Tara Garrettson-Shamus Email & Phone Number

• As a Marketing Manager, I collaborate with cross-functional teams to plan and implement marketing campaigns, boost brand recognition, and drive sales across various platforms. I work closely with local sales teams to.
• Contribute to successful product launches in the North American market, gaining profound knowledge in orchestrating triumphant market introductions.
• Champion cross-departmental collaboration, nurturing robust affiliations with peers in marketing, sales, and product development.
• Equip sales teams with marketing collateral and resources empowering them to convey product's unique value proposition

• In this role, I conducted impact analyses, evaluated change readiness, monitored progress, and engaged with key stakeholders to ensure effective communication. I maintained a strategic focus on optimizing customer.
• Facilitated implementation of Change Methodology within sales organization (SAA).
• Organized field sales training sessions to bolster and advance the overhaul of the organization's predominant go-to-market strategy across US, Canada, Mexico, and Brazil.
• Improved business efficiency by managing and leading assessments 4.0 across nine business areas.

• I mentored Sales Area Americas Vice Presidents and Regional Sales Managers as part of the Global Project Management office. I also facilitated sales training initiatives to support organizational changes using FactPack.
• Spearheaded coaching and mentoring efforts for Vice Presidents and Regional Sales Managers in Americas, resulting in seamless integration of organizational reforms through targeted sales training programs.
• Oversaw implementation of Assessments 3.0 across nine business areas, encompassing North and South America sales teams, ensuring adherence to best practices and operational excellence.

• I managed a $13M regional territory covering Metro Detroit and NW Ohio. I oversaw sales expansion efforts in the automotive, aerospace, and general engineering sectors. I provided guidance to the sales team to meet our.
• Achieved sustained profitability in sales through implementation of localized business strategies, execution, and supervision of 9-member sales engineering team.
• Earned prestigious title of "Rookie Sales Manager of the Year" in 2016 for exceptional performance.

Ranked in the top third of Michigan/Ohio primary care sales force - 2011Honored as Spiriva Brand Champion within the Michigan region for top sales out of 80 primary care sales representatives - 2008Utilized product knowledge and selling skills to educate targeted health care professionals on the merits of Spiriva and Pradaxa; utilized managed care.

Detroit, MI

Managed print, radio, and billboard advertising for Henry Ford Hospital and the systems’ then 23 medical centers - Oversaw the work of Daniel Brian Ad Agency in the development and implementation of media plans - Monitored multi-million dollar annual budget allocations for advertising; reported on budget variances - Participated in the development of the.

Troy, MI