Tara Pierce personal email
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As a creative strategist and marketing consultant, I help organizations identify and leverage opportunities for acquiring new customers and engaging current customers through out-of-the box marketing communications and sales strategies.I am passionate about working on new technology projects and have a keen ability to "speak engineer" and translate into consumer-friendly messaging. I have extensive experience working with energy efficiency and green building contractors, in both residential and commercial construction industries. My background in the corporate technology industry provides a solid foundation for product marketing strategy, channel communications, and consultative sales. With the ability to effectively develop and manage collaborative teams, I am able to help a variety of organizations "connect the dots" to implement successful business strategies. I always enjoy a marketing challenge and take extreme pleasure in the measurable results achieved for clients. To escape the Vegas hustle and bustle, I enjoy exploring the outdoors and motorcycle racing.Specialties: • Creative strategy development and execution• Product marketing and positioning• Integrated marketing campaigns• Channel communications• Business development and relationship management• Competitive research and market analysis • Creative thinking and problem solving• Effective communication, organization and leadership skills• Positive, contagious energy
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General ManagerMain Street MotoLas Vegas, Nv, Us -
Creative Strategist & Marketing ConsultantLas VegasLas Vegas, Nv -
General ManagerMain Street Moto Mar 2014 - PresentA retro boutique and motorcycle shop in downtown Las Vegas. Bikes + Parts + Service + Art + Tuning. -
Co-OwnerLas Vegas Dyno Tech Jan 2008 - PresentLas Vegas Dyno Tech is a full service motorcycle repair and tuning shop. We are the leading Dynojet approved Tuning Center & Power Commander Dealer in Las Vegas. Located at Las Vegas Motor Speedway. Servicing all motorcycle makes & models.
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Creative Strategist & Marketing ConsultantGreen Revolver Llc Apr 2010 - Mar 2015Green Revolver is a creative agency with a network of resources including marketing consultants, sustainability specialists, research analysts, video production teams, graphic artists and writers. We provide project management and strategic consulting services with a focus on energy efficiency and sustainability initiatives.Project Highlights:• LED Product Company – Product Marketing – Consulted on brand development and product positioning for cutting-edge LED technology. Developed display and collateral to support first public announcement and tradeshow appearance.• Mobile Gaming – Product Marketing – Managed brand development and product positioning for launch of live mobile gaming platform to secure investment partners and trial accounts. Created website and collateral to support launch. Organized private preview events to demonstrate proof of concept.• North American Heating Industry Coalition - Support Electric Heating Campaign - 90-day project timeline to create and roll-out strategic marketing initiative to promote industry coalition made up of manufacturers and create awareness for the benefits and uses of electric heating in order to secure support at 2010 ICC Code Hearing. Campaign incorporated cost effective digital media & PR, communications & collateral development, event display and promotion, contact database. This industry advocacy project was developed and managed entirely via remote collaboration tools and technology.• TWC - Large Commercial Construction Contractor - Brand & Communications Development - helped launch “Energy Solutions” division.• Sustainable Energy Solutions - Residential Energy Auditor - Campaign Development - developed communication plan & sales tools for targeting Realtors and homeowners.• Marcom & Campaign Development - work with numerous residential construction and trade-specific contractors to create messaging and campaigns focused on green building and general home improvement services.
