Tasha C.
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Tasha C. Email & Phone Number

Senior Product Marketing Manager at Signify | FDM DIY | CPG Product + Channel Marketing + Category Management at Signify
Location: Atlanta Metropolitan Area, United States 12 work roles 1 school
1 work email found @scad.edu 3 phones found area 678 and 800 LinkedIn matched
✓ Verified July 2026 4 data sources Profile completeness 100%

Contact Signals · 1 work email · 3 phones

Work email t****@scad.edu
Direct phone (678) ***-****
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Current company
Signify
Role
Senior Product Marketing Manager at Signify | FDM DIY | CPG Product + Channel Marketing + Category Management
Location
Atlanta Metropolitan Area, United States
Company size
11910 employees

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Tasha C. is listed as Senior Product Marketing Manager at Signify | FDM DIY | CPG Product + Channel Marketing + Category Management at Signify, a with 11910 employees, based in Atlanta Metropolitan Area, United States. AeroLeads shows a work email signal at scad.edu, phone signal with area code 678, 800, and a matched LinkedIn profile for Tasha C..

Tasha C. previously worked as Senior Product Marketing Manager - LED Luminaires & LED Lamps at Signify and Senior Product Marketing Manager - LED Lamps at Signify. Tasha C. holds Bfa, Industrial Design, Ceramics from Savannah College Of Art And Design.

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Email format at Signify

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*@scad.edu
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Profile bio

About Tasha C.

I’m Tasha, based out of Atlanta, Georgia in the US. I hold a degree in Industrial Design and I’ve spent the last 15 years in a variety of roles in consumer marketing including category management, channel marketing, and product marketing. Currently, I lead brand marketing and product development for the US local market.My approach is a blend of both art and science to develop marketing programs that boost revenue with proven success. I’m naturally curious about the world and how people interact with products. I thrive on connecting cross-functionally locally and globally with my colleagues and mentoring others. I thrive on connecting the dots from a wide variety of quantitative and qualitative sources to drive proof points on development. I love to get my boots on the ground and meet directly with customers and consumers to understand pain points to develop meaningful innovation. Past achievements:1) Won $30M incremental new business at Kroger based on product merchandising assortment2) Launched new product line - Philips Ultra Definition LED which resulted in a 31% YoY value lift versus prior segment3) Grew LED luminaire category more than 175% YoY in less than a year4) Developed the first touch-less in-store merchandising display at The Home Depot with Philips Hue Outdoor products5) Category Captain and team lead for $1B light bulb category for store specific planograms fueled by POS analytics

Listed skills include Product Design, Illustrator, Product Development, Indesign, and 44 others.

Current workplace

Tasha C.'s current company

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Signify
Signify
Senior Product Marketing Manager at Signify | FDM DIY | CPG Product + Channel Marketing + Category Management
Atlanta Metropolitan Area
Website
signify.com
Employees
11910
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12 roles · 22 years

Tasha C. work experience

A career timeline built from the work history available for this profile.

Role listed

Signify

Atlanta Metropolitan Area

Senior Product Marketing Manager - Led Luminaires & Led Lamps

Current
Signify

Eindhoven, North Brabant, Nl

Lead US market on LED luminaire segment and drive New Business Development for LED lamps. Responsible for P&L across categories.Partner with local market and global division on launching lighting solutions through consumer insights, data analysis, and competitive landscape.

Oct 2022 - Present

Senior Product Marketing Manager - Led Lamps

Signify

Eindhoven, North Brabant, Nl

Responsible for managing and optimizing Philips LED light bulb and luminaire product portfolios vision and implementation for the US market across all consumer retail channels. Liaison with global team in development, manufacturing, and development of product. Created and launched E2E new product development of Philips Ultra Definition LED.Led US market on plastic-free packaging initiative and redesign of entire suite of products with global collaboration.Partnered closely with sales and channel marketing teams to equip team to drive successful launches.Supervised and mentored three individuals.

Oct 2020 - Oct 2022

Channel Marketing Manager - The Home Depot

Signify

Eindhoven, North Brabant, Nl

Continued support for Philips Lighting Company - under Signify.Created and implemented strategic marketing programs to drive traffic and conversion at The Home Depot for lighting segments- fueled from category management analytics, competitive landscape and consumer research based insights. Utilizing Nielsen and category insights, developed category & visual merchandising strategy to win incremental $30M business through new account pursuits. Managed and built live merchandising vision from package mock-ups to planogram variations to in-store signage to drive alignment with customers.Launched first in-store touch free merchandising display at The Home Depot. Created paid media spend to drive awareness and conversion.

May 2018 - Oct 2020

Channel Marketing Manager

Philips Lighting

Eindhoven, Noord Brabant, Nl

Role transitioned to Signify - to continue supporting under the Philips Lighting brand.

Aug 2017 - May 2018

Category Merchandising Manager

Philips Lighting

Eindhoven, Noord Brabant, Nl

Team lead for three individuals on 1980 store specific monthly planogram (JDA Space Planning) releases based on category management for The Home Depot light bulb $1B retail category. Managed external agencies and contractors to drive project management and merchandising excellence to more than 98% accuracy rate. Built store cluster SKU assortments utilizing Nielsen & retailer POS to drive to maximize performance due to regional differences.

Jul 2013 - Aug 2017

Category Merchandising Analyst Ii

Philips Lighting

Eindhoven, Noord Brabant, Nl

Category Captain for The Home Depot light bulb department. Managed planograms for all channels of distribution and for new businesses in DIY, food, and mass.Leveraged retailer POS to fuel merchandising strategies to ensure products were merchandised based on regional sales performance improving in-stock performance.

Apr 2012 - Jul 2013

Category Merchandising Analyst

Philips Lighting

Eindhoven, Noord Brabant, Nl

Launched first market introduction of Philips LED light bulbs at The Home Depot.

Mar 2009 - Apr 2012

Clerk

Quiktrip

Tulsa, Oklahoma, Us

Apr 2001 - Aug 2004
Team & coworkers

Colleagues at Signify

Other employees you can reach at signify.com. View company contacts for 11910 employees →

NV Noémie Vermeltfoort Noémie Vermeltfoort Colleague at SignifyMontreal, Quebec, Canada View → MF María Fraga Izquierdo María Fraga Izquierdo Colleague at SignifyGreater Barcelona Metropolitan Area, Spain View → JG Julita Gortat-Biegańska Julita Gortat-Biegańska Colleague at SignifyLodz Metropolitan Area, Poland View → PD Pia Degwitz Pia Degwitz Colleague at SignifyGermany View → DM David Marsal Sàbat David Marsal Sàbat Colleague at SignifyMadrid, Community Of Madrid, Spain View → MT Marcelo Takao Nakamaru Marcelo Takao Nakamaru Colleague at SignifySão Paulo, Brazil View → CY Clenly Yonada Sagita Br. Purba Clenly Yonada Sagita Br. Purba Colleague at SignifyKecamatan Medan Selayang, North Sumatra, Indonesia View → PK Pratheek Kaushik Pratheek Kaushik Colleague at SignifyBengaluru, Karnataka, India View → RG Rodrigo Garcia Moreno Rodrigo Garcia Moreno Colleague at SignifyMadrid, Community Of Madrid, Spain View → EO Evelin Ozuna Evelin Ozuna Colleague at SignifyTijuana, Baja California, Mexico View →
1 education record

Tasha C. education

  • Savannah College Of Art And Design
    Savannah College Of Art And Design
    Ceramics
FAQ

Frequently asked questions about Tasha C.

Quick answers generated from the profile data available on this page.

What company does Tasha C. work for?

Tasha C. works for Signify.

What is Tasha C.'s role at Signify?

Tasha C. is listed as Senior Product Marketing Manager at Signify | FDM DIY | CPG Product + Channel Marketing + Category Management at Signify.

What is Tasha C.'s email address?

AeroLeads has found 1 work email signal at @scad.edu for Tasha C. at Signify.

What is Tasha C.'s phone number?

AeroLeads has found 3 phone signal(s) with area code 678, 800 for Tasha C. at Signify.

Where is Tasha C. based?

Tasha C. is based in Atlanta Metropolitan Area, United States while working with Signify.

What companies has Tasha C. worked for?

Tasha C. has worked for Signify, Philips Lighting, Regal King Manufacturing, S2 Productions, and Savannah College Of Art And Design.

Who are Tasha C.'s colleagues at Signify?

Tasha C.'s colleagues at Signify include Noémie Vermeltfoort, María Fraga Izquierdo, Julita Gortat-Biegańska, Pia Degwitz, and David Marsal Sàbat.

How can I contact Tasha C.?

You can use AeroLeads to view verified contact signals for Tasha C. at Signify, including work email, phone, and LinkedIn data when available.

What schools did Tasha C. attend?

Tasha C. holds Bfa, Industrial Design, Ceramics from Savannah College Of Art And Design.

What skills is Tasha C. known for?

Tasha C. is listed with skills including Product Design, Illustrator, Product Development, Indesign, Management, Industrial Design, Design Strategy, and Competitive Analysis.

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