Taylor Eason Email & Phone Number

Sonoma County, Ca

Digital marketing agency focusing on integrated digital marketing, including white-hat SEO, SEM, sales funnel analysis, email marketing, social media strategy, digital and database audits, customer analytics, digital advertising, and content creation for websites and customer communications.I bring a background of over 20 years in consumer marketing and insights to the table plus loads of insight into customer behavior and brand strategy. I don't just consult... I've done the work it takes to move the needle in wine and food businesses. Available on a retainer and project basis.

The scholarship for students who aren’t in the top of their class. Established in 2001, Dreams2 Scholarship Fund helps those who desire to pursue their dreams no matter what. While it’s not a requirement, priority will be given to students who give back and volunteer their time to their communities and/or those who engage deeply in school activities. Our fund offers up to six scholarships per year, between $2,000 - $4,000, awarded in March each year, and are available for anyone residing in the U.S.

San Francisco Bay Area

Research, write, publish and self-promote a website dedicated to wine education, food, recipes, travel and health coverage.

Santa Rosa, California

Families feeding families and friends in the aftermath of natural disasters.

Sonoma, California

Responsible for all marketing efforts for an historic, family-owned winery in beautiful Sonoma County as well as Bartholomew Park Winery. Included trade and DTC marketing as well as all communications.

Healdsburg, Ca

SENIOR MANAGER, BRAND MARKETING AND COMMUNICATIONS (April 2014 - March 2015)Responsible for branding campaigns -- encompassing look, feel and content of all communications to trade and consumers -- at a luxury winery in Sonoma County's Russian River Valley. Also managed public relations outreach and social media communications.BRAND AND DTC SENIOR MANAGER (October 2012 - April 2014)Managed the marketing of J Vineyards & Winery's sparkling and still wine program -- both wholesale and direct-to-consumer channels. Responsible for trade and DTC brand marketing, wine club, website, e-commerce, e-newsletters and social media.

Tampa/St. Petersburg, Florida Area

Handle financial duties for a commercial real estate building in Tampa, Florida.

Taking an historic, family-owned winery to the next level of brand awareness.

Founded my own business as a consultant for restaurants, building on-premise wine programs and educating servers. This business includes handling negotiations with distributors, inventory maintenance, menu pairing, marketing and wine descriptions. Doubled wine revenue for second client within two months.

Tampa/St. Petersburg, Florida Area

I ran a non-profit, monthly wine education event company that raised funds for local charities. Events were attended by 25 to 300 people, and I and a team of volunteers conceptualized and executed all the details. Membership grew to over 4,000 wine enthusiasts throughout Tampa Bay.

Researched, developed and implemented new products which deepened the audience’s relationship with the Creative Loafing Media brand, created value for the readers, and generated revenue. Incorporated advertising, promotion (including interactive online and social networking platforms), packaging and pricing, sales tracking, copywriting, training, and post-execution analysis. Highlights:• Developed and implemented an online-based food and retail barter sales program, CL Eats, that generated over $3 million since inception in 2005.• Designed, executed and supervised a profitable e-newsletter strategy that reaches over 450,000 inboxes each week.• Launched an innovative, five market event strategy that strengthens Creative Loafing brand in the under 35 demographic. Resulted in over $1 million in revenue since 2005. Solution includes wine and beer clubs that boast 20,000 members across three markets.• Directed launch of “Shelter from Boredom” companywide branding campaign, from creative to promotional execution.• Strategized and managed launch of locally-focused food and drink website for Tampa Creative Loafing, resulting in 150 percent traffic growth.• Managed all internal and external marketing research (International Demographics, Claritas, Google Analytics) across all markets and made recommendations and decisions based on analysis.• Oversaw twelve marketing employees across four cities.

Wrote a weekly consumer wine education column; blogged about food and cooking for Creative Loafing's website; edited blogs from various contributors.

Designed, created and maintained a food and wine website and database for Creative Loafing.

Managed a staff of 30 employees. Isolated and corrected problem areas that affected day-to-day operations. Responsible for waitstaff training of table wines, dessert wines, ports and spirits.

Ba, English And French Literature

Mba, Marketing

Hotel And Restaurant Management, Culinary Management

Activities and Societies: graduated with honors