Tara Sena-Becker

Tara Sena-Becker Email and Phone Number

Marketing Director | Brand, Communications & Content | Business Consultant @ Matthew Ely Jewellers
australia
Tara Sena-Becker's Location
Sydney, New South Wales, Australia, Australia
Tara Sena-Becker's Contact Details

Tara Sena-Becker work email

Tara Sena-Becker personal email

About Tara Sena-Becker

An innovative and strategic marketing professional with 15 years' senior strategic marketing experience across a range of large global brands - in London, Switzerland, Sydney and Melbourne. I am a leader in innovation, a content creator and cross-channel media expert, with experience building and implementing brand, content and communications strategy across multiple channels, including paid digital, social, email, print media, editorial, advertising, partnerships, promotions and events.

Tara Sena-Becker's Current Company Details
Matthew Ely Jewellers

Matthew Ely Jewellers

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Marketing Director | Brand, Communications & Content | Business Consultant
australia
Website:
matthewely.com.au
Employees:
6
Tara Sena-Becker Work Experience Details
  • Grapevine Collective
    Owner & Consultant
    Grapevine Collective Mar 2021 - Present
    Sydney, New South Wales, Australia
    I act as an external Marketing Consultant and Head of Department for various companies across high-end retail, property, pharmaceuticals, tech start-ups and travel. This incorporates B2B and B2C brand marketing, content strategy, digital marketing, social media, events, shopfronts and internal/external communications.Clients include: Matthew Ely Jewellery, Seating Matters, RentBetter, Few & Far, Premier Building & Waterproofing
  • Matthew Ely Jewellers
    Head Of Marketing & Communications (Consultant)
    Matthew Ely Jewellers Mar 2021 - Present
    Sydney, New South Wales, Australia
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  • Seating Matters
    Marketing & Communications (Consultant)
    Seating Matters Aug 2022 - Present
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  • Img
    Marketing Director
    Img Apr 2019 - Aug 2020
    Sydney, Australia
    Leading brand development and marketing for IMG Australia's Culinary (food and wine) portfolio,with a specific focus on Western Australia Gourmet Escape with Tourism Western Australia. This included brand strategy, creative development, sales and budget management, ticketing, major media partnerships, ATL advertising, content marketing and PR.
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  • The Travel Corporation
    Global Marketing Director
    The Travel Corporation Sep 2017 - Jan 2019
    Geneva Area, Switzerland
    Leading the conceptualisation, development and optimisation of Trafalgar's global consumer (B2C) and trade (B2B) brand marketing strategy. Driving effective roll out and implementation in key markets - Australia, the USA, Asia, Europe, the UK and South Africa across digital and offline channels.
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  • Sta Travel
    Head Of Marketing
    Sta Travel Apr 2015 - Sep 2017
    Melbourne, Australia
    As a member of the Senior Leadership Team, I was responsible for the end-to-end marketing strategy of STA Travel Australia, conceptualising and implementing strategies, campaigns and partnerships to drive digital engagement and retail foot traffic across 75 retail stores.
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  • Mortgage And Finance Association Of Australia (Mfaa)
    Marketing Communications Manager
    Mortgage And Finance Association Of Australia (Mfaa) Sep 2014 - Apr 2015
    Implementing the overarching B2B/B2C marketing and brand strategy for the MFAA with the aim to increase membership and engagement with banks, aggregators, mortgage and finance brokers. This included the development and launch of WIMBN (the Women in Mortgage and Banking Network), including core branding, social media, TOV, stakeholder liaison and Advisory Board.
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  • The Travel Corporation
    Content Marketing Manager
    The Travel Corporation Apr 2012 - Sep 2014
    Sydney Area, Australia
    Leading a team of up to 6 internal direct reports and numerous contractors in the development and execution of internal and external content and brand strategy across multiple channels, including internal social media and email communications, external B2B/B2C email strategy, brochure production, social media, website content and video production.
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  • Hostelworld Group
    Content Marketing Producer
    Hostelworld Group Dec 2009 - Mar 2012
    London, United Kingdom
    Driving content and social strategy at HostelBookers.com, including blog content and growth, content-to-sales conversion, social media content, database growth and website SEO optimisation.
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  • Verve Communications
    Account Manager (Pr & Communications)
    Verve Communications Oct 2006 - Nov 2009
    Sydney, Australia
    Media relations, events and social media strategy for various clients including Sydney Olympic Park, Westfield, IMB Bank, Victor Chang Cardiac Research Institute and Healthy Harold.Intern to Account Executive to Account Manager progression.
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  • Foodco
    Marketing & Legal Executive (Casual)
    Foodco 2005 - 2009
    Assisting with legal agreements, franchisee communications, brand marketing and public relations strategy and implementation for Jamaica Blue and Muffin Break.
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Tara Sena-Becker Skills

Blogging Copywriting Social Media Editorial Journalism Publishing Marketing Communications Writing Digital Media Copy Editing Digital Marketing Magazines Public Relations Social Media Marketing Editing Newsletters Seo Publicity Marketing Facebook Publications Press Releases Content Strategy Web Content Content Management Media Relations Freelance Writing Books Online Publishing Interviewing Wordpress

Tara Sena-Becker Education Details

Frequently Asked Questions about Tara Sena-Becker

What company does Tara Sena-Becker work for?

Tara Sena-Becker works for Matthew Ely Jewellers

What is Tara Sena-Becker's role at the current company?

Tara Sena-Becker's current role is Marketing Director | Brand, Communications & Content | Business Consultant.

What is Tara Sena-Becker's email address?

Tara Sena-Becker's email address is ta****@****ail.com

What is Tara Sena-Becker's direct phone number?

Tara Sena-Becker's direct phone number is +4420344*****

What schools did Tara Sena-Becker attend?

Tara Sena-Becker attended University Of Sydney, North Sydney Girls High School.

What are some of Tara Sena-Becker's interests?

Tara Sena-Becker has interest in Writing, Fashion, Social Media, Health And Nutrition, New Journalism And Marketing Trends, Literature, Theatre, Music, Travel.

What skills is Tara Sena-Becker known for?

Tara Sena-Becker has skills like Blogging, Copywriting, Social Media, Editorial, Journalism, Publishing, Marketing Communications, Writing, Digital Media, Copy Editing, Digital Marketing, Magazines.

Who are Tara Sena-Becker's colleagues?

Tara Sena-Becker's colleagues are Thuy-Dan Claudia Lam, Matthew Ely, Rebecca Brown, Helen Lennie.

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