Taylor Booth Email and Phone Number

• Manages local Account Executives with goal of meeting/exceeding station revenue, prospecting and new business targets.• Oversees advertising sales activities in assigned market; is accountable for achieving/ exceeding targeted advertising sales revenues for the market and for controlling sales expenses.• Drives results through others, manages team performance and holds team accountable against business metrics.• Translates market and station business strategies into specific actions to generate sales and revenue.• Directs sales activities and processes that generate new business and deepen existing relationships.• Sets sales goals and guides subsequent goal-setting processes.• Prepares budgets and revenue forecasts.• Obtains, allocates and adjusts operations resources to achieve sales and service goals.• Oversees management of available advertising inventory to drive most profitable sales.• Meets with key accounts.• Recruits, hires and ensures ongoing training and development of Account Executives.• Goes on sales calls and conducts in-field coaching to develop Account Executives.• May review and adjust sales territories, product mix targets and assigned call lists.• May direct other functions such as marketing, advertising, production, traffic and sales operations.

Outdoor Account Executive for the Lima, Ohio region. Specializing in radio broadcast, online streaming, over-the-top, and several specialized digital advertising solutions. Primary focus on measuring ROI through web traffic using Google Analytics.

Work with local businesses on sponsorship opportunities. Update website as needed with new sponsors, articles, and other relevant content. Work directly with the Board of Directors on other marketing efforts.

Maintain customer satisfaction and accountability through consultative selling; Engage in all stages of the sales cycle, from prospecting to developing customer rapport, closing business and servicing accounts; Expand sales footprint with existing and new accounts by introducing new products and services; Complete appropriate sales activity reports and forecasts as required; Responsible for meeting and exceeding weekly, monthly and quarterly sales activity with focus on solution based selling and digital product inclusion; Maintains price and product integrity to ensure maximum company profitabilityInitiate and devise client solutions and proposal ensuing realistic deliverables and profitability; Meet with key decision makers and develop advertising programs that target client specific needs; Prepare and deliver sales presentations to new and existing customers to drive new business as well as protect and increase existing advertising

I work with the owners of the team to coordinate daily operations for the Lima Locos interns. I am in charge of making sure the interns complete their daily/weekly tasks to ensure a smooth operation for the entire baseball season from beginning to end.There are 5-7 interns per year; their responsibilities include ticket sales, merchandise sales, kids camp, concession stands, fan entertainment, kids games, and dugout maintenance. The interns are also responsible for renewing and gaining new sponsors for the Lima Locos.

Varsity coach for UNOH's Men's Bowling team. Responsible for coordinating practices, encouraging teamwork, organizing housing for the student athletes, and other basic coaching duties.

My main objective was to assist staff and students with any questions. I also answered phones frequently, supplied classrooms, and worked with Microsoft Office programs.

I had full responsibility of all operations on a daily basis. Anything that involved the business did not happen with out my supervision or approval. More specifically, some of the things I did was take inventory, place food orders, control payroll, monitor profit margins, as well as effictively open and close the business on a daily basis.