Taylor Bruno Email & Phone Number

Philadelphia, PA, US

Remote

• Collecting, cleansing, and assembling data from both internal and external sources while utilizing AWS, such as Athena (SQL), S3, and Cloud9
• Constructing dashboards in Amazon Quicksight to provide a user friendly resource to communicate important data points and insights to both technical and non-technical teams
• Composing analyses on affiliates' performances from various revenue streams, including radio, streaming, and television
• Providing supporting research for special projects, including competitive analysis, emerging industry trends, and other ad-hoc requests while collaborating with other teams such as IT and creative services
• Automating weekly and monthly reports for Billboard charts and radio activity, respectively
• Crafting and editing Python and JSON scripts for ETL processes in AWS Glue, DMS, and Terraform

Remote

• Navigated HFA database to identify correct composition matches
• Increased accuracy of data matching of sound recording to composition through meticulous research and analysis and data cleansing
• Corresponded with publishers to confirm missing or incomplete song copyright claims
• Compiled monthly top usage report for Spotify
• Prepared special reports to identify top unmatched tracks, opportunities for increased matches, and catalogs with a high percentage of unmatched content
• Communicated prompt and clear solutions to clients' and users' inquiries in the licensing inbox via Helpscout

Greater New York City Area

• Cleansed data to ensure maximum legibility and functionality
• Researched top performing retailers for new potential merchandise partnerships
• Aided in the creation of pitch decks for artist retail lines for widespread dissemination to international marketing teams
• Prepared data visualizations utilizing Microsoft PowerPoint to clarify manager performance goals
• Liaised with tour, marketing, sales, and licensing teams to compile varieties of documentation and monitor project progress
• Recorded and organized notes on artist merchandise plans from global strategy meetings

Greater New York City Area

• Manipulated and visualized data from Google Analytics and MBi in Microsoft Excel for reports
• Assisted in the creation of insights for weekly top drivers of merchandise sales
• Prepared store performance reviews for artists in Microsoft PowerPoint, including information such as demographics, highest performing products, conversion rates, etc.
• Lead a post-mortem campaign review with sales trends and channel performance, then formulated insights and ideated optimization recommendations
• Linked artists' online stores with Google Analytics and Google Ecommerce via Stitch
• Created data dashboards for artists in MBi

New York, New York

• Collected audience insights from Google Analytics to support the sales and creative strategy teams
• Researched critical information for pitch decks in response to requests for proposals from media agencies and brands
• Prepared and presented a mock pitch deck in response to an RFP
• Contributed ideas of potential deliverable content at brainstorming meetings
• Updated media in pitch decks in Google Slides to assist revenue team (ie adding/editing images, arranging text and pictures, etc.)
• Wrote copy for sellers' pitch presentations

Greater New York City Area

• Drafted weekly reports of streams for EMG artists internationally via Spotify Analytics and Tableau
• Tracked and created reports of playlist and chart placements, worldwide sales, international iTunes placements on main page and genre page, and radio and TV plays via a daily airplay summary
• Edited newsletters of international highlights to match artists supported by EMG International
• Created calendars for tours, events, etc. using Google Calendar
• Compiled information packets about artists including streaming figures, press coverage, social media followers, etc.
• Developed a marketing plan for a new artist on the label

Wayne, New Jersey

I wrote and edited articles for the William Paterson University chapter of Her Campus. My content is centered around life as a college-aged woman. I also managed the Facebook page.

Wayne, New Jersey

• Generated content for the William Paterson Music Department Instagram and Twitter accounts
• Designed posters using a combination of Canva and Adobe Photoshop
• Promoted concerts, showcases, and master classes to students and alumni
• Organized bimonthly music department newsletters using MailChimp
• Engaged with followers by providing helpful answers to questions and relevant humor

Philadelphia, PA

• Organized social media campaigns using Hootsuite and increased engagement on Instagram page from.01% to.05% and follower count 10x within 60 days
• Researched and identified viable publicity opportunities
• Communicated with various press outlets for coverage of art installation and was successful in securing front page placement in a widely distributed local publication
• Created promotional content using Photoshop and Canva for social media ads across platforms
• Started a branding bible for FIGMAGO marketing efforts

• Wrote articles about relevant music news, new releases, and local concerts for patrons of the website
• Conducted in-person and online interviews with local artists
• Researched rising artists in the rock/metal scene for Local Feature Friday
• Curated playlists; created the Spotify playlist for the website
• Managed the website's Twitter account

Mantua, New Jersey

• Operated the cash register
• Organized merchandise on the shelves
• Assisted customers with their inquiries
• Performed returns of merchandiseI also won three Homer Awards for providing excellent customer service.