Tatiana Saveleva Email & Phone Number

New York, United States

North East Regional Sales and Marketing Representative. Managing Key Accounts and Regional Territory Growth • Spearheading the management of key accounts in the North East region, including large retail chains and independent stores. • Developing and implemented a comprehensive win-back strategy for the territory, successfully regaining lost accounts. • Specialized in relationship building with key retail decision-makers, establishing long-term partnerships through regular in-person and virtual meetings, tailored sales presentations, and ongoing support. • New account development through strategic prospecting, lead generation, and follow-up efforts, consistently expanding the regional client base and setting up vendor guidelines for seamless onboarding. • Collaborating closely with marketing teams to design and execute localized marketing campaigns, promotional events, and product demonstrations that aligned with sales objectives and increased brand visibility in the region. • Conducting thorough market research and competitor analysis to identify trends and adjust sales and marketing strategies accordingly, ensuring a competitive edge in the market. • Negotiated and closed closeout business deals with direct online and key regional accounts, ensuring inventory turnover while maximizing profitability. • Delivered quarterly sales forecasts and performance reports, providing insights to guide strategic decision-making and product allocation in the region.

Leading Sales and Operations in the EMEA Region- Developed and implemented an effective sales strategy to increase market share in the region- Searched for and attracted new customers, negotiated and managed contracts, created development strategies- Shaped marketing strategies and supervised new product launches across markets- Investigated new opportunities and new markets for the company’s products to launch - Managed sales, marketing, retail and operations teams to achieve short- and long-term goals and targets for the company- Set goals and monitored their achievements, educated and motivated subordinates- Supervised launch of flagship stores and store-in-stores across the region- Participated in the optimization of operational processes to support top-line business growth- Implemented organizational changes and cost optimization activities- Built and maintained strong relationships with customers- Analyzed customer data to identify new sales opportunities and develop targeted sales campaigns- Carried out planning, forecasting, reporting, budgeting- Maintained efficient collaboration with all divisions involved (marketing, retail, logistics, supply, etc.)

Moscow, Moscow City, Russia