Tarushi Gupta Email & Phone Number

Gurugram, Haryana, India

- Crafting strategies for paid marketing activities on different channels- Preparing and managing monthly, quarterly & annual channel performance reports and dashboards- Planning and implementing marketing campaigns across SEM (Google, LinkedIn, Bing) and ORM (SoftwareSuggest, G2, Gartner) channels- Identifying opportunities to reach new market segments and enhance market share- Spearheading A/B testing and continuous optimization to maximize campaign performance- Collaborating with cross-functional teams to align marketing efforts with overall business objectives

Gurgaon, India

- Optimized Google AdWords accounts and the account spent.- Prepared recommendation docs and implemented the same for better performance.- Added high value to the campaigns and worked on them as per their goals.- Optimized accounts for search and display networks for worldwide clients.- Worked as part of the content team in writing/reviewing ads.- Worked as a part of core policy team, identified frauds and violations, and filtered workable accounts which abide by the Google policies.

Gurgaon, India

- Selling, on-boarding, managing & sustaining advertisers on Google Ads.- Delivered accounts with high-incremental value to Google.- Increased ad spends by analyzing and offering dynamic strategies.- Generated revenue for the process to meet and exceed quarterly goals.- Communicated with the team and management on project development, timeliness & results.- Built and optimized advertising campaigns across Google platforms.

- Onboarded new customers on Google marketing platform.- Managed and optimized Google smart campaigns across multiple devices.- Worked towards customer retention and stability.

New Delhi, Delhi, India

Post Graduate Diploma In Management (Pgdm), Marketing And International Business

Bachelor’S Degree, Management