Tatyana Tarassenko Email & Phone Number

London, England, United Kingdom

Branding, SMM, PPC and Web Development services to make sure that your brand stands out from the crowd and attracts leads.Our cases: contende.it.com

London, England, United Kingdom

London, United Kingdom

• Developed and executed promotional campaigns for over 10 events in CIS countries, making sure growth and retention targets were met. Generated 150+ leads per event on average.
• Grew new business by 15% by developing partnerships programme with 35+ educational consultancies, law firms and universities in the UK and Russia.
• Partnered with over 25 CIS publishing platforms and organisations (Physcareer.ru, JustTravel, Zarplata.ru to name a few), not only increasing brand awareness but also improving the referral rate by 60% to the.
• Created and negotiated annual events plans to increase customer reach and frequency while reducing spend by up to 85%.
• Improved positive brand engagement by creating 55+ relevant content pieces and distributing them to the media (articles, webinars, white papers, survey results).
• Assisted marketing manager with building and launching of email marketing campaigns with A/B testing and personalisation strategy via Mailchimp.

Saint Petersburg, Russian Federation

• Liaised with news editors and journalists from leading Russian TV channels (Channel 5, REN TV) in preparation for 7 news programmes, effectively applying my stakeholder management skills.
• Responsible for coordinating news programme content and researching current news and events agenda, reporting back to the Executive Director of the channel.
• Initiated ideas for coverage, analysing noteworthy stories on other media platforms.

Saint Petersburg, Russian Federation

• Built strong partnerships with over 30 cryptocurrency exchanges in 15 markets,including the USA, the EU and China. Cryptocurrency exchanges include: CoinBene,C2CХ, KuCoin, Cobinhood, Livecoin, OpenLedger, Kraken.
• Leveraged strengths in cost-effective marketing management and vendor negotiationsto end each quarter under budget (without compromising business growth goals).
• Managed long-term relationships with new and existing customers (ICOs). CompletedICO application forms to list digital assets on trading platforms.
• Established and maintained effective relationships with media, opinion leaders, seniorgovernment officials and industry experts, which resulted in widespread and well-targeted PRcoverage for partners.
• Performed ongoing audience/market research, and consumer trend and demographicprofiling, to identify and capitalise on unmet market needs ahead of the curve.
• Pro-actively distributed blockchain content to Reddit, Twitter and Medium.

Pavlodar, Kazakhstan

• Successfully organised 9 international events with over 5,000 attendees (German- andRussian-speaking population in Kazakhstan), including managing and executing contentplans and event programmes.
• Effectively promoted the association overseas by giving a speech about Germanminorities at the Council of Europe.

Exchange Programme, School Of Slavonic And East European Studies

Exchange Programme, Management School

Exchange Programme, Business School

Bachelor'S Degree, International Business