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Tatyana Yakovleva is a Founder & CEO at Moscow PR School at Toprater.com. She possess expertise in media relations, public relations, press releases, copywriting, internal communications and 9 more skills. Colleagues describe her as "During the time Tatiana Yakovleva has been responsible for PR in Stins Coman Group of Companies, there have been a lot of significant qualitative changes. These changes have affected not only Stins Coman positioning in the market. Comparing with the previous periods it has become more objective, focal length and clear to target audience. The changes also affected the internal development of PR culture. This is reflected in the qualitative increase of speakers training level… Show more" and "Working with Tatyana for a restricted period of time however helped me appreciate the input a right PR-representative can bring into the company’s brand. She proved to be a self-motivated and goal-oriented professional, whose experience, fast turn-around, flexibility and high responsibility for the decisions taken provided our company with a full range of top class PR support and successful introduction to the media market in Russia». Yulia Poslavskaya, Public Relations Manager, EMEA… Show more"
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Head Of Business DevelopmentToprater.Com Dec 2014 - Present -
Founder & CeoMoscow Pr School Aug 2014 - PresentMoscow, Russian Federation
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Head Of PrOstrovok.Ru Apr 2012 - Nov 2015 -
Head Of Pr DepartmentStins Coman Jul 2011 - Apr 2012- Management and development of PR Department - Creation of PR-strategy, the information policy of the company- Creation of public relations and internal communication materials- Work with media (press-releases, press-events, publications, copywriting, organizing interviews, speech writing, etc.)- Update PR-information on the website- Organization and coordination of events for employees and partners, communication with partners- Preparation of materials about Stins Coman (reports, presentations, monitoring, etc.)- Participation in the development of internal PR- PR-support of the first persons of the company -
Head Of It PracticePr Partner Aug 2010 - Jul 2011- Management and development of IT Department- Client consulting and development of client-base- Attraction of IT - clients, participation in tenders- Budget planning and control- Regular communications with PR community; participation in professional actions, agency promotion;- Human resource management- Client relation management (companies: Orange Business Services, Luxoft, InterSystems)- Organizational structure analysis and optimization of business processes
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Pr-ManagerPr Partner Aug 2009 - Aug 2010Account management for Orange Business ServicesMedia relations (PR strategy development, media-audit, writing press releases, top teams’ interviews, articles and case studies writing and publication, working with comments, press-events organization, preparing media plans, PR consulting, etc.). Account management for InterSystemsMedia relations (writing press releases, top teams’ interviews, articles and case studies writing and publication, working with comments, press-events organization, etc.). Account management for LuxoftMedia relations (Developed PR-strategy and media base, preparing a press kit, media-audit, writing press releases, top teams’ interviews, articles writing and publication, working with comments, preparing media plans, work in social media, PR consulting, etc.)Manager for Neolant/SAPR (press-event), Konstruktor/SAPR (press-event), NetApp/IT (press-release, monitoring), Molochnij product/FMCG (articles, press-releases, corporate materials, media base, press monitoring, press-events, contest in magazines), RS Group (press-releases).
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Pr SpecialistPress Office Novosibirsk State University Jun 2006 - Jun 2009Creation of public relations and internal communication materials- Work with Media (press-releases, press-events, regional mass media publications, copywriting, organizing interviews, speech writing, etc.)- Support of Intranet portal - Organization and coordination of events for employees and partners, communication with partners- Preparation of materials about NSU (reports, presentations, monitoring, etc.)- Preparation of the corporate newspaper
Tatyana Yakovleva Skills
Tatyana Yakovleva Education Details
Frequently Asked Questions about Tatyana Yakovleva
What company does Tatyana Yakovleva work for?
Tatyana Yakovleva works for Toprater.com
What is Tatyana Yakovleva's role at the current company?
Tatyana Yakovleva's current role is Founder & CEO at Moscow PR School.
What is Tatyana Yakovleva's email address?
Tatyana Yakovleva's email address is pr****@****mail.ru
What is Tatyana Yakovleva's direct phone number?
Tatyana Yakovleva's direct phone number is +796536*****
What schools did Tatyana Yakovleva attend?
Tatyana Yakovleva attended Novosibirsk State University (Nsu), Saint Petersburg State University.
What skills is Tatyana Yakovleva known for?
Tatyana Yakovleva has skills like Media Relations, Public Relations, Press Releases, Copywriting, Internal Communications, Marketing Communications, Social Media Marketing, Publications, Corporate Communications, Speech Writing, Marketing, Marketing Strategy.
Who are Tatyana Yakovleva's colleagues?
Tatyana Yakovleva's colleagues are Tanya Yakovleva, Алексей Коваленко, Ivan Toprater.
Not the Tatyana Yakovleva you were looking for?
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Tatyana Yakovleva
Russia -
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Tatyana Yakovleva
Заместитель Начальника Отдела - Руководитель Группы Пао "Промсвязьбанк"Voronezh, Russia -
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