Taryn Irulegui Email and Phone Number
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🚀 Digital Marketing Consultant | Project-Based Demand Generation Strategist🌏 Passionate about helping businesses thrive in the digital landscape.Hi! I'm Taryn. I create effective digital marketing strategies and campaigns. With a focus on technology, my experience spans both enterprise solutions and helping small businesses create impactful and measurable digital campaigns.💡 Why Work With Me:✅ Tailored Strategies: I work closely with clients to develop customized digital marketing strategies that align with their unique objectives and target audiences.💪 Hands-On Execution: I thrive on rolling up my sleeves and getting into the nitty-gritty of campaign execution. Whether it's demand generation, content marketing, email nurturing, or digital advertising, I ensure it gets done right.🕒 Remote Work Advocate: I value flexibility and remote work arrangements. As a part-time contractor, I adapt to various time zones and locations to continue delivering results.🤝 Collaboration and Autonomy: I enjoy both working independently and collaborating with dynamic teams, especially on larger projects that require diverse skill sets.🔍 What's Next:If you're looking for a passionate and results-driven digital marketing consultant, or if you'd like to discuss potential collaborations, let's connect.
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Revenue Marketing / Growth Marketing / Campaigns / Demand GenerationLongitude Marketing 2016 - PresentPalo Alto, Ca____, UsCreating and strategizing demand generation programs and executing marketing plans for B2B targets. Projects include ABM, programmatic marketing, SEO, customer success nurture streams, digital marketing, email nurture, integrated campaigns, go-to-market strategy, marketing automation optimization, digital advertising, omnichannel, MAP set up Pardot, HubSpot, and some Marketo.Partial client list: UiPath, Veeva Systems, Salesforce, Electric Imp, AWS, Netlify, FICO, Dimension Data, IBM, GE Capital, Credit Karma, HyperGrid, Adaptive Insights, True Sales Results, 365 Data Centers, Strategic Media, Jet City Production, and Connext.
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Senior ConsultantC&Z Marketing Consulting 2016 - PresentSan Francisco, California , UsCampaign and demand generation consulting for B2B marketing agency. -
Field Marketing LeadVeeva Systems Jul 2022 - Jul 2023Pleasanton, Ca, UsField Marketing Lead for Veeva Link product line in Commercial business. -
Head Of Demand Generation And Digital MarketingGlobality, Inc. May 2021 - Jun 2022Palo Alto, California, UsConverting unknown visitors to known leads through campaigns, website, and content syndication for hyper-targeted AI platform aimed at procurement leaders and CPOs. Measuring, analyzing and reporting on the impact of campaign and demand activities. Driving close alignment with sales on target personas, ABM lists, strategies and multi-touch campaigns and lead management processes, lead stage definitions and marketing funnel metrics. Developing strategies and executing campaigns that achieve quarterly lead goals. Grew ABM list from 100 to 1600 opting-in or engaging 62% in 6 months. Increased website lead conversions from target accounts by 38% in one quarter. -
Demand GenerationCloudera Jun 2020 - May 2021Santa Clara, California, UsSr. Demand Generation & Campaign role in Streaming Analytics business unit. Executed group's omnichannel campaign, pioneered company’s first simultaneous LiveStream webinar that garnered over 1000 live social attendees. Executed one:many ABM for AMER and corporate demand gen for Streaming Analytics key play. Developed group's fiscal campaign plan. -
Director Integrated MarketingWandisco Sep 2018 - Jun 2020San Ramon, Ca, UsManaged team of four including events, operations, and video content to deliver meaningful and relevant integrated campaigns. Collaborated with product and sales teams to develop the company's first lead scoring and nurture program increasing quality leads and pipeline over multiple quarters. Set up Pardot as the company's first marketing automation platform. Strategized and executed ABM campaigns using digital marketing with offsite and keyword intent increasing engagement significantly. -
Digital Marketing / Growth MarketingWandisco Jun 2018 - Sep 2019San Ramon, Ca, UsDeveloped reporting and analytics to measure campaign contributions to pipeline and revenue for big data distributed computing company. Teamed with Business Development and sales to drive consensus on campaign strategy and execution for partners: AWS, Azure, as well as direct. Developed processes for cross-channel asset promotion in campaigns, streamlining the copy and creative process reducing time-to-market by 20%. Managed agency and publisher relationships.
