Tashia Hernandez, Pmp Email & Phone Number

Florida, United States

-Assist new Franchisees in the system with all aspects of a new center opening process within predetermined timeline-Support Franchisees growth and success in operating their business(es)-Liaison between Franchisees and Franchisor with regards to performance and accountability-Responsibility to be involved with every aspect of the Sylvan business; including Technology, Education, Product Development, Marketing, Finance, and Legal

-Project Lead for global projects in relation to Travel, Hospitality, Logistics, Operations, Event Production, and Tourism Development. -Successfully assisting in projects in US, France, UAE, Africa, Iceland, and the Caribbean. - Host Team for Le Diner En Blanc editions in Haití, SXM, Iceland, Fort Lauderdale, West Palm Beach, and Orlando

-Creates, leads, and executes regional education strategy in 12 subsidiaries and 20 countries-Manages, designs, and develops curriculum for sales and marketing initiatives-Conducts detailed trend and metric analysis-Leads the establishment of strategic direction for educational events for Europe region-Leads collaborative efforts between region and countries to promote best practice sharing-Performs comprehensive sales education needs analysis-Coaches and mentors subsidiary staff to ensure sales force and corporate training goals are being met-Creates and facilitates programs for highest performing leaders in each country. -Interacts with Marketing, Finance, Operations, Legal, HR, GMs, other regional and corporate teams.

Dallas, Texas

-Manages, designs, and leads education across region which in 12 subsidiaries and 20 markets. -Oversees the deployment and management of the region LMS for desktop and mobile app experiences -Conducts detailed trend analysis focused on identifying opportunities to innovate existing education methods or create new as needed-Facilitates regional information exchange sessions via emails/calls, conferences, and market visits. -Coaches and mentors subsidiary staff to ensure salesforce and corporate training goals are met.-Interacts with Marketing, Finance, Operations, Legal, HR, GMs, other regional and corporate teams.-Designs and coordinates region level field events

-P&L Management -Evaluate and analyze business trends and develop strategic plans to meet KPI’s for HS and Grad sales-Motivate teams to achieve sales goals through reflective 1:1 weekly meetings, designing and implementing individual Plans of Action (POA)-Communicate and collaborate with senior leadership to design and execute go-to-market strategy for HS and Grad program sales-Supervise operations, personnel, customer service, and accounting programs, and initiatives designed to attain office objectives.-Develop and maintain client relationships with secondary and post-secondary education institutions in the region.

Dallas/Fort Worth Area

Leader of High School Field Sales & Outreach Team for the Midwest, Texas, and Canada-Planned and implementation of operations, personnel, customer service, and accounting programs, and initiatives designed to attain office objectives-Drove revenue goals through regional management of marketing initiatives, promotions, campaigns, and events -Collaborated with VP of Sales to create SOPs and deliver national training for Outreach Managers/Marketing Associates

-Managed day-to day operations of the retail center-Optimized the sales process of new and potential enrollments, the curriculum delivery, and the marketing activities to schools and community-Created and implemented marketing campaigns for a multitude of programs using social media, email, and local techniques to reach a new audience and target potential clients-Monitored and tracked center financial performance including sales revenue, SG&A expenses, fee collections and financial loans-Sold supplemental educational services to local educational agencies -Managed the successful start-up, execution, and completion of programs for large urban school districts & community based organizations -Oversaw multiple contract sites concurrently (21 sites total in 2014; 15 sites in 2015) for over 75 employees in addition to retail center staff-Earned national recognition as a top franchise center in the company at Annual Franchise Conference in 2011, 2012, 2013

-Organized, scheduled, supervised, and evaluated academic, enrichment and recreation components in 21st Century Learning Community Centers (21st CCLC), After School Education and Safety (ASES) and After School Safety and Enrichment for Teens (ASSETs) grant programs at elementary and secondary schools and educational complexes.-Monitored student attendance and projected the impact of attendance on the program budget. -Coordinated and assembled staff for participation in district wide events designed to enrich the experience of students.-Composed and designed marketing material promoting enrichment and recreation programs.-Assisted the Principal Analyst in coordinating, planning, and analyzing financial matters related to cost proposals, budgets, expenditures, position control, income, student enrollment, attendance, and expenditure forecasting and related administration of the organization's fiscal responsibilities