Chris Taylor Email and Phone Number
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As a Managing Director and Head of Marketing Technology at JPMorgan Chase, I lead a team of professionals who deliver innovative and scalable solutions for the marketing and advertising needs of one of the world's largest financial institutions. With over 20 years of experience in the field, I have a proven track record of driving strategic, business, and technical outcomes that enhance customer engagement, brand awareness, and revenue growth.My core competencies include business intelligence, business analysis, analytics, marketing data platform strategy, and marketing and advertising technology integration. I have successfully implemented and managed multiple projects across various platforms, channels, and regions, leveraging my expertise in industrial and systems engineering and my MBA degree. I am passionate about finding new ways to optimize and improve the marketing function, and I enjoy collaborating with diverse and talented teams to achieve our shared vision and goals.
Jpmorgan Chase & Co.
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Managing Director, Head Of Marketing TechnologyJpmorgan Chase & Co. Mar 2021 - PresentNew York, Ny, Us
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Vice President, Marketing Data Platform Strategy & SolutionsThe Walt Disney Company May 2019 - Mar 2021Burbank, Ca, Us -
Director, Marketing & Advertising Technology IntegrationThe Walt Disney Company May 2016 - Mar 2021Burbank, Ca, Us
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Vice President, Information Strategy & Data ManagementAmerican Red Cross Jul 2012 - Apr 2016Washington, Dc, UsDesigns, develops and ensures the full implementation of the strategic and operational responsibilities for data strategy and innovation, customer intelligence and analytics, stewardship, data integration and data architecture for the enterprise. Collaborates with key executive leaders to establish and drive the enterprise data roadmap and manage the delivery of investments against that roadmap. Leads and monitors large cross-functional efforts in data driven capabilities. Fosters collaboration across the enterprise to improve data acumen and identify opportunities to further leverage data in support of existing lines of business/services. Partners closely with Information Technology units, to build up an enterprise data warehouse asset, and effectively prioritize, rationalize and process internal and external customer data requests. Alongside the leadership of the Chief Marketing Officer, serves as the thought leader, data steward, and champion for the American Red Cross’s data strategy. -
Strategic Marketing Data & Analytics ConsultantTangerine Lab, Llc Mar 2014 - Mar 2016Performed various freelance consulting services for Tangerine Lab o Data and analytic strategy, data architecture, and data driven SWOT assessment for a mid-sized Non-Profit o Developed a robust content performance score (CPS) for digital content generated by the PR department of a large Telecommunications provider. Deliverables included dashboard prototypes fed by live digital and internal data sets. o Co-led a workshop with Marketing leadership of the most prominent U.S. public television service to redesign their customer centric creative processes
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Cmr Technology DirectorWalt Disney Company Sep 2010 - Jul 2012Burbank, Ca, UsLeading $50M Technology Roadmap (5 FTE, 6 Contractors) focused on building scalable data and analytic platforms thatenable near-real and accurate flow of information throughout the Enterprise:o Complete overhaul of our existing marketing database infrastructure (Data Warehousing, ETL)o Re-engineering of current Customer Data Integration (CDI) platform for accurate Guest Recognitiono Enhanced reporting capabilities (Business Intelligence)o Enhanced database segmentation & analytics (Applied Analytics)o “Big” Data Integration Strategy for Web Analytics & Social Media data sourceso Integration of SAS automation products with the marketing database (Campaign Management)• Oversight of Technology Operations for Experiential & CRM communications to our Guests at both Disney World andDisneyland destinations. Channels include email, Direct, SMS, MMS, Web & Mobile Push.o 8 FTE, 2 Contractorso Currently 120 Automated Processes, >100M annual contacts Campaign Management Program Reporting Descriptive & Predictive Analytics Data Integration & Data Quality• Led the development and roll-out of approximately 10-12 data marts supporting our department’s strategic goals, resultingin operational efficiency gain, significant capital and expense savings, speed to market, and scalability.o Analytical ‘Sandboxes’ for predictive model validation and scoringo Household Demographic martso Engagement and Behavioral martso Contact Management marts• Provide detailed knowledge and guidance for direct reports and peers in relation to SQL, SAS, and Unix programming.• Defined, pitched, and managed a fenced and automated offer strategy solution for Disney Cruise Line, resulting in$780,000 of savings from their annual budget.
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Manager, Crm TechnologyWalt Disney Company Apr 2004 - Sep 2010Burbank, Ca, Us
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Business/Systems AnalystAms Apr 2001 - Sep 2003Worked as a Project Manager for several data warehousing and web reporting projects at AMS. After the ETL (Extract,Transform, and Load) layer of the system has been designed and developed, the project team utilizes Java Servlets, XML,and HTML to build a web-based application to access the data repository.• Participated in each phase of the SDLC, including development in both the ETL and front-end components. Hisresponsibilities include managing the progress of the project, developing ETL code and front-end reports and webapplication software, training and developing technical skills for less experienced employees, performing feasibility/riskanalysis for the project.• Performed system administration duties such as web and application server setup and configuration (on Windows NT andUnix platforms using Tomcat, Apache, iPlanet, and Jrun server software), server backup and recovery, and configurationmanagement.
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Business AnalystEtoys Apr 2000 - Mar 2001UsExecuted and managed activity in each phase of the full systems development life cycle (SDLC) for a web-basedreporting tool giving all business areas visibility into and control over the order fulfillment environment at eToys. Theapplication provided control through a set of Java based user interface screens. Visibility into the database was providedthrough a series of SQL and XML reports.o Performed design and requirements analysis tasks for this application, managed five team members through theweb server development, completed the development of the reports using PL/SQL, and executed all testing effortsfor the application.• Assisted the Order Fulfillment team by providing both functional and technical support for the business processes thatmanaged orders as they fell through the Enterprise environment. Major tasks included managing system enhancements,proposing data model changes to the DBA team, and ad-hoc database research to assist departments, such as CustomerService and Warehouse Management. -
Functional AnalystAccenture Aug 1998 - Mar 2000Dublin 2, IeAssisted in the development of a client-server based customer service application, which consolidated two applicationsthat previously supported the company’s service activation and trouble entry functionality. His primary role was to design,develop, and unit test Tuxedo interface modules using the C and SQL programming languages. The modules receive datafrom a Java client, parse out the data into the applicable database fields, validate and modify the data to databasestandards and ultimately interact (Enter, Modify or Delete records) with a Sybase database located on a Unix server.• Involvement with recruiting activities and employee training.
Chris Taylor Skills
Chris Taylor Education Details
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University Of Florida - Warrington College Of BusinessGeneral -
Virginia TechIndustrial & Systems Engineering
Frequently Asked Questions about Chris Taylor
What company does Chris Taylor work for?
Chris Taylor works for Jpmorgan Chase & Co.
What is Chris Taylor's role at the current company?
Chris Taylor's current role is Marketing Technology Head @ JPMorgan Chase & Co. | Data & Platform Expertise.
What is Chris Taylor's email address?
Chris Taylor's email address is ch****@****ney.com
What is Chris Taylor's direct phone number?
Chris Taylor's direct phone number is +140724*****
What schools did Chris Taylor attend?
Chris Taylor attended University Of Florida - Warrington College Of Business, Virginia Tech.
What are some of Chris Taylor's interests?
Chris Taylor has interest in Children, Economic Empowerment, Environment, Education, Science And Technology, Disaster And Humanitarian Relief, Health.
What skills is Chris Taylor known for?
Chris Taylor has skills like Business Intelligence, Analytics, Data Warehousing, Crm, Integration, Strategy, Database Marketing, Business Analysis, Sdlc, Sql, Sas, Email Marketing.
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