Tash Bailey Email & Phone Number

London, Gb

London Area, United Kingdom

London, England, United Kingdom

Managed delegate registration for high-profile events like Mining Indaba and AOW: Investing in African Energy. Overseeing 15,000+ registrations annually and ensuring a smooth delegate experience from pre-show through to on-site execution.Increased registration efficiency by 30% and reduced on-site registration times by 25% through process optimisations, improving overall attendee satisfaction.Successfully managed financial transactions for delegates, sponsors, and exhibitors, achieving a 95% reduction in outstanding payments and ensuring accurate financial reconciliation across multiple systems (CRM, GES, Aventri, Personatech, Stripe, Co-connect, Grip)Improved data accuracy by 40% through the integration of systems such as CRM, Stripe, AX, and Grip, leading to better reporting and decision-making capabilities.Generated analytical reports using CRM, Power BI, and Aventri, providing insights into registration trends that helped increase repeat attendance by 20%.Led badge production and distribution for 10,000+ delegates per event, enhancing on-site check-in efficiency by 35%.Managed high-profile clients (C-suite executives, VIPs, government officials), delivering a 15% increase in client satisfaction by ensuring seamless registration and customer service.Reduced unpaid orders by 85% through proactive payment follow-ups and collaboration with the finance team to ensure full payment collection before the event.Conducted strategic data analysis to identify new and emerging markets (e.g., downstream buyers and battery-powered businesses), helping shape future attendee engagement.Developed a lead generation strategy to secure early ticket sales for future events, generating £111,000 in revenue over a four-month period by targeting hot leads.Contributed to the development of a new registration platform using data-driven taxonomy, improving delegate segmentation and experience.

Oxford Street

Led the launch of Reserved’s flagship Oxford Street store, overseeing women’s wear, men’s wear, accessories, and kids’ wear departments, consistently achieving commercial targets.Delivered a 13% increase in turnover and generated £15 million in revenue, surpassing sales targets by £1 million through strategic merchandising and product management.Managed the complete execution of all seasonal sales, from preparation to launch, ensuring alignment between product strategy and visual merchandising, resulting in successful sales campaigns and enhanced customer engagement.Coordinated with the visual merchandising team to prepare store layouts, optimise product placement, and create compelling displays for seasonal sales, driving higher customer traffic and conversion rates.Played a key role in market expansion, driving the opening of 5 new stores across the UK, contributing to a 20% increase in market share.Provided senior leadership with weekly and monthly performance reports, identifying sales trends and recommending product strategies and stock adjustments.Conducted competitive analysis to identify product gaps, contributing to a +72% success rate for seasonal collections.Collaborated with merchandisers and product teams to ensure product selections aligned with market trends and customer preferences, resulting in a 15% improvement in product performance.Led visual merchandising initiatives, including multiple store refits, which increased foot traffic by 20% and improved overall product presentation.Implemented team development initiatives, including appraisals, training, and goal-setting, resulting in a 10% increase in team productivity and successful internal promotions.Developed and launched a sustainability-focused collection that was featured in WGSN, elevating the brand’s visibility and environmental commitment.

London Area, United Kingdom

Managed visual merchandising strategies across multiple stores in the London region, ensuring brand consistency and optimising product displays to increase sales.Successfully led four major store refits, resulting in a 20% increase in foot traffic and a 15% uplift in sales due to improved store layouts and visual displays.Executed PR events and new store launches, enhancing brand visibility and contributing to a 10% boost in overall store sales during launch periods.Provided training to store teams on effective visual merchandising techniques, leading to a 12% increase in conversion rates through better product placement and promotional displays.Collaborated with store teams and senior management to implement merchandising strategies that aligned with broader business goals, improving sales and customer engagement across the region.

London Area, United Kingdom

Managed the flagship store with an annual turnover of £2 million, leading a team of employees to consistently achieve sales and operational goals.Increased average transaction value (ATV) by 15% through successful upselling strategies for premium leather goods and shoe care products.Boosted conversion rates by 12% by optimising customer service, staff training, and in-store engagement strategies.Maintained optimal stock turnover rates and reduced shrinkage by 8%, ensuring better inventory control and maximising profit margins.Improved staff productivity by 10% through performance management and training, contributing to enhanced operational efficiency.Achieved a 20% increase in repeat customer visits through personalised service and customer relationship management (CRM) tools.Worked with senior management and merchandisers to align product selection and placement with business goals, ensuring sales growth and product relevance.

Selfridges

Managed £1M turnover for exclusive River Island concessions at Selfridges, driving a 15% increase in sales through strategic stock selection, merchandising, and revenue growth initiatives.Led business development efforts by identifying new sales opportunities, implementing upselling strategies that increased average basket size by 10%.Developed and maintained strong client relationships, using CRM tools to deliver personalised shopping experiences, resulting in a 20% increase in repeat business and client retention.Collaborated with River Island and Selfridges’ senior management to align business goals, ensuring operational excellence and maximising profitability.Applied data-driven insights to optimise stock management, boosting conversion rates by 12% and minimising stock discrepancies.Spearheaded staff development and performance management, improving team efficiency and ensuring exceptional customer service that contributed to a 10% rise in customer satisfaction.

Central London

Led initiatives to improve sales performance in underperforming stores, using data-driven analysis of KPIs (best sellers, zero sellers, conversion rates) to implement targeted strategies and boost profitability.Managed visual merchandising, ensuring optimal product placement and alignment with market trends, driving customer engagement and sales growth.Collaborated with cross-functional teams, including store managers and merchandising, to execute strategic interventions that improved departmental performance and exceeded store targets.Key contributor to high-profile PR campaigns, including the Rihanna collaboration, managing in-store displays and event execution.Oversaw performance management for a team of eight, enhancing productivity and addressing challenges to maintain high operational standards.Led the setup and execution of two successful store launches, creating visually engaging environments that boosted foot traffic and customer satisfaction.

Higher National Diploma, Hr

Activities and Societies: CIPD CIPD Level 5 Diploma HR Management

Education record

A- levels Business Psychology Sociology Government& Poitics

Education record

10 GCSE grade A -C