting objectives to recognize.

• Guided communications team of eight to support five publications, two intranets, sales communications strategy, leadership meetings, town halls and conferences.
• Led communications team to reach sales staff and leaders, CET and member leaders by consulting with corporate business partners.
• Consulted Mission Advancement SVP and Financial Services Operations SVP.
• Developed and led communication strategies for change management efforts introducing a new sales leadership strategy and a redesign of the compensation for all sales agents and field leaders. Both initiatives were.
• Special assignment: Part of team that developed marketing, change management and communication plans to garner support to change Thrivent's common bond from Lutheran to Christian. A record number of voters turned out.

• Consultant to the senior vice president of Human Resources and staff.
• Provided planning, strategic counsel, writing and editing for HR communications to workforce.
• Created, edited and maintained online communications on multiple websites.
• Special assignment: Part of team that aided sales team and educated members during 2008 market downturn.

• Launched a four-year $105 million alliance with Habitat for Humanity (HFH).
• Advised national network of Thrivent regional staff and volunteers and HFH affiliate staff. Created and maintained media and communication tools. Planned, counseled and provided strategic direction for media outreach.
• Trained spokespeople, led PR planning, communications and media outreach for Thrivent Builds Homes, Thrivent Builds Mobile (mobile exhibit) visits and Thrivent Builds Worldwide trips. Tracked and reported media coverage.

• Wrote and edited content for media relations materials.
• Managed national network of media relations representatives in Thrivent Financial's regions.
• Responsible for advising eight regions: planned and executed PR tactics and managed reputational issues.

• Wrote and edited content.
• Partnered with vendors for editorial content planning, art and design.
• Special Assignment: Part of team that developed The Thrivent Way (Thrivent's mission, vision and values) and associated change management and communication plans.

Appleton, WI

• Developed Thrivent magazine after Aid Association for Lutherans (AAL) and Lutheran Brotherhood merger.
• Wrote and edited corporate, feature, financial, fraternal and religious magazine copy. Wrote and edited content focused on Thrivent's many volunteer programs and educational resources for Chapter Beat.
• Contributed to editorial planning as well as design process for both publications.
• Provided project management and advised staff who work directly with members and volunteers.

Appleton, WI

• Wrote, edited, contributed to creative process and editorial planning for award-winning Correspondent magazine. Managed copy review with business partners, legal and compliance.
• Managed award winning AAL Kids' Club with a team of seven, which included writers, editors, photographers and designers. The club, aimed at 7-10-year-olds included a magazine, website and calendar. Responsible for.

Oshkosh, WI

• Covered police beat, all levels of local government, criminal court cases, adventure, entertainment, environment, tourism, and human interest.

Baraboo, WI

• Covered police beat, all levels of local government, criminal court cases, the Ho-Chunk Nation, environment, tourism, human interest and sports.
• Recognized by the Wisconsin Educators Association for school referendum series.
• Investigative environmental stories picked up by Associated Press.