Social Media Specialist
Current- Research, write, and publish social media posts across Facebook, Instagram, Twitter/X, TikTok, and LinkedIn while adhering to strict historical and editorial guidelines—contributing to a 52% increase in engagements in.
- Advise senior staff in rapid response situations by drafting and revising content and providing audience insight
- Initiated the overhaul of our moderation strategy by seeking out and onboarding external moderation assistance for the Museum’s 300K+ yearly comments,… Show more
- Initiated the overhaul of our moderation strategy by seeking out and onboarding external moderation assistance for the Museum’s 300K+ yearly comments, cultivating a safe and respectful forum for our 2.4 million followers
- Oversaw paid and organic promotional content and audience engagement for 19 virtual programs featuring Holocaust survivors, resulting in a 35% increase in impressions
- Established a tagging and automated alert system within Sprout Social to better track, analyze, and communicate audience trends in our weekly analytics reports