- Developed portfolio strategy into adjacent billion dollar market- Supported strategy and modeling for acquisition of Avenu Medical in 2020http://medtronic.com/avenu- Supported development of strategic plans, prioritizing investment programs and weighing trade-offs

Upstream marketing role within the Pipeline Strategy & Business Development team, touching on strategy, finance, BD, commercialization and channel, R&D, operations and more. Contribute to strategy around technologies in the peripheral vascular space and collaborate with R&D, Regulatory, Clinical and other functions to ensure successful upstream product management and execution. Lead marketing direction of portfolio products and support PV's entry into the End-Stage Renal Disease space with a new indication for Medtronic’s flagship drug-coated balloon technology. Perform market and industry research and analysis, including target and competitive landscaping and profiling. Evaluate potential new organic and inorganic technologies/opportunities. Perform detailed financial analysis and develop valuation models for both new product/technology development and potential M&A targets.

Serve an integral role in an award-winning IR team:- IR Magazine: one of the Top 5 IR teams in US Healthcare in 2017; one of the top 50 IR teams in the world- Institutional Investor: named "Best Investor Relations Program" and "Best Investor Day" in the Life Science/Diagnostic Tools/Med Supplies/Devices sector in 2017

Track, analyze and report on Medtronic, its competitors, and the industry; build and maintain various financial and market models. Develop a comprehensive understanding of Medtronic’s businesses and strategies in the dynamic MedTech industry. Lead analytical and communication projects for C-Suite and other senior executives. Review company financials and craft communication to investors, analysts and the public.

Planning, development, execution and review of Dine-In, To Go and Beverage national marketing campaigns and promotions. I provided insight on sales data and managed our adult beverage program and menus for corporate and franchise locations. Developed the 2014 and 2015 adult beverage marketing plans, growing beverage incidence double digits year over year in 2014. I acted as the line of business liaison with our production manager through the creative production process for promotions and LTO's. I assisted with editing and review of creative materials and copy for various promotions. I led communication on marketing initiatives to our Franchise and Corporate Operations, Digital Marketing and Production teams.

Account management in a Fortune 300 National Account Center. Coordinated and aligned resources across a decentralized branch network to provide customer value. Created strategic account plans, led growth strategies and drove major pricing decisions. Strategically partnered with external clients and internal branches with a focus on improving relationships, efficiency and profitability.Accomplishments included new business development, successful execution of key pricing initiatives and strategies leading to organic revenue and profit growth, executive-level communication and reporting, market analysis and P&L/financial management.

Seasonal management role for the largest amusement park in the upper Midwest. After serving 2 summers as a marketing and sales intern, I spent the rest of my career with Valleyfair's marketing team in seasonal supervisor and manager roles.Areas of experience and responsibility included general marketing and advertising functions, sales, promotions, market research, communications, media/public relations and special events. Key accomplishments included organic revenue growth and development of off-site promotional events, cross-functional leadership and customer satisfaction and retention.