SVOD Sales Network: beIN Sports, NFL GamePass, DAZN Boxing, NBA LeaguePassContent: Ideation, production and distribution Digital Media Network: Sporting News Australia, Goal.com, Supercars.com, Rubgy.com.au, NBA.com, Youtube Network

Working directly with sports governing bodies, brands and agencies.SUPERCARS | RUGBY AUSTRALIA | NBA | NFL UNILEVER | SWATCH | COORS | ADIDAS | EA GAMES Content strategy, social strategy, content distribution, production, brand integration, digital display and video advertising, programmatic, influencer and talent management and negotiation, proposal and tender writing. Multi market sales and pipeline management, CRM.

CALTEX | NAB | TAB | PS4 | NIKE | FFA | A-LEAGUEContent & Media Sales - agencies and direct. FFA Partner management across digital channels. Tech B2B video player sales to media publishers

TOYOTA | KIA | HYUNDAI | MACQUARIE BANK | iSELECTDeveloping and delivering bespoke market research solutions, SAAS and marketing effectiveness consulting to Automotive, Finance and the Travel/Accommodation industries. Supporting marketing, brand, consumer insight teams and media teams to help them develop better and clearly defined marketing strategies, minimise media wastage and maximise marketing effectiveness.

SBS | NETWORK TEN | NINEMSN | YOUTUBE | DENTSUIn my Business Development role I have helped online publishers and media owners better understand their audience, fragmentation and how they can better position themselves to market and maximise revenues. I have helped networks and agencies prove the effectiveness of online and cross media campaigns and helped them communicate results back to key stake holders, this includes; brand effectiveness, audience validation and multi-screen campaigns proving cost efficiencies, impact and effective reach. I have developed a strong network across Media, Advertising and Agencies professionals, positioning Nielsen as a thought leader in consumer intelligence. I am responsible for pipeline development, forecasting and have a strong track record of achieving targets. Specialties:Media and Marketing effectiveness ConsultingConsumer and Audience Research and methodologiesMaximising revenue and positioning in market Strong presentation skills

In my Account Management role I developed and maintained strong lasting relationships with a select group of Online publishers, agencies and networks.Publisher clients included Ninemsn, Google, ABC, Optus and SBS, during this time I assisted publishers in understanding their online audience, engagement and demographic skews, the effectiveness of campaigns across their assets and managed the successful delivery of bespoke research projects including; audience profiling and segmentation, audience reach extension across the multi screen, and the successful integration and training of new Nielsen research tools. I assisted agency clients understand online audience measurement, methodologies and supported in the education and training process during the roll out of the Nielsen Hybrid audience measurement service - this was at the appointment of the IAB naming Nielsen as preferred supplier of online audience. I oversaw and assisted with the successful deployment of numerous online brand effectiveness campaigns including delivery.Highlights and specialties; - Managed the successful renewal of a key account for a term of 5 years- Become preferred research provider for bespoke projects and consumer intelligence - 98% renewal record of accounts through strong account management and developing trusted business relationships

technical reporting and servicing for clients using Nielsen web analytic and market reporting tools