Tarun Kumar Email and Phone Number

Advertising - Sponsored Products

Central Shopping Experience team - Lead Core Discovery charter (Amazon Home-page and App Navigation) for International Emerging Markets (India, Mexico, Brazil, Singapore, Australia, Turkey, Middle-East Markets)- Developed Upper funnel and Inspiring Browse experiences on Homepage - Personalisation & RecommendationsDo reach out if you have a suggestion or customer frustration in the above areas that needs solving

Prodbee delivers knowledge base and consultancy on digital Products.Projects - Community E-learning to democratise Higher Studies, Creative marketing campaign generation through Generative AI using emotions and metaphors• 0 to 6000+ students across India in 4 months during Covid

Product Lead for Competitive Intelligence (Digital Pricing, Assortments) - Pricing and Promotions Center of Excellence, Target.com and Target stores, US- Founding Member of Product Fellowship at Target in India for mentoring internal talent in Product roles- Patent (filed - US) as Inventor for building Customer service tool leveraging Competitive Pricing platform

Product Manager for RedMart & Lazada - Alibaba group. Lazada is flagship e-commerce wing of Alibaba International with extensive presence in South-East Asia. Redmart leads its online grocery/supermarket business in Singapore.• Key Leader (core team) of Lazada & Redmart integration - Product & Technology team leader responsible for Post-check out user experience , Order management, reverse order, fulfilment/delivery flows - Lead product development on complex cross-border projects with Regional and International teams (Lazada, RedMart and Alibaba China) across multiple locations ( China, Singapore, India, Vietnam, Philippines) - Product features/ Integrations - Order confirmation page & notifications, My order pages ,Order/item Cancellations, Redelivery, Order Stream/Statuses, No-Shows/Undeliverables, Refund flows, Order/Transactional communications, Order history migration, CRM integration, Helpcenter (Self service, FAQ & Live Agent chat flows)• Building delightful Post-Checkout experience of Lazada online shopping in South-east Asia / Singapore- Enabling Customer support/CRM to deliver a WOW experience- Leveraging Post-checkout User Flows and Self-help tools as first point of contact for Customers- Structuring Order management, reverse order, fulfilment/delivery flows for perfect deliveries & customer experience- Developing platform solutions like communication platform for real time messaging between internal teams and enabling seamless delivery/customer experience• RedMart was awarded Top Asia eCommerce Awards (Singapore, 2018) for my products - Best Customer Support Platform - Best Design (Post-Order User journey)• Building scalable Customer Support / CRM Products for Alibaba International platforms

Magicbricks, owned by Bennett Coleman and Co. Ltd. / Times Group is largest online real-estate portal in India MLabs - Experience Center  Product Manager of "Experience Centers" - innovative Virtual Reality based product for immersive real-estate user experience leveraging cutting edge technologies (VR, 3D Hologram, large-sized Touch screen kiosks) Built premium buyer search product for Real estate PartnersSearch & Discovery - Web Responsible for Search & Discovery of property listings on Web and Refining of search results by improved dynamic filters

Product Manager, Ola Labs (Ride-sharing tech)Conceptualised & built (to market) world’s first & proprietary Connected-Car (IOT) platform for ride-sharing "Ola Play"• Product Lead for partnerships & integrations with Apple Music, Eros, Sony Liv, RepublicTV, India Today, AIB, YuppTv, PopXO for infotainment services on the platform• Product Lead for Customer Experience, UX Features/flows, Partner/Developer API platform across Mobile & Tablet (in-car video screen)• Driven On-demand Content Platform & Media product integrations for Music, Videos, Live TV, Shows, Movies, News• Did Customer research & Defined Launch, mid-term & long term Product roadmap of Ola PlayProduct Manager, Ola Consumer App• Selection/Pricing panel on Ola App, Car Category Cross-selling, User Booking flow for Ola Rental & Outstation• Session to booking conversion funnel (App launch>Category selection>Ride completed)CMO & OLA Category Management Head's Office - Product Strategy (Categories)COO's Office - Business Operations Products & Tech initiativesReported directly to CXOs/Founding Partners for enabling 20X growth (2015-16) through Technology and Customer Experience• Launched the ride-sharing App and 10+ mobility categories (Mini, Micro, Share, Prime, LUX, SUV, Auto etc) across 50+ cities in India.• Driven Product strategy for enhancing User App experience, customer engagement and business growth across ~100 cities• Responsible for new business-driven product features, critical tech issues, product changes for key Events like NYE, calamities• Conceptualised & launched features/programs for improving operation process, optimizing demand-supply, fulfilment, quality• Introduced new AGILE based workflows for Tech teams• Features - Booking funnel, Billing Pricing Engine, Differential pricing, Toll pricing, Driver accounting, Payments, Frauds etcBelow are some of the media mentions of product/s managed by me :-

• Marketing strategy to Philips National Marketing team for effective use of visibility elements/POSM• Competition analysis & Benchmarking on visibility elements (shelf-branding,dealer boards,SKU presence)• Go-To-Market (GTM) strategy for efficient and speedy POSM distribution and execution• Used qualitative & quantitative tools to analyse point of sale factors, shopper behaviour to find Impact• New solutions for Information & Process management by analysing utilization, inventory etc.

Managed System Integration for Large sized Enterprise customers in Govt./ PSU/ Defence vertical • Design and Launch of Unified Communications, Video Conferencing, Contact Center, Telephony and Network security Platforms for National Security Forces, Investigation Agencies, IOCL, SCOPE, Indian RailwaysTech/Pre-Sales• Avaya Professional Communication Manager (Call Center) Technology & Sales Specialist • Certified 10+ Juniper Networks Technical tier Advisor and Sales specialist• System Integration Product portfolio - Network Infrastructure (Juniper, Cisco), Call Center/Contact Center solutions, Unified Communications (Avaya, Cisco), Video Conferencing (Polycom), Voice (IP) telephony/Call Center/Contact Center solutions (Avaya, Cisco)• Competitive/TCO Analysis of solutions for partner companies in SMEs and Contact Center industrySales/Account Management • Part of 5 member National team handling Government, PSU and Defence business with yearly revenue of Rs 100+ Cr• Key Account Management for 10+ clients in Education vertical & other multiple clients from 5 sectors • Handled 10+ long term national projects - tracking bidding process, contracts & project completion• Analysed, documented and executed RFPs/Bids