Tara Perrone-Cowart Email & Phone Number

Virginia Beach, VA, US

Virginia Beach, Virginia Area

• Providing professional graphic design services to corporate entities, small business, non-profit organizations/associations and ad agencies
• Specialization in corporate branding, logo design/illustration, direct mail and digital marketing, publication design, advertising, web design, packaging, interactive presentations, and video production.
• Consistently exceed client expectations with regard to quality, accuracy, deadlines, and budget
• Effective project management from conceptualization to delivery
• Facilitate seamless communication and coordination between writers, editors, proofreaders, illustrators, photographers, and printers

Norfolk, Virginia, United States

• Provided creative design solutions as part of a passionate, dedicated and highly effective international direct marketing team.
• As lead designer for domestic and international nonprofit and association clients, I was responsible to create original designs for print and digital direct mail campaigns, providing artistic direction based on.
• Collaborated with Account Teams, Copywriters, and Production Department to develop design solutions, specifications, and aesthetic values that adhered to client guidelines and met campaign objectives.
• Worked collaboratively with Creative Services staff to provide direction for visual design concepts approach, style, strategy, and branding consistent with the needs of each client.
• Provided Senior design support to Ownership, Executive Management and Sales for corporate marketing efforts in print and digital marketing and presentations.

Virginia Beach, Virginia

• Complete artistic direction and strategy for all marketing efforts including, but not limited to, creative guidelines and production for branding, marketing and advertising in print, social media, website and.
• Fully implemented new website launch. Content creation and design established all new branding guidelines, resulting in an intensely elevated level of corporate competitiveness, credibility, and customer recognition of.
• Conceived, developed and implemented corporate sales strategy for a new integrated platform for comprehensive products and services. Included extensive branding integration, print collateral, complex marketing.
• Redefined and restructured communications for Virtual Conference Marketing, including all sales graphic content and messaging to emphasize corporate support role and client empathy. Extreme effort to meet tight.
• Conceived and implemented Social Media Marketing Campaigns to inform clients of capabilities and impressive statistics, as well as acknowledged shifts in behavioral trends, for example, working remotely, and the.

Chesapeake, Virginia Area

• Responsible for complete artistic direction of corporate branding in print, advertising, literature, brochures, vehicle designs, social media marketing, web, nurture marketing promotions and extensive prospecting.
• Responsible for artistic direction of integrated marketing efforts
• Increased brand awareness through: nurture marketing promotions, measured extensivee-mail prospecting campaigns, advertising, brochures, social media marketing, and web
• Managed multiple projects to ensure consistency in marketing and design concepts, photography, and copywriting
• Re-designed and updated website content
• Provided support and created custom presentations for executive management

Virginia Beach, Virginia Area

• Successfully developed and designed direct mail marketing, branding and logos for club levels and campaigns, magazines, books, DVDs, invitations and on-site event printed pieces and multimedia graphics for Direct.
• Consistently acted as liaison between design teams and print production, tv scenic, web development and IT.
• Developed internal systems for managing work flow within departments.
• Awarded Employee of the Month in first year of employment­­­­­­.

Albany, New York Area

• Designed and produced print advertising, including the grocery chain’s 4-color, 10-page weekly ad circular with a total run of 1.5 million.
• Promoted to supervisor. Managed full staff production artists and merchandise coordinators, providing training to convert from PC to Mac platforms.
• Successfully managed work flow to meet deadlines and budgets.
• Responsible for print production in both local and international print shops.
• Recipient of the Corporate President’s Award, and presented with three NORI design awards in advertising by The Ad Club, Albany, NY.