Tatjana Luethi

Tatjana Luethi Email and Phone Number

Principal Owner @ TL Branding and Design
United States
Tatjana Luethi's Location
United States, United States
Tatjana Luethi's Contact Details
About Tatjana Luethi

I co-founded MixR, the SaaS platform for building thriving workplace communities. I spearheaded the UX and UI for desktop and web app, co-facilitated and pitched investor presentations, performed business development and established strategic partnerships, formed and lead the Ambassador program, produced community events and inspired member engagement.Before that I facilitated creative UX, brand and design strategies for purpose-driven entrepreneurs, creatives, businesses and organizations who want to make a positive impact in our World. I've worked with companies such as Skechers, KB Home, Vidromedia, Ironclad Performance Wear. I co-created 4 women's conferences, co-founded the TOGETHER! Women's Network (fostering women's empowerment, development, leadership and entrepreneurial skill-building) utilizing design thinking principles. And I developed and facilitated various women's workshops.I also co-founded a women’s accessory and handbag manufacturing business, catering to local high-end fashion boutiques.Originally I'm from Switzerland, where I used to be a chocolate-cheese-bread eating Swiss banker. I'm passionate about design-thinking processes, human-centric approaches, latin ballroom and salsa dancing. I drink one cup of coffee in the morning and in general I like things peaceful, harmonious and fun. Inspired? Let's chat! To see my work check out the following links:https://www.mixr.net/http://tatjanaluethi.com/

Tatjana Luethi's Current Company Details
TL Branding and Design

Tl Branding And Design

View
Principal Owner
United States
Tatjana Luethi Work Experience Details
  • Tl Branding And Design
    Principal Owner
    Tl Branding And Design
    United States
  • Caldera Care
    Brand And Design Strategist
    Caldera Care Feb 2022 - Present
    Gig Harbor, Wa, Us
    Caldera Care owns and operates 15 Skilled Nursing Facilities & Assisted Living Homes in the Pacific Northwest, WA. As the brand and design strategist I am spearheading the rebranding of the company and development of the new identity system for all of their 15 facilities. The new ownership is devoted to becoming the premier leader in the skilled nursing industry with a resident-first, and employee-focused ethos delivering quality care to residents, and a supportive and empowered work culture to all its employees.
  • Mixr
    Senior Ux/Ui Strategiest / Designer
    Mixr Jun 2016 - Oct 2019
    Santa Monica, Ca, Us
    MixR is the SaaS platform for building thriving workplace communities. MixR's groundbreaking CQ™ metric helps you measure the ROI for your efforts. If you want to attract and retain the best employees, drive innovation, be truly diverse and inclusive, and elevate next-generation leadership, you should be talking to MixR.• Co-facilitated pitch and investor presentations• Spearheaded entire platform's UX and UI• Formed and lead the Ambassador Program• Performed business development & establish strategic partnerships• Produced community events and inspired member engagement
  • Together! Network For Women
    Founder
    Together! Network For Women Dec 2012 - Nov 2018
    The TOGETHER! Network was a movement and advocacy group for purpose-driven women entrepreneurs who view business as a vehicle to make a difference. Launched in December of 2012, it was our focus to 1) create a new kind of culture and relatedness amongst women, 2) generate a prosperous economic infrastructure that includes the POV, approach and values of women, and 3) increased the percentage of small businesses in Los Angeles owned and run by women.We did this via educational conferences, events, workshops and meetups, focused on providing VALUE, COMMUNITY and a SUPPORT SYSTEM for new and existing women entrepreneurs. We distinguished ourselves by using design-thinking principles, and applied empathy and human-centered practices that helped women bring their underutilized skills and talents to the forefront. We emphasized meaning, passion, purpose and profit as an essential part of business development. And we looked at business as a vehicle for positive change, and to impact the world through social goals.For more information visit: http://togethernetwork.co/
  • Vidromedia
    Lead Creative Ux, Brand And Design Strategist
    Vidromedia Sep 2012 - Jun 2016
    Santa Monica, Us
    I was the Lead Creative UX, Brand and Design strategist. I am specifically passionate about working with socially conscious companies to generate an authentic and relatable brand. As the strategy facilitator, I synthesized business, brand and user goals to activate impact, innovation and change for digital marketing initiatives.
  • Van Nuys High School
    Leadership Consultant
    Van Nuys High School Mar 2014 - Mar 2015
    I facilitated an 8-week class for Teenage Girls on self-awareness and personal leadership skills with emphasis on building self-confidence, self-empowerment and a vision for what's possible after High School. Today it’s not just about a degree, body of knowledge and a set of technical skills, but also our soft skills which are key to managing and leading ourselves and others. Self-awareness around who we are and what we stand for, our values, interests, passion, and understanding our needs, are the base to generate personal leadership skills. It is essential to engage our younger generation in conversations and practices at an early age, so they become leaders in their own lives, families, communities and professional careers.
  • The Skool
    Executive Producer, Moderator, Host
    The Skool Sep 2012 - Sep 2014
    The Skool was an educational platform to teach designers and developers creative processes and strategies rooted in UX, and Design Thinking.In collaboration with the founder of The Skool I co-founded, produced & co-moderated the MERGE!, MOVE!, and FORGE! 2013 Women's Conference Series, and was the executive producer and co-moderator of the TOGETHER! 2014 Women's Conference.This conference series catered to women who are passionate about merging their personal and professional background & experience into a meaningful, purpose-driven and financially prosperous career or business as a vehicle for personal fulfillment and to make a difference and contribution to our society and culture. We fostered and promoted women's creative self-expression, development, leadership and entrepreneurial skill-building in a new and healthy fashion that is inclusive of women's values, POV, style and approach. http://skooltogether.comhttp://forgeconference.comhttp://themoveconference.comhttp://themergeconference.com
  • Thinklogic
    Ux Designer
    Thinklogic Sep 2012 - Apr 2013
    El Segundo, Ca, Us
    Collaborated with product managers, software developers, and other stakeholders to design user experiences for multiple products, through a user-centered design process that accounts for user goals, business requirements, and development needs.
  • Skechers
    Senior Graphic Designer
    Skechers Jul 2010 - Jul 2012
    Manhattan Beach, California, Us
    Graphic Designer for Skechers in-house “full service” agency designing creative visuals such as packaging, print, ad campaigns, POP / POS and tradeshow graphics in collaboration with Creative Director, Art Director & Project Managers.
  • Afford Eco
    Founder
    Afford Eco Sep 2009 - Jan 2011
    AffordEco - distributor of bio-compostable food service containers and tableware, paper products and restaurant products. Produced and hosted monthly community gatherings of 50+ people within the environmental and sustainable industry (http://affordeco.com)
  • Kb Home
    Internet Marketing Coordinator
    Kb Home Jul 2008 - Feb 2009
    Los Angeles, Ca, Us
    • While reporting to the VP of Marketing and Communications, maintained company website and managed content for each division, including online marketing campaigns to drive traffic to each site, including mass email promotions.• Coordinated external web development and hosting requirements for company websites and online marketing campaigns.
  • Ironclad Performance Wear
    Brand And Graphic Designer
    Ironclad Performance Wear Nov 2004 - Jan 2008
    Dallas, Texas, Us
    • While reporting to the VP of Sales and Marketing, supervised creative design, directed & developed final visual image to produce traditional and online marketing / brand programs as well as POP/POS materials (Big Box Retailers) during several major initiatives, including company’s major transition to a public entity and the launching of apparel business.• Oversaw logistics of photo shoots and trade shows.• Managed creative vendor relations and negotiations.• Collaborated with sales team to assess needs. Managed $800,000 design and marketing budget. • Introduced intranet and tracking procedure to facilitate project management as well as and established online sales tool and centralized marketing and design data.
  • American Pelle / Zeitgeist Usa
    Founder / Designer
    American Pelle / Zeitgeist Usa Jan 2003 - Jun 2006
    Zeitgeist USA / American Pelle, Los Angeles, CA• Established women’s accessory and handbag manufacturing business. Catering to high-end fashion boutiques.
  • On The Net Yet, Inc.
    Graphic Designer
    On The Net Yet, Inc. Jan 2001 - Nov 2004
    Rohnert Park, California, Us
    Keller Williams, Montgomery Creative, Crush Voodoo, FHM, Imstepf Studios, Rightsbridge Group, JM Salon, Foco Media
  • Hypothekarbank Lenzburg
    Commercial Banker
    Hypothekarbank Lenzburg 1991 - 1997
    Hypothekarbank Lenzburg, Switzerland; Bank in Menziken, Switzerland; Community Bank, City of Industry, USA

Tatjana Luethi Skills

Email Marketing Marketing Creative Direction Graphic Design Indesign User Experience Social Media Online Marketing Entrepreneurship Branding And Identity Packaging Social Media Marketing Graphics Web Design Photoshop Adobe Creative Suite Illustrator Brand Development Strategy Typography Art Direction Art Logo Design Online Advertising Concept Development Corporate Branding Trade Shows Creative Strategy Photography Project Management Corporate Identity Mac Creative Writing Illustration Visual Communication Layout Image Manipulation Brochures Catalogs Live Event Producer Project Planning Design Thinking Ethnography Co Creation Live Event Produer Innovative Problem Solving Ux Strategy Workshop Facilitation Marketing Online Online Marketing

Tatjana Luethi Education Details

  • Art Center College Of Design
    Art Center College Of Design
    Motion And Print Graphic Design
  • The Skool
    The Skool
    User Experience
  • Callan Rush - Education Based Marketing
    Callan Rush - Education Based Marketing
    Education-Based Marketing
  • Independent Coursework
    Independent Coursework
  • Santa Monica College
    Santa Monica College
    Graphic Design
  • Kv Lenzburg/Switzerland, School Of Commerce And Business
    Kv Lenzburg/Switzerland, School Of Commerce And Business
    Commercial Banking

Frequently Asked Questions about Tatjana Luethi

What company does Tatjana Luethi work for?

Tatjana Luethi works for Tl Branding And Design

What is Tatjana Luethi's role at the current company?

Tatjana Luethi's current role is Principal Owner.

What is Tatjana Luethi's email address?

Tatjana Luethi's email address is ta****@****ark.com

What is Tatjana Luethi's direct phone number?

Tatjana Luethi's direct phone number is +131066*****

What schools did Tatjana Luethi attend?

Tatjana Luethi attended Art Center College Of Design, The Skool, Callan Rush - Education Based Marketing, Independent Coursework, Santa Monica College, Kv Lenzburg/switzerland, School Of Commerce And Business.

What are some of Tatjana Luethi's interests?

Tatjana Luethi has interest in As A Highly Passionate, Evolving Wisdom, Idealistic, Economic Empowerment, Latin Ballroom Dancing, Education, Motivated, Power And Potential In A World In Flux, Human Rights, Arts And Culture.

What skills is Tatjana Luethi known for?

Tatjana Luethi has skills like Email Marketing, Marketing, Creative Direction, Graphic Design, Indesign, User Experience, Social Media, Online Marketing, Entrepreneurship, Branding And Identity, Packaging, Social Media Marketing.

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