Product And Marketing Manager
CurrentAs Head of Marketing at Salarly, I shape our brand’s visual identity and voice, manage strategic marketing initiatives, and align our efforts with key business objectives to drive growth and engagement.- Develop Salarly’s brand identity, guidelines, tone, and visual presence to attract and resonate with target audiences- Manage marketing and sales budgets, including forecasting for brand initiatives and customer acquisition- Introduce OKRs to foster a results-oriented culture, aligning team efforts with business goals- Define content strategies for owned channels, influencer partnerships, and consumer insights to enhance communication and support product development - Direct paid media campaigns for brand awareness and customer acquisition, and utilize traditional media for niche outreach