Tarun Rathi work email
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Tarun Rathi personal email
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With over 8 years of experience, Tarun is a seasoned marketing professional dedicated to guiding ventures from inception to success. As an engineer turned marketing strategist, Tarun thrives on transforming challenges into opportunities and crafting innovative solutions from the ground up.Beginning his career as a Co-Founder & CMO at Plan The Unplanned, Tarun spearheaded a venture that served 20,000 travelers and nearly generated half a million dollars in revenue. This entrepreneurial journey ignited his passion for creating impactful ventures.Transitioning into the tech industry, Tarun assumed the role of CMO at Recro, where he efficiently built a robust marketing team in 75% less time compared to his previous endeavors. Under his leadership, Recro witnessed a 500% growth in follower base and a 50% increase in engagement, alongside building a thriving community of over 10,000 developers and technology enthusiasts.Continuing his commitment to helping businesses traverse the 0 to 1 journey, Tarun joined Spektra Systems, where he established a team of 15+ members within a year. Leading all marketing initiatives, he orchestrated the successful go-to-market strategy for the CLX project in collaboration with Microsoft, achieving an additional $0.5 million to ARR. Tarun's strategic direction led to a doubling of website traffic and inbound leads by 100% and revenue growth by 120% ($ 5 million to $12 million), showcasing his adeptness at accelerating growth and delivering tangible results.All this experience taught me how to be great at building teams, marketing in b2b/b2c products/services space, setting up teams/processes from ground-up, branding, SEO, content marketing, social media marketing, implementing CRM like Hubspot or WordPress, go to market strategy for products/services and effective at solving problems in a most efficient wayBesides marketing, I take a keen interest in trekking, backpacking solo, human psychology, storytelling, entrepreneurship, cycling and gardening. When I’m not working, I spend my time traversing new trails, meeting new people, exploring diverse cultures, experimenting with food dishes, and reading books!If you’re someone who loves traveling, I share all my experience ranging from Tipsy Tubing in Thailand, Exploring Waterfalls in Laos, Siping Cocktails on 43 floor in Cambodia, Exploring Michelin Star Restautant, Trying Best Coffee in Vietnam & Climbing 2nd Highest Volcano in Indonesia on: Instagram.com/travelmunchrepeat (✈️🌍 8+...)
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Chief Marketing OfficerSpektra Systems Oct 2021 - Mar 2023Redmond, Wa, Us=> Go To Market StrategyLed the development and execution of the go-to-market strategy for the CLX project in collaboration with Microsoft, driving adoption and generating significant demand (adding $0.5 million ARR)=> Revenue Growth by 120%Escalated company’s revenue from $5 million to $12 million=> Team Leadership & HiringBuilt and managed a high-performing marketing team of 15+ members from the ground up and trained them=> CRM IntegrationImplemented Hubspot in 5 days for tracking conversion and revenue=> Kiosk at International ConferencesCoordinated the setup and presence of Spektra Products Kiosk at international conferences, including Educause, NJSBA, and MCT Summit Europe to showcase offerings and engage with new clients=> Improvement in the overall brandEnhanced product websites(UI/UX) & speed, launching products in LATAM region, hosting webinars, optimized presence over review platforms (G2, Capterra) and improved employer branding=> Paid Campaigns for Multiple ProductsExecuted targeted paid campaigns across multiple products, increasing leads by 100%, optimizing advertising spend, and maximizing ROI.=> Project ManagementCollaborated seamlessly with sales, engineering, product, and HR teams to address all project needs efficiently -
Chief Marketing OfficerRecro Sep 2020 - Sep 2021Bangalore, Karnataka, In=> RebrandingSpearheaded a comprehensive rebranding effort to unify the company's brand narrative across all channels, transitioning from Recrosoft to Recro.=> Team Leadership and GrowthLed the marketing team to achieve remarkable milestones, which included a 500% growth in follower base and a 50% increment in engagement, driving enhanced brand visibility and engagement.=> Community Building and EngagementAccelerated new initiatives and community-building efforts, which resulted in 11,680 registrations, 3,300 attendees, and the successful execution of 27 events within one year.=> Personal Branding FacilitationFostered personal branding initiatives for Recro's leadership team, ensuring alignment with the company's new brand voice and values.=> Employer Branding EnhancementImplemented strategies to enhance employer branding on Glassdoor, concurrently improving the company's reputation and appeal as an employer of choice. -
Co-Founder & Head Of MarketingPlan The Unplanned Oct 2016 - Sep 2020Bangalore, Karnataka, In=> Intagram GrowthSuccessfully grew the Instagram account from 0 followers to over 30,000 in four years, and established a strong social media presence.=> Website Traffic GrowthAchieved significant growth in website traffic, increasing from 0 visitors to 40,000 monthly visitors within the same timeframe, enhancing online visibility and engagement.=> SEO SuccessAttained top rankings for numerous keywords, securing the coveted Rank 1 position on Google search results pages.=> Strategic CollaborationsFormed strategic partnerships with renowned brands such as Paytm Insider, Under25 Summit, Bookmyshow, Decathlon, and others, expanding the company's network and reach.=> Community BuildingCreated a thriving community of over 20,000 individuals on meetup, and fostered a sense of belonging and camaraderie among adventure enthusiasts.=> Hiring, Training & Team ManagementSuccessfully managed a diverse team of content writers, graphic designers, and interns, driving collaboration and productivity.=> Trip LeaderLed more than 250 events as a Trip Leader, providing unforgettable experiences and fostering a love for exploration and adventure among participants. -
Junior Software Developer2Point0 Concepts Nov 2015 - Jun 2016Dubai, AeWorked as a Full Stack Developer (Ruby on Rails & Angular JS) -
FellowEchai Ventures Sep 2013 - Aug 2015Ahmadabad, InManaged 200+ events & workshops related to entrepreneurship.
Tarun Rathi Skills
Tarun Rathi Education Details
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Sardar Vallabhbhai Patel Institute Of TechnologyComputer Engineering -
Seventh Day Adventist Higher Secondary School
Frequently Asked Questions about Tarun Rathi
What is Tarun Rathi's role at the current company?
Tarun Rathi's current role is Engineer turned Entrepreneur turned Marketer | SaaS Marketing I GTM for B2B & B2C I $5 million ➡️ $12 million ARR | Marketing Strategy | Growth Marketing | Travel Entrepreneur.
What is Tarun Rathi's email address?
Tarun Rathi's email address is ta****@****ail.com
What schools did Tarun Rathi attend?
Tarun Rathi attended Sardar Vallabhbhai Patel Institute Of Technology, Seventh Day Adventist Higher Secondary School.
What are some of Tarun Rathi's interests?
Tarun Rathi has interest in Silicon Valley, Business, Designers, Web Design, Google, Facebook, Collegehumor (Website), Python (Programming Language), Blogs, Javascript.
What skills is Tarun Rathi known for?
Tarun Rathi has skills like Social Media, Hosting, Brand Development, Jquery, Ruby, Photoshop, Brochures, Digital Marketing, Advertising, Html, Angularjs, Java.
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