Tara Jacobson

Tara Jacobson Email and Phone Number

Director of Lifecycle Marketing @ Public
New York, NY, US
Tara Jacobson's Location
New York, New York, United States, United States
Tara Jacobson's Contact Details
About Tara Jacobson

I'm a growth marketer with deep expertise in user engagement and retention, product adoption, lifecycle marketing, CRM management. Over the last 7 years, I've taken app startups from 0-1 in lifecycle strategy, email, push, and in app messaging. As a data-geek at heart, I get excited about creating unique marketing experiences that delight users and finding small optimizations that make big business change.

Tara Jacobson's Current Company Details
Public

Public

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Director of Lifecycle Marketing
New York, NY, US
Tara Jacobson Work Experience Details
  • Public
    Director Of Lifecycle Marketing
    Public
    New York, Ny, Us
  • Public
    Director Of Lifecycle Marketing
    Public Aug 2023 - Present
    New York, New York, Us
  • Public
    Lifecycle Marketing Team Lead
    Public Feb 2022 - Aug 2023
    New York, New York, Us
  • Public
    Sr. Lifecycle Marketing Manager
    Public Jan 2021 - Jan 2022
    New York, New York, Us
    Public.com is the investing social network where members can own fractional shares of stocks and ETFs, follow popular creators, and share ideas within a community of investors. Public makes the stock market an inclusive and educational place, with social features that make it easy to collaborate as you build your confidence as an investor.See where I invest: public.com/taratankersley
  • Rocket55
    Marketing Automation Manager
    Rocket55 Mar 2020 - Dec 2020
    Minneapolis, Mn, Us
  • Asap
    Growth Marketing Manager
    Asap Mar 2019 - Mar 2020
    Lafayette, Louisiana, Us
    A few short months after Waitr acquired Bite Squad, I became the Growth Marketing Manager for customers for both Waitr and Bite Squad markets.
  • Bite Squad
    Marketing Automation Manager
    Bite Squad Jan 2019 - Mar 2019
    Minneapolis, Minnesota, Us
  • Bite Squad
    Marketing Automation Specialist
    Bite Squad May 2017 - Dec 2018
    Minneapolis, Minnesota, Us
  • Digital River
    Marketing Coordinator
    Digital River Sep 2015 - Apr 2017
    Minnetonka, Mn, Us
    My primary responsibilities include supporting the demand generation team through:- Data management and integrity in Salesforce and Marketo- Support and plan paid search marketing- Support email marketing and reporting in Marketo I also planned and executed our holiday email to clients and partners, prospect leads through Datanyze, and build landing pages to gate content in Marketo.
  • Digital River
    Account Management Intern
    Digital River May 2015 - Aug 2015
    Minnetonka, Mn, Us
    * Conducted website optimization audits for Kaspersky, TechSmith, Trend Micro, and Nuance* Review several SMB websites to increase user conversion rates* Plan and organize team events for sales and account management team* Research industry analysis for antivirus companies to improve Trend Micro’s online store
  • North Central University
    Assistant To The Vice President Of Student Development
    North Central University Aug 2013 - Dec 2014
    Minneapolis, Mn, Us
    * Created promotions through PowerPoint and Word for Student Development sponsored events* Analyzed and track data regarding student registration and retention* Recorded and revised minutes for committee meetings
  • N2 Publishing
    Data Manager
    N2 Publishing Sep 2013 - Mar 2014
    Irving, Texas, Us
    - Tracked and organized all lead contact data in excel- Deduped lead database- Attended trade shows to prospect new leads

Tara Jacobson Skills

Leadership Public Speaking Marketing Customer Service Microsoft Excel Nonprofits Lead Generation Event Planning Basic Html Marketing Automation Email Marketing Customer Retention

Tara Jacobson Education Details

  • North Central University
    North Central University
    Marketing
  • American Studies Program
    American Studies Program
    Global Development Enterprise

Frequently Asked Questions about Tara Jacobson

What company does Tara Jacobson work for?

Tara Jacobson works for Public

What is Tara Jacobson's role at the current company?

Tara Jacobson's current role is Director of Lifecycle Marketing.

What is Tara Jacobson's email address?

Tara Jacobson's email address is tt****@****ver.com

What is Tara Jacobson's direct phone number?

Tara Jacobson's direct phone number is (800) 598*****

What schools did Tara Jacobson attend?

Tara Jacobson attended North Central University, American Studies Program.

What are some of Tara Jacobson's interests?

Tara Jacobson has interest in Education.

What skills is Tara Jacobson known for?

Tara Jacobson has skills like Leadership, Public Speaking, Marketing, Customer Service, Microsoft Excel, Nonprofits, Lead Generation, Event Planning, Basic Html, Marketing Automation, Email Marketing, Customer Retention.

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