• Handled day-to-day business administrative operations including preparing documents, reports and presentations for executives and board members using advanced software proficiencies.• Worked closely with product development teams to create and maintain marketing materials for sales presentations while designing marketing templates and branding materials, as well as creating digital content.• Coordinated innovative strategies to accomplish marketing objectives and boost long-term profitability.• Processed PPP loans, managed client data following SBA and financial institution guidelines.

• Designed and developed handbags, travel accessories, scarves, belts, hats and gifting.• Supported the fashion accessories Director, Sr. Designer and Product Development teams with line plan and merchandising, by applying knowledge of structure to complete high quality designs.• Created Vendor tech packs, updated BOM’s and FlexPLM, as well as sourced fabric, leather, hardware and samples while working closely with in-house and factory CAD designers.• Lead product development meetings with Vendors while maintaining deep understanding of market conditions.

• Assisted production teams with the execution of photo video production as as well as leveraged shoot schedules and marketing requests while automating the time shoot process by 60%. • Partnered with Design, WebOps and Site Merchandising teams to maintainaccurate product representation online.• Reported out weekly production and sample status to cross-functional teams,updated DCOM asset calendar.• Orchestrated, executed and monitored performance of campaigns to boostbrand awareness and profitability.• Planned marketing initiatives and leveraged referral networks to promote business development.

• Conducted market research to understand trends and customer preferences, as well as composed product copy for e-commerce across multiple categories and brands. • Developed design deliverables that elevated, differentiated and functioned on-brand and on-strategy. • Supported branding and digital marketing campaigns by styling brand specific photoshoots for social media platforms. • Merchandised seasonal collections for major customers including Amazon, Target, Walmart, and Best Buy.

• Supported future project development through drafting of marketing materials, translating company documentation as well as preparing line plans and inventory analysis reports. • Designed seasonal collections of accessories from sketch, sampling to production as well as oversaw factory production process.• Conducted trend and customer research while directing concept design, feature definitions and production support.• Oversaw accounts with Vendors and major E-retailers, lead sales presentations and attended industry trade shows.

Managed product assortment in partnership with sales, business development and e-commerce networks. Lead sales presentations. Travelled to factories and markets in Asia for sample development and sourcing.- Set up and managed accounts with Vendors and major E-retailers, utilizing customized build sheets and FTP uploads. - Troubleshoot data issues and provided daily status updates.- Acting liaison between business stakeholders and systems development teams. - Wrote and translated company documentation (i.e. product descriptions, brand profile).- Designed presentations and campaign materials such as sell sheets and banner ads.- Created and implemented customer service protocols, order processes and logistics.- Assisted with line plan, trend research and inventory analysis