Job Responsibilities:• Ensure all marketing communications align with brand guidelines (CI & SI) set by principal companies, maintaining consistency across channels.• Compile monthly reports on sales, sales activities, and competitive pricing insights to track brand performance and market position.• Oversee and enhance the online presence of Nissan, KGM, Bar-B-Q Tonight, and MSCL across key platforms (Facebook, Instagram, TikTok, LinkedIn), ensuring consistent engagement and visibility.• Plan and host in-house events for each brand, assist with voiceovers, and conduct Facebook Live sessions to connect directly with customers.• Create and implement social media content calendars to drive brand visibility, engagement, and customer interaction.• Regularly monitor competitor activities across print, TV, and social media channels, staying informed on both current and emerging industry trends.• Collaborate on creating engaging social media content that maximizes brand exposure and reflects each brand’s unique identity.• Develop fresh ideas to improve brand positioning, awareness, and explore new media channels for greater marketing reach.• Maintain brand engagement through targeted email and WhatsApp marketing campaigns, reinforcing brand presence among customers.• Conduct weekly/monthly market visits to stay informed on competitor activities, gather insights, and support informed marketing strategies.

Job Responsibilities:• Developed comprehensive PR strategies to enhance brand awareness and engagement across all communication channels.• Implemented communication in ATL, BTL & TTL promotional activities (online & offlinemarketing strategies) for brand positioning of the hotel.• Managed Radisson’s online presence across various channels including social media platforms (Facebook, Instagram, LinkedIn), email marketing, vlogging, video posts and executing content calendars to drive maximize optimal exposure of brand visibility and customer engagement. • Cultivated & maintained relationships with media outlets, journalists, and influencers to secure coverage and mentions for Radisson Blu Dhaka.• Assisted in preparing and managing the marketing budget, ensuring all marketing activities are cost-effective and within the allocated resources. • Explored new avenues for branding opportunities in existing and new mediaplatforms and sponsorship initiatives with relevant corporate clients.• Monitored other hotel competitors’ activities through print, TV coverage as well as keepingupdate of the current and new industry trends.• Developed and optimized performance of marketing campaign plans to generate ROI as wellas crafting new ideas for different kinds of promotions and activities through social media &Email Marketing.• Coordinated with external vendors to ensure the proper decoration installations for each foodand cultural/holiday festivals (Valentine’s Day, Ramadan, Christmas, New Year’s, Halloweenetc.)Achievements:- Received the "Employee of the 3rd Quarter" for outstanding performance and dedication, resulting in a 25% increase in media coverage and 15% rise in social media engagement platforms (for Indian Food Festival) from September to December 2023.

Job Responsibilities: • Planned comprehensive sales strategies for hotel projects (Bay Hills, Bay Breeze)• Represented international hotel chain & selling hotel ownership at tourism sector of Bangladesh like Cox’s Bazaar & Kuakata• Developed new clients and maintain good relationship with existing clients• Provided clients with comprehensive information about properties, market conditions and legal requirements• Collaborated with the sales & marketing team to assess the needs of the clients• Attended & participated in various kinds of trade fairs, seminars & networking sessions to promote company’s brand image & visibility and build a robust client base.Achievements:• Secured Hotel Ownership (4 clients) in Bay Hills Hotel, Cox’s Bazaar• Achieved Hotel Ownership (2 clients) in Bay Breeze Hotel, Kuakata

Job Responsibilities:• Conducted thorough research to identify potential exhibitors from foreign countries.• Evaluated their suitability based on alignment with the exhibition’s theme and target audience.• Engaged in clear & concise communication with international clients, ensuring their seamless participation in various exhibitions• Facilitated smooth interactions and addressed inquiries to maintain efficient coordination for clientparticipation and flawless execution of exhibitions.• Ensured proper liaison with the different departments such as marketing, operations, finance & other departments for the smooth functioning of client participation and the execution of exhibitions.• Coordinated with vendors for installation of exhibitor stalls, billboard advertisements, banner placements for promotion of exhibition at the venue• Stayed abreast of industry trends, competitor activities and market dynamics• Worked closely with the creative and design team to develop compelling visuals, content, and storytelling elements for social media campaigns for CEMS-Global.• Collaborated with cross-functional teams to ensure cohesive brand messaging of CEMS-Global across all channels.Achievements: • Successfully generated significant sales revenue from the Turkish market during the Morocco exhibition.• Leveraged effective negotiation skills and market insights to secure exhibition participation, resulting in a 20% increase in revenue compared to the previous year.• Pioneered the launch of “Bangladesh Lighting Expo 2018” a new exhibition on the Lighting Industry of Bangladesh.• Achieved remarkable participation from local exhibitors in the lighting exhibition

Job Responsibilities: • Planned for sales visits to clients for participation in exhibitions (according to different industries)• Executed proper arrangements for effective distribution of marketing materials for every exhibition• Visited in competitor exhibitions and trade fairs & kept track of competitor activities in the exhibition industry market• Contributed and developed marketing plans and strategies for promotions before every exhibition• Assisted team members with day-to-day marketing tasks and coordinating marketing projects and sales activities.

Job Responsibilities: • Identified different potential clients to collaborate with them for social media campaigns (Facebook, Instagram)• Communicated with clients about their digital campaign requirements and presented marketing campaign pitches with suitable strategies• Monitored work progress and kept contact with clients at all stages to keep track of their social media page requirementsAchievements: • Successfully secured social media campaigns of 3 clients (Monno Ceramics, Cilantro, Suzuki Coffee)

Job Responsibilities:• Assisted patients to different doctors in Parkway Hospital Singapore Ltd according to their health problems• Handled patient feedback and service recovery with proper documentations• Organized events & seminars on different aspects of healthcare and treatment services • Created brand awareness of Parkway Hospital Singapore & its services to attract new clients

Project 1: Wrapping Material Wastage ReductionMain Agenda: This project assisted the managers to identify and think of different ways of reduction in cigarette material wastage.Key Responsibilities: • Collected the preliminary & post-maintenance module-wise wastage data from 20 modules during & after the cigarette production • Coordinated with senior production managers and factory workers in the reduction process of cigarette materials wastage• Identified the root causes of machinery problems & reported to supervisor for proper actionsProject 2: Your Voice Survey 2014Main Agenda: This project helped the respective senior managers to identify and get knowledge of the requirements of employees and how they can make a better working environment for the factory workers.Key Responsibilities: • Took surveys of more than 500 factory workers in all day & night shifts in the BATB factory• Collaborated and shared my ideas and viewpoints to the HRM department on how to deal with certain issues & problems of its factory workers