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Corporate Demand GenerationBrocade 2014 - 2016San Jose, Ca, UsPlayer-coach role in corporate demand gen and Americas and Federal Geo field marketing. Analyzed reporting from previous campaigns with Tableau, Marketo Revenue Modeler, SFDC, and Google Analytics to make data-driven decisions. Efficiently leveraged core assets to create consumable, smaller campaign assets saving 30% in one quarter. For example, from a white paper, I created an infographic, webinar, and video using them all to drive demand within one campaign. Teamed with solution marketing to develop personas and messaging benefits by industry for use in ABM campaigns. Led the launch of critical initiatives that accelerated growth: demand waterfall, nurturing, behavioral scoring, sales insight tool, and multi-touch influence/attribution solution. -
Sr. Director Of Marketing CommunicationsMeetrix Communications, Inc. 2012 - 2014Littleton, Co, UsDeveloped integrated marketing plans digital content development, marketing strategy, positioning and messaging in the IT Services industry. Executed marketing campaigns, global events for enterprise channels that drove awareness and leads for direct sales and business partners. Defined strategy and positioning for technology partners Polycom and IBM. -
Director Of Marketing CommunicationsForescout Technologies 2010 - 2012San Jose, Ca, UsManaged team of five overseeing PR, events, digital marketing, website and developed digital content and multi-channel enablement programs that contributed directly to the sales pipeline for cybersecurity enterprise Fortune 1000 customers. -
Director Of Marketing ProgramsSentilla 2008 - 2010Redwood City, Ca, Us• Developed and executed integrated marketing plans for an IoT enterprise software start-up company • Developed persona-based campaigns and mapped assets to buyer's journey• Created and delivered demand generation plan for IT executives that exceeded acquisition, engagement and sales targets • Built integrated marketing programs that drove awareness, downloads, engagement and revenue • Strategized, planned and executed all aspects of events including international and online webinars. • Designed high-return multi-touch campaign plans for demand generation • Planned, managed, and executed the search engine campaigns, keyword lists, wrote compelling, relevant content, and created landing pages to optimize social marketing efforts.• Managed team that designed new corporate website including content, graphics, layout, and design
Taryn Irulegui Skills
Taryn Irulegui Education Details
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Colorado State UniversityMba -
Northeastern UniversityPsychology
Frequently Asked Questions about Taryn Irulegui
What company does Taryn Irulegui work for?
Taryn Irulegui works for Longitude Marketing
What is Taryn Irulegui's role at the current company?
Taryn Irulegui's current role is Head of Demand Generation / Digital Marketing/ Field Marketing.
What is Taryn Irulegui's email address?
Taryn Irulegui's email address is ti****@****ail.com
What is Taryn Irulegui's direct phone number?
Taryn Irulegui's direct phone number is (866) 377*****
What schools did Taryn Irulegui attend?
Taryn Irulegui attended Colorado State University, Northeastern University.
What are some of Taryn Irulegui's interests?
Taryn Irulegui has interest in Adobe Illustrator, Social Media, Marketo, Environment, Hubspot, Sfdc, Wordpress, Adobe Photoshop, Creative Suite, Visio.
What skills is Taryn Irulegui known for?
Taryn Irulegui has skills like Strategic Partnerships, Demand Generation, Integrated Marketing, Saas, Marketing Communications, Marketing Strategy, Marketing, Start Ups, Multi Channel Marketing, Enterprise Software, Cloud Computing, Trade Shows.
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