Christopher T. Email & Phone Number

Colorado Springs, Co, Us

Long Island City, New York, Us

As the Head of Owned Media, I was responsible for leading a high-performing team in managing and optimizing all owned marketing channels, including email, web, content, and social media, to drive business growth and profitability. By integrating strategy, execution, and innovation, I ensured our efforts consistently delivered measurable results that aligned with both client goals and company objectives.Key Responsibilities:Strategic Leadership: Developed and executed comprehensive owned media strategies that integrated cross-channel initiatives to increase revenue.Team Management: Directed cross-functional teams comprising content, email marketing, social media, and web development specialists to achieve seamless collaboration.Performance Optimization: Managed departmental P&L, identifying opportunities to improve efficiency, reduce costs, and maximize margins.Process Innovation: Designed and implemented scalable workflows and training programs to optimize team operations and ensure alignment with best practices.Client Success: Handled escalations with professionalism and executed compelling sales presentations to prospective and existing clients, securing trust and fostering long-term relationships.Cross-Channel Integration: Partnered with other departments, including paid media and creative, to devise holistic marketing strategies that amplified results across all owned channels.Data-Driven Insights: Leveraged analytics to continuously refine strategies, track performance, and ensure accountability for achieving key performance indicators (KPIs).Key Achievements:Led initiatives that significantly increased owned media performance, driving both revenue growth and improved ROI for clients.Spearheaded cross-departmental collaboration, resulting in stronger alignment between technical, creative, and operational teams.Fostered a culture of collaboration and excellence, enabling the team to consistently meet and exceed performance targets.

El Segundo, Ca, Us

- Led the profit and loss (P&L) management for the SEO department, consistently delivering growth and maximizing return on investment (ROI).- Managed a cross-functional team of technical, content, and off-site SEO professionals, fostering collaboration and driving high-performance outcomes.- Developed and executed comprehensive SEO strategies aligned with business objectives, resulting in increased organic traffic and improved search engine rankings.- Oversaw technical SEO aspects, including website architecture, crawlability, indexing, and site speed optimization, enhancing user experience and search engine visibility.- Collaborated closely with the content team to develop and optimize keyword-rich content, ensuring alignment with SEO best practices and industry trends.- Implemented off-site optimization strategies, such as link building, influencer outreach, and partnership development, to expand brand visibility and domain authority.- Leveraged analytics tools and data to monitor SEO performance, generate actionable reports, and provide data-driven recommendations for continuous improvement.- Worked in close collaboration with web development teams to implement SEO best practices, including schema markup, mobile optimization, and site structure enhancements.- Proactively identified and resolved technical SEO issues, including duplicate content, URL structure, and 404 errors, ensuring optimal website performance and organic visibility.- Evaluated and recommended SEO tools, software, and technologies to enhance team productivity and campaign effectiveness.- Conducted regular training and knowledge-sharing sessions to educate team members on the latest SEO trends, strategies, and best practices.- Streamlined internal processes, workflows, and reporting mechanisms to optimize team efficiency and deliver results in a timely manner.

El Segundo, Ca, Us

El Segundo, Ca, Us

- In charge of training and development of the whole SEO team, including on boarding, continuing education and specialist training.- Develop in house tools to increase task efficiency and improve internal workflow to ensure maximum profitability per each client.- Oversee and direct the technical SEO team as well as all Technical SEO audits, backlink audits, analytics audits, conversion rate optimization and more, while overseeing all client website migrations.- Work with the sales team to ensure that we are signing the proper clients that fit our ideal client profile for the SEO program.- Cross department training for all departments on creating a full 360 degree marketing strategy when clients engage in multiple services.

El Segundo, Ca, Us

- Oversaw technical SEO initiatives, ensuring websites followed best practices and met search engine guidelines for optimal visibility and performance- Managed technical team members and provided guidance and growth opportunities- Conducted comprehensive technical audits to identify website issues and opportunities for improvement, including crawlability, indexability, site speed, and mobile optimization- Collaborated with web developers and designers to implement technical SEO recommendations, including schema markup, canonicalization, XML sitemaps, and URL structure enhancements- Monitored website performance, analyzing key metrics such as organic traffic, search engine rankings, and site errors, and implemented corrective actions to improve performance- Resolved technical SEO issues, including duplicate content, broken links, crawl errors, and 404 pages, to enhance user experience and search engine visibility- Implemented structured data and rich snippets to enhance search engine results pages (SERPs) visibility and improve click-through rates- Collaborated with content teams to optimize on-page elements, including meta tags, headings, and keyword usage, to improve organic rankings and user engagement- Stayed up to date with industry trends, algorithm updates, and emerging SEO technologies, and provided recommendations for continuous improvement and competitive advantage- Utilized SEO tools and analytics platforms to track performance, generate reports, and derive actionable insights for ongoing optimization- Worked closely with cross-functional teams, including marketing, web development, and UX/UI, to align SEO strategies with overall business goals and ensure consistency across channels- Conducted training sessions and knowledge-sharing workshops to educate team members on technical SEO best practices and foster a culture of SEO excellence

Colorado Springs, Co, Us

Responsibilities:- Oversaw and executed cross-channel digital marketing strategies to drive brand awareness, engagement, and conversions across social media, paid media, and organic media channels.- Developed comprehensive social media strategies aligned with business goals, leveraging platforms such as Facebook, Instagram, Twitter, LinkedIn, and YouTube to reach target audiences.- Managed and optimized paid media campaigns across platforms such as Google Ads, Facebook Ads Manager, and other digital advertising channels to drive traffic, leads, and sales.- Implemented effective SEO strategies to enhance organic search visibility and improve website rankings, leveraging on-page optimization, keyword research, and content strategy.- Analyzed campaign performance data and KPIs to measure the effectiveness of digital marketing initiatives and implemented data-driven optimizations to drive continuous improvement.- Utilized marketing automation tools and CRM systems to nurture leads, improve conversion rates, and optimize customer journeys.- Collaborated closely with creative teams to develop compelling content, ad creative, and landing pages to maximize engagement and conversions.- Conducted thorough market research and competitor analysis to identify opportunities, trends, and industry best practices to stay ahead of the curve.- Managed and allocated digital marketing budgets effectively to maximize ROI and achieve business objectives.- Led and mentored a team of digital marketing professionals, providing guidance, training, and performance feedback to drive individual and team success.- Worked closely with cross-functional teams, including marketing, sales, and product, to align digital marketing initiatives with overall business goals and objectives.- Prepared and presented reports and performance insights to stakeholders, communicating the impact and value of digital marketing initiatives.

Colorado Springs, Co, Us

As an SEO Manager I work with multiple clients to develop and implement SEO strategies across a multitude of industries. From initial keyword research and mapping through technical pieces such as optimizing site speed and compressing css and javascript even to fixing broken code, my abilities ensure the best organic results possible for each client. I also manage a team of analysts and work towards developing them each to move forward in the company.

Colorado Springs, Co, Us

As the Director of Digital Content I was responsible for overseeing two team; One responsible for digital marketing and web development and the other responsible for creative. While overseeing the digital marketing team I was responsible for running SEO, SEM and additional digital marketing tactics for our three online properties. While overseeing the creative team I took charge in the development of video content for our online properties that were focused around coaching education. I assisted with shooting content and writing scripts while overseeing an editor and graphic designer.

As the Digital Operations Manager I was responsible for overseeing all digital ad planning and implementation for Honda and Toyota regional (Tier II) and local campaigns (Tier III) across the country for SEO, SEM, Video and other digital tactics. I was also responsible for working along side the creative team to develop messaging for all digital ad campaigns spanning across all channels. In total I oversaw the management of 72 accounts with approximately $32 million in ad spends.

Colorado Springs, Colorado, Us

Experienced Camera Operator and Night Editor with a strong background in broadcast journalism. Proficient in capturing high-quality footage, operating professional cameras, and editing news segments for timely delivery. Skilled in working under deadline pressure and collaborating with news teams to deliver compelling visual content.- Operated professional video cameras to capture high-quality footage for news broadcasts, ensuring excellent composition, focus, and visual storytelling.- Collaborated closely with reporters, producers, and directors to effectively communicate and execute the vision for news segments.- Conducted pre-production checks on equipment, ensuring proper functionality and making necessary adjustments for optimal video and audio quality.- Assisted in setting up and arranging lighting and audio equipment for live broadcasts and recorded segments.- Edited video footage using professional editing software, incorporating graphics, transitions, and visual effects to enhance the storytelling.- Worked in a fast-paced environment, meeting tight deadlines and adhering to news station guidelines and standards.- Collaborated with the news team to select and sequence video clips, ensuring the accurate portrayal of news stories and events.- Transferred and organized footage for archiving purposes, maintaining a well-organized and easily accessible media library.- Maintained technical proficiency in camera operation, editing software, and broadcast equipment, staying up to date with industry trends and advancements.- Adapted quickly to breaking news situations, providing on-the-spot video coverage and ensuring reliable footage for news reports.- Demonstrated exceptional attention to detail and accuracy in video editing, ensuring smooth transitions, appropriate audio levels, and precise timing.- Contributed to a collaborative and positive work environment, supporting team members and fostering effective communication.

Colorado Springs, Colorado, Us

As the Media Specialist IV for the Department of Corrections I was responsible for two main initiatives. First, I was tasked with developing and implementing an online training database to incorporate all annual and supplemental training content. I worked with multiple instructors in curriculum development as well as production of all video training for the internal training website. I was also responsible for assisting the Director of PR with numerous PR related tasks involving the department.

Richfield, Minnesota, Us

As the Social Media coordinator I was responsible for all social media initiatives across the Rocky Mountain region, spanning from Montana down to New Mexico. I also produced all social media content as well as ran the reputation management for the region.

Ba In Communications, Recording Arts

Engineering