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Marketing ConsultantNv Energy Apr 2011 - Jun 2014Provide marketing management services for demand response and energy efficiency program portfolio serving residential and commercial customers.• Develop and implement annual marketing and outreach plan for residential smart thermostat program resulting in recruitment of 18,000 • Support large commercial energy optimization pilot program • Coordinate customer engagement and support activities to drive customer satisfaction and education for demand response programs • Project management of customer facing activities including brand development, recruitment and support, education and outreach, customer care, research and analysis -
Event OrganizerGreen Drinks Las Vegas Sep 2008 - Mar 2014Responsible for organizing monthly networking events to create connections for eco-conscious businesses and concerns in Las Vegas. Businesses, individuals, and non-profit organizations participate, educate and connect to promote a greener world. We meet the 2nd Thursday of the month. Check out our facebook page - facebook.com/GreenDrinksLV for schedule of events. Come to a meeting and build new relationships. To learn more about this international network visit http://www.greendrinks.org/ -
Brand Strategist & Marketing ConsultantSmartbrand Jan 2007 - May 2010Provided consulting services focused on brand development, marketing strategy and sales integration for real estate developers, builders and non-profit organizations.Project Highlights:• Project ecoBrand - Green Business Community Forum - Created and launched online green business community and forum for information sharing, professional networking, and promoting eco-friendly businesses. Developed education and expo events to extend online community experience.• USGBC Nevada Chapter - Sustainable Community Committee - Managed community outreach and PR plan to promote Habitat for Humanity’s first LEED for Homes certified project. Involved green building advocacy, major media event including press conference with state and local government officials, public open house tours featuring suppliers that participated in the build.• Summit at Brian Head - Marketing Manager - Brand development for luxury ski resort real estate project in Utah. Created investor kit and developed pre-sale marketing collateral and campaign. Organized unique open house events and weekend excursions for potential investors/buyers. Coordinated PR campaign that included "making it snow in Vegas."• Echelon at Centennial Hills - Marketing Strategy - Responsible for marketing communications, realtor campaign development, and sales support for luxury condo development in Las Vegas.Core Services Offered:• Strategic Marketing Planning• Brand Development + Management• Creative Campaigns + Events• Media Production + Distribution• Sales Integration + Optimization
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Marketing Consultant / Interim Marketing ManagerConnected Technology Oct 2006 - Feb 2007• Provided business and marketing strategic planning services for growing technology firm• Analyzed business model and made recommendations for revenue growth opportunities• Developed brand strategy, key messaging, and tactical plan to support business objectives
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Product Marketing SpecialistCanon Usa, Inc. Feb 2005 - Oct 2006• Responsible for all aspects of planning, launching, and managing marketing and communication strategy for $100 million product division• Developed, coordinated, and managed tactical plans for advertising, public relations, trade shows, product promotions, and sales incentive programs to support strategic direction• Maintained relationships with media and industry analysts to ensure adequate product coverage in leading business and technology publications• Created and updated high impact marketing collateral - brochures, presentations, whitepapers, case studies, interactive tools - to support product set and sales channels• Acted as the lead for product plan coordination and communication with sales channels, internal support divisions, and 3rd party strategic alliance partners • Created and managed targeted vertical market campaigns for lead generation, including closed-loop sales tracking, marketing database development, and ROI measurement
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Sales & Marketing SpecialistCgatlantic Aug 2002 - Jan 2005• Responsible for all facets of East Coast sales and marketing efforts of multiple hi-tech products and services to Enterprise and SMB markets • Enhanced company and brand awareness through targeted co-marketing and promotion campaigns• Analyzed competitive offerings in order to develop differentiated product positioning • Created and executed effective marketing communications for new product introductions to potential clients and decision making executives• Acted as technology advisor for small to mid-size firms by developing solutions and presenting recommendations• Established and maintained partnerships with Fortune 1000 vendors and distribution channels to enhance company offering and full solution deliverables• Liaison to support sales and engineering staff, offering resources and guidance -
Marketing Research InternNpd Group Aug 2001 - Feb 2002• Created website content targeted at maintaining panel member interest • Proactively detected online marketing survey inconsistencies and advised project directors• Monitored and effectively responded to panel member inquiries regarding survey issues -
Marketing Research ConsultantHofstra University Business Development Center May 2000 - Feb 2001• Designed marketing resource guide for distribution to investors ▪ Gathered and analyzed demographic data, employment statistics, economic trends, and history on City of Glen Cove, NY ▪ Consulted with the “Business Improvement District Board” to report findings
Tara Pierce Skills
Tara Pierce Education Details
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Dual Major: International Business And Marketing
Frequently Asked Questions about Tara Pierce
What company does Tara Pierce work for?
Tara Pierce works for Main Street Moto
What is Tara Pierce's role at the current company?
Tara Pierce's current role is General Manager.
What is Tara Pierce's email address?
Tara Pierce's email address is ta****@****ail.com
What is Tara Pierce's direct phone number?
Tara Pierce's direct phone number is +175768*****
What schools did Tara Pierce attend?
Tara Pierce attended Hofstra University.
What are some of Tara Pierce's interests?
Tara Pierce has interest in Sustainability, Green Building, Recycling, Sunsets, Motorcycles, Music, Green Marketing, Spontaneous Adventures, Renewable Energy, Off Road Trails.
What skills is Tara Pierce known for?
Tara Pierce has skills like Marketing Strategy, Online Marketing, Integrated Marketing, Marketing, Strategy, Product Marketing, Advertising, Marketing Communications, Leadership, Lead Generation, Facebook, Public Relations.
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Tara Pierce
Vp, Operations | Driving Financial Performance Across Operational Disciplines | Ed Tech, Education Operations, And Post-Secondary EducationMiramar Beach, Fl -
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Tara Pierce
Creative Lead At Stable Gray | Illustrator | Social Media Manager | Graphic Designer | Web Designer | Print ManagerOmaha, Ne2cccomaha.org, stablegray.com
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