As Digital Marketing Manager of Highs and Lows my role includes developing data-driven strategies to elevate our brand presence, drive engagement, and achieve results across paid media, content creation, and more. I collaborate closely with cross-functional teams to ensure marketing seamlessly integrates with company goals.

The internet is a beautiful, terrifying beast but it can be tamed.We are a New Wave Media production agency with rigid procedures & cutting edge innovation, we produce disruptive concepts to power brands into uncharted markets.FunctionLabs™ - Where form meets function.

Pivotus (formerly known as ‘MyMediaTradingDesk’ or ‘MMTD’ and now named Unify) assists corporates, media buyers and creative agencies to help them streamline their digital media spend, reporting and analytics for maximum impact.As the Social Strategist at Pivotus some of the clients I worked with included:Woodside, St. John Ambulance, Black Swan State Theatre, SSB Building Group, Spudshed, Furniture Bazaar, Boardwalk Blinds & Shutters, Fair Go Finance, Empire Homewares, Novus Homes, Casuarina Square, Alice Springs Racing Carnival, The Vic Quarter.Pivotus was a chosen digital media partner to drive awareness, traffic and leads to clients across a broad range of industries including retail, property, education, politics and wholesale because they trust us to continue to deliver.

As Account Manager \\ Project Manager at Studio Papa some of the clients I serviced included:Fringe World Festival, Mandurah Performing Arts Centre, ART ON THE MOVE, Art Gallery of Western Australia, Toothbuds Paediatric Dentistry, City of Vincent, Barefaced Stories, Ronnie Nights, The Hummus Club, Black Matter Coffee Roasters, Yelverton Protea Farm, Poachers Ridge. My key responsibilities were:⦔ ACCOUNT MANAGEMENT• Networking with potential clients, suppliers, and following up leads• Liaising with perspective, existing clients and responding to enquiries • Manage the Briefing Process and On-Boarding of new clients• Ensuring the brief is clearly synthesised before handing over to the design team• Coordinate and manage the in-house team and project collaborators.• Maintain billables reporting and monthly invoicing• Facilitating client meetings and workshops• Managing client expectations⦔ PROJECT MANAGEMENT • Plan, oversee, and manage all projects from concept to execution.• Collate and review all aspects of projects in preparation for project completion and invoicing including hours, expenses and other costs • Preparing files for archive, and selecting and preparing files for uplo&ad to Studio Papa website• Archiving projects and project debrief

A full service production house that was birthed from Perth collective Pilerats in 2013. They are curators, directors, videographers, graphic & web designers, photographers, strategists, and social media experts; and through these collective skillsets, we help brands establish their identity. The clients I was responsible for were: Gage Roads Brewing Co., Alby Beer, & Jack Rabbit Slims.My Role Included:- Concepting and Ideation for client briefs- Planning and organising media content and campaign schedules- Devising strategic plans for client campaigns- Building audiences for targeted ad serving- Managing the creative process from concept to execution.- Sourcing freelancers to suit client briefs- Approving copy for programmatic ad campaigns- Liaising with external agencies

As Instagram Director my job was to manage, communicate, and engage with the @pilerats_ & @madeinthepile Instagram Accounts/Communities.My role included:- Managing, communicate, and engage the @pilerats_ & @madeinthepile Instagram communities- Devising communication strategies for quarterly implementation- Collaborating with sponsors and partners- Generating content- Scheduling content

Bar Pop is a team of creative, skilled, and attentive caterers dedicated to exploding pop up culture in the Western Australian community. We give every guest of Bar Pop an amazing experience in an environment where you and your group of friends can have a poppin’ good time. The Bar Pop experience can be totally customised in the privacy of your own home or a public event just waiting for you to pop in to.I was responsible for Marketing and Advertising rollout and launch of Perth Craft Beer Festival (FrothTown) & Live At The Orchard (The Ice Cream Factory) pop-up event series.As Marketing Manager of Bar Pop my role included:- Understanding current and potential customers- Develop and maintain the marketing strategy and plan- Managing agencies- Measuring success- Managing budgets- Ensuring timely delivery- Approving creative assets- Developing guidelines

As the Account Coordinator, I was responsible for implementing the day to day digital and traditional marketing activities to meet client objectives. Working with the Account Director, I also participated in the formulation of strategies for our clients. My role required close liaison with our clients to ensure interpretation of their business objectives and challenges into a workable creative solution. This also required close liaison with internal team members including creative, production, technical, and media departments.Some of the clients I worked with are: Lotterywest, Amnesty International Australia, St John Ambulance, Edith Cowan University, TAFE WA, SWSI, Guide Dogs WA, and The WA Health Department.

I helped people get the most out of their Apple devices, from complete beginners to longtime fans. Every day, customers came in with questions, and I used my tech knowledge to assess their situation. Sometimes I could solve problems on the spot, like showing someone how to transfer their photos to their new iPhone. Other times, I connected them with the perfect team member to get their device back up and running.But it wasn't all repairs! I also loved providing one-on-one training for new Apple users. Whether it was mastering the camera, creating stunning videos, or organizing their music library, I helped them unlock the creative potential of their device. Seeing the excitement on a customer's face when they learned something new was the best part of my job.Being a Technical Specialist was more than just fixing gadgets; it was about building relationships. By providing exceptional customer care, I contributed to the entire store team's success and played a key role in keeping Apple customers happy!

I commenced my internship by organizing and submitting 50+ award entries for the PADC (Perth Advertising and Design Club), ACES (Australian Creative Excellence Showcase), and Campaign Brief’s ‘The Work’. Each unique piece was created by members of the Brand team, highly experienced Senior Art Directors, Copywriters, and Designers under the leadership of the Creative Director. I then assisted the Director of Strategy by creating trend reports, research reports, and brand audits for clients.Other tasks involved assisting the Creative Director and Agency Producer on location shoots in ad production stages, sourcing props, wardrobe, and catering. I also assisted the Account Services team by generating new job numbers in BCC and coordinating job files. I also assisted the Media team by organising media bookings. Working alongside Senior Directors and other staff members of the Brand Agency I helped to create effective digital and traditional campaigns for clients such as St John Ambulance, Bushfires WA, Bethanie, and WA Police.

- Designed creative assets for an upcoming brand launch- Created high quality sitemaps for an integrated multi-level website- Assisted brand strategist in research and analysis of competitor data for client pitches, also in the creation of trend reports and brand audits.

● Helped customers find solutions that would satisfy their needs● Sold hardware to utilize services● Provided troubleshooting for customers● Maintained customer relationships which resulted in return business

- Proofread executions to be sent to artwork for spelling and grammatical errors- Assisted art director with designing print layouts for client publications- Made alterations to client brochures, press ads, and other collateral

● Maintained customer relationships with local/country customers.● Kept display stock in good condition● Organised stock orders and delivery for customers in remote areas.

● Helped customers find a solution that would satisfy their needs● Maintained customer relationships● Kept display stock in good condition

● Provide the most relevant product for their needs.● Oganised finance agreements and payment plans for customers.● Provided training on new products to the company

● Booked international artists to play at WA venues.● Promoted the artists’ events using print and radio advertising.● Attended the events to provide security.● Attended to staff and patron complaints.