Head Of Marketing
Current6amTech is a Bangladeshi software company that develops web and mobile applications for its IT partner and entrepreneurs. They are selling software in partnership with Envato, the world's largest software marketplace. 6amTech is one of the fastest-growing software providers in Codecanyon.Responsibilities:- Creating and implementing extensive marketing strategies for all 6amTech products, including 6amMart, 6Valley, StackFood, Demandium, eFood, 6Cash, and more.- Coordinating with Support, Product, and Web Development teams to align marketing initiatives with business goals, resulting in successful marketing campaigns, branding efforts and revenue.- Leading Digital Marketing, Content Marketing, Graphics Design & Animation teams to ensure the right marketing approach and achieve the best results.- Establishing a strong reporting system for Data Analysis and decision-making using tools like Google Analytics, Google Tag Manager, Google Search Console, and others.- Planning and executing Email Marketing, Search Engine Optimization (SEO), Social Media Marketing (SMM), and paid ads on Google and Facebook for optimal outcomes.- Conducting research on trends and competitors to provide continuous Product Development suggestions to enhance customer value.- Developing Buyer Personas to establish the right content marketing tone and digital marketing approach.- Formulating and executing various types of Marketing Events and Campaigns to increase brand exposure.- Developing a Knowledge Base System (KMS) for all 6amTech's products, including 6amMart, 6Valley, StackFood, Demandium, eFood, 6Cash, GroFresh, Hexacom, 6POS, and more.- Continuously developing and mentoring my teams through valuable sessions, training, workshops, and guides.