Tasha Graeff Email & Phone Number

Ridgefield, WA, US

Dallas, Texas, US

As Vice President of Communications for the MPI Oregon Chapter, I oversee the chapter's communication strategies, focusing on driving engagement and enhancing the quality of content across our social media platforms. I lead initiatives to boost volunteer participation and collaborate with the Membership Committee to increase membership growth and deliver.

Dallas, Texas, US

• Gained recognition for the Hillsboro venue brand-wide, by achieving best-in-class KPI scores in sales proficiency and efficiency. Built a personaly brand based on development-focused leadership, leveraging a supportive.
• Recognized and celebrated for creating a positive office culture, successfully spearheading several brand-wide changes as a test venue.
• Promoted to coach and mentor incoming Director of Sales candidates for venues across the brand.
• Served as Interim Director for additional venues, achieving increased team engagement and KPI improvements.
• Successfully coached multiple team members throughout the first year of tenure, providing personalized guidance and support to help them achieve promotions within the organization.

Sat on the Board of Directors for a regional cannabis health and education advocacy group. Meets regularly to assess strategic direction and goals for the organization based on the needs of the patient community. Consults with founders to develop the brand identity, website, and information hub with the goal of educating patients on medical cannabis.

Former owner of a rapidly growing cannabis dispensary. Focused on alternative strategies to differentiate the brand in a saturated and highly regulated market. Established the brand voice, online presence, and multi-channel marketing approach combining e-commerce, social, print, media campaigns, tradeshows, cross-promotional events, and brand partnerships..

Solutions provider for hemp companies and established brands looking to enter the cannabis industry. Through a consultative approach, I provide formulation expertise, bulk ingredient sourcing, branding guidance, supply chain management, white labeling, packaging, logistics and fulfillment. Launching a successful (and most importantly efficacious) product.

New York, New York, US

Managed a team of sales, marketing, and event staff for an upscale entertainment venue (ACME Events). Tapped by Bowlero Corp. to assist with acquisition of the ACME brand including development of a new sales team and retention of existing contracts. Expanded role to include oversight of marketing functions and a multimillion-dollar events department..

Courtenay, BC, CA

Built and led a team of sales, marketing, and customer-facing staff in promoting a group of luxury resort properties. Created a streamlined sales process for lead generation, contract development, CRM, and marketing, consistently exceeding individual and team revenue goals. Drove new business and developed relationships with clients, suppliers, and media.

US

Started as a member of the waitstaff for a high-end billiards and entertainment venue and promoted into a sales management role. Supervised a multimillion-dollar catering and events department with responsibility for marketing, business development, client relations, and events management. Launched successful marketing campaigns and built partnerships